Jun 2022 – Feb 2023 · 8 mos

Apr 2019 – Jul 2022 · 3 yrs 3 mos · San Francisco Bay Area

• -Successfully created and implemented full project lifecycle of direct-to-consumer, high-end sustainable pet supply eCommerce brand: business plan, logo and brand design, website development, product photography, sales operations, vendor partner negotiation, merchandise allocation, testing, lead generation, business development, marketing campaigns, Facebook (Meta) ads, SEO, social media marketing, content creation, fulfillment, product delivery, customer service, customer retention and financial bookkeeping

Jun 2018 – Mar 2019 · 9 mos · San Francisco Bay Area

• Facilitated acquisition and directed complete global business migration across CRM platforms from Salesforce.com to SAP C4C Sales Cloud in 4 months
• Managed entire global Sales Enablement and Operations process for 200+ Sales Representatives for acquisition (sales deal desk, sales forecasting, CPQ, CRM management, order validation, pipeline/quota metrics reporting and sales compensation plans)
• Designed global sales processes for a new CPQ tool due to lost integrations and data

Dec 2016 – Mar 2019 · 2 yrs 3 mos · San Francisco Bay Area

• Achievements: Presidents Club 2018, Attained $4.7 million of $3.5million quota
• Strategically prospected & closed larger Enterprise accounts individually while managing a sales team
• Orchestrated and mentored all outbound pipeline generation, business development, C-Suite relationships, value-added demos, contract negotiation, full sales cycle

Jan 2014 – Mar 2019 · 5 yrs 2 mos · San Francisco Bay Area

• Prospected sales through online research, cold calling, and canvassing local businesses across all verticals
• Successfully developed and executed deal strategies to sell our cloud-based training platform to C-Level executives at corporate, mid-market and enterprise sized accounts
• Executed all aspects of a 30+ day sales cycle from first contact (prospecting, breaking into executive suite, qualifying fit, conducting online presentations, running pilots (on-site & virtual), responding to RFP’s and contract negotiations)
• Maintained a consistent pipeline of qualified prospects sufficient to meet quarterly/annual quota requirements

Dec 2012 – Jan 2014 · 1 yr 1 mo · San Francisco Bay Area

• Developed consultative selling skills to identify opportunities, overcome objections, build relationships and turn cold canvassing into sales resulting in $200,000 for the 2013 fiscal year
• Main driver of qualified prospecting through cold calls, email marketing campaigns, and social media marketing (ranging 300+ cold calls per week and independently ran email campaigns weekly)

Aug 2012 – Nov 2012 · 3 mos · Pleasanton, CA

• Strategically promoted selling ADP payroll services and HR solutions to companies with 1-49 employees
• Developed consultative selling skills to identifying opportunities, qualifying leads, overcoming objections, building relationships and turning cold canvassing into sales through cold calls (averaging 3-5 leads per week, 200 calls per week)
• Adept in conveying an array of benefits and solutions by cross-selling to an existing base of clients

Jun 2011 – Sep 2011 · 3 mos · San Ramon, CA

• Conducted financial analysis of internal marketing events impacting a $10 billion sales organization, resulting in $400k NSR (Non-Recurring Service Revenue)
• Analyzed of promotion inconsistencies and order errors, Managed incentive data tracking
• Developed experience in multimedia video production. Co-scripted and co-produced sales video designed to increase sales awareness of the tools, resources, and information available: viewing by 1,600+ sellers across 22 states
• Creatively executed marketing campaigns, recognition and incentive programs, including: logo design, communications, document formatting
• Coordinated and negotiated with venders and event partners in tracking and management, promotional items, budget management, and sales representative incentives