Rasika Mahindasiri

CEO

Colombo, Western Province, Sri Lanka22 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 20 years of experience in User Experience design
Authored a book on User Experience design
Conducted successful UX workshops across multiple countries

Stackforce AI infers this person is a User Experience Designer with extensive experience in SaaS and digital product design.

Contact

Skills

Core Skills

User Experience (ux)Design LeadershipUx Strategy DevelopmentBusiness StrategyUsability TestingUsability DesignUsability EngineeringUser Interface DesignGraphic Design

Other Skills

User-centered design methodologiesUser researchProblem solvingUser journey designPrototypingCross-functional Team LeadershipUX strategiesProduct managementManaging Creative TeamsExperience DesignJavaScriptRapid PrototypingHTMLHTML5CSS

About

I am a User Experience designer with over 20 years of experience in the software industry. I have provided User Experience consultation for over 100 different products across multiple domains for customers across the world predominantly in the European region. My insanely simple explanations and practical oriented teaching methods are proven to be extremely popular among the people. I have authored a book call Tier 1 User Experience Designer, sharing my 20 years of experience in the industry. Feel free to check out some free chapters at www.rasikamahindasiri.com I have conducted many successful practical UX workshops for students and for industry people in Sri Lanka, Malaysia and Singapore. I am currently based in the beautiful island of Sri Lanka.

Experience

22 yrs 6 mos

Total Experience

4 yrs 6 mos

Average Tenure

18 yrs 5 mos

Current Experience

99x

7 roles

Director HCI

Promoted

Feb 2024 – Present · 2 yrs 4 mos

I take a multidimensional approach, blending strategic vision, leadership, and technical expertise to ensure the seamless integration of human needs with technological advancements. I spearhead the implementation of user-centered design methodologies, collaborating closely with cross-functional teams to conceptualize, strategize, design, and refine digital interfaces and experiences.
I involve handling the complexities of user research, problem solving, user journey design, interface design and usability testing, striving to optimize user satisfaction and efficiency.
Beyond tactical execution, I’m responsible of creating a culture of empathy and inclusivity within the organization, advocating for the ethical and responsible use of technology while fostering innovation and continuous improvement in the realm of human-computer interaction.

User-centered design methodologiesUser researchUsability testingProblem solvingUser journey designUser Experience (UX)+1

Senior Manager - User Experience

Jan 2021 – Feb 2024 · 3 yrs 1 mo

Leading global cross-functional teams in developing and executing comprehensive UX strategies is at the core of my responsibilities. I provide leadership in critical areas such as user research, prototyping, and usability testing, always emphasizing the alignment of design initiatives with overarching business goals. Through effective collaboration with stakeholders, I drive continuous improvement in user-centered design processes. I excel in managing budgets, implementing data-driven decisions, and advocating for UX principles within organizations.
I actively contribute to crafting business processes and services that propel companies toward their goals, ensuring seamless operations along the way.

User researchPrototypingUsability testingCross-functional Team LeadershipUX strategy developmentUser Experience (UX)

Senior User Experience Architect

Promoted

Jan 2018 – Jan 2023 · 5 yrs

I specialize in crafting and implementing comprehensive UX strategies for products, developing actionable plans to attain predefined objectives, and ensuring their successful execution. My role involves collaborating with high-level business stakeholders and engaging with target user groups to deliver solutions that seamlessly align with both business goals and user needs. Additionally, I am adept at monitoring progress and taking corrective measures when necessary to ensure alignment with the original plans.

UX strategiesUser researchBusiness strategyProduct managementUser Experience (UX)Business Strategy

User Experience Architect

Jan 2015 – Jan 2018 · 3 yrs

In my primary role, I shape the overarching architecture of product experiences. I engage in user research to inform comprehensive solutions addressing identified issues while meeting business requirements. I conduct solution tests to gauge the effectiveness of the designed solutions.

User Experience (UX)Usability TestingExperience DesignUser Research

Associate Usability Architect

Jan 2012 – Jan 2015 · 3 yrs

PrototypingUsability DesignUser Interface DesignUser ResearchUser Experience (UX)

Creative Team Lead

Promoted

Jan 2008 – Jan 2021 · 13 yrs

Design LeadershipManaging Creative Teams

Senior Usability Engineer

Jan 2008 – Jan 2011 · 3 yrs

Usability DesignUsability EngineeringUser Interface Design

Hsenid business solutions

GUI Specialist

Dec 2006 – Dec 2007 · 1 yr · Sri Lanka

Initially brought on board to elevate the aesthetic appeal of their products, I successfully advocated for a broader perspective on product enhancement. Beyond aesthetics, I played a pivotal role in enhancing the overall usability of their product suite. Introduced the practice of rapid prototyping for testing product ideas and features. Implemented a preliminary design system, streamlining the process for developers to download and integrate front-end components from a centralized location.
Additionally, I authored a comprehensive charting library using ActionScript.

JavaScriptRapid PrototypingHTMLUsability DesignUser Interface Design

Virtusa

User Interface Engineer

Apr 2006 – Nov 2006 · 7 mos · Sri Lanka

I held the primary responsibilities of crafting user interface designs and translating them into functional implementations using HTML and CSS. Additionally, I took the initiative to create prototypes for testing purposes. Although I wasn't directly involved in conducting these tests, as they were primarily managed by on-site Business Analysts (BAs), I closely collaborated with them to gain insights into their testing methodologies. This collaboration provided valuable learning experiences in understanding and contributing to the testing process.

JavaScriptHTML5CSSUser Interface Design

Ecode lanka software

Web Designer

Jan 2004 – Mar 2006 · 2 yrs 2 mos · Sri Lanka

In my primary capacity, I focused on designing and executing user interfaces for both applications and websites. Additionally, I extended my involvement to include contributing to app development tasks by leveraging my skills in JavaScript and ActionScript.

JavaScriptHTMLActionScriptUser Interface Design

Elco graphics

Graphic Designer

Jan 2003 – May 2003 · 4 mos

I served as a Graphic Designer in this organization, where my primary duties entailed designing newspapers, magazines, and various advertising materials.

Poster DesignMagazine DesignGraphic Design