Benjamin Watkins — Co-Founder
This Is Copy is a messaging consulting firm for growing B2B tech companies. I help companies create a messaging strategy from deeply researched customer data and translate that into assets that you actually need. - 33% landing page conversion lift for Bristle - 30+ demos booked from an AI Fax email and landing page launch from PromptlyCheckin - 17% lift in email CTR and 8% direct revenue increase for Sycle audiology Newsletter - https://laviebenrose.substack.com/ Website - ThisIsCopy.com
Stackforce AI infers this person is a B2B SaaS Messaging Consultant with expertise in demand generation and positioning.
Location: Cary, North Carolina, United States
Experience: 10 yrs
Skills
- Positioning (marketing)
- Messaging
- Demand Generation
- Copywriting
Career Highlights
- Achieved significant conversion lifts for multiple B2B campaigns.
- Expert in crafting compelling messaging strategies.
- Founder of a successful B2B messaging consulting firm.
Work Experience
This Is Copy
Founder of This Is Copy (3 yrs 10 mos)
Rocket Fuel Labs
Copywriter (6 mos)
California State University, Monterey Bay
Guest Speaker (4 yrs)
La Vie Ben Rose
Founder (4 yrs 9 mos)
RXMG
Email Coordinator and Lead Copywriter (3 yrs 3 mos)
Benjamin Watkins
Writer (6 yrs 11 mos)
NORCAL Ambulance
Emergency Medical Technician (1 yr 5 mos)
Ripon Unified School District
Teacher (1 yr)
Education
Master's degree in History at Buffalo State University
Bachelor of Arts (B.A.) at California State University-Sacramento