Pragnya Dinesh

Digital Marketing Specialist

Liverpool, England, United Kingdom1 yr 8 mos experience

Key Highlights

Grew Instagram account to 220K+ followers organically.
Implemented data-driven strategies for content optimization.
Strong foundation in digital marketing and analytics.

Stackforce AI infers this person is a Digital Marketing Specialist with strong analytical and content creation skills.

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Skills

Core Skills

Social Media ManagementData AnalysisWeb Development

Other Skills

Social MarketingAnalytical SkillsA/B TestingContent StrategyAngularJSJavaScriptData StructuresSocial PromotionMarketing StrategyMarket ResearchSocial Media MarketingDigital MarketingCompetitive AnalysisWeb Content WritingContent Development

Experience

1 yr 8 mos

Total Experience

9 mos

Average Tenure

Current Experience

Wilcocks & wilcocks

Social Media Marketing Intern

May 2026 – Present · 1 mo · Liverpool · Hybrid

Social Media ManagementSocial Marketing

The healthy dopamine

Digital Content Creator

Nov 2024 – Present · 1 yr 7 mos

Built and scaled an Instagram platform - @thehealthydopamine to 220,000 plus followers through fully organic growth, driven by structured experimentation, behavioural insight, and performance analytics.
I implemented A B testing across hooks, caption structures, post length, and narrative framing to optimise early retention and read through rates. Variations were tested across similar themes to identify which psychological triggers increased saves, shares, and follower conversion.
Rather than focusing on likes, I prioritised deeper metrics such as save to like ratios, share velocity, comment depth, and growth spikes after high performing posts. Underperforming content was analysed for clarity, positioning, and formatting gaps before refining future iterations.
Audience feedback and engagement data revealed distinct segments including students managing distraction and early career professionals facing burnout. Content pillars were adjusted accordingly to improve relevance and consistency.
This analytical approach created compounding growth without paid acquisition, resulting in a scalable content system built on behavioural insight, structured testing, and disciplined optimisation.

Data AnalysisAnalytical Skills