Apr 2020 – Feb 2022 · 1 yr 10 mos · Hyderabad, Telangana, India · On-site

• Co-founded and operationally managed a food enterprise during the COVID-19 period, overseeing end-to-end business operations:
• Built supply chain, quality compliance, and delivery operations from scratch during pandemic disruption
• Managed P&L, vendor relationships, inventory optimization, and customer retention strategy
• Demonstrated entrepreneurial resilience – pivoted career during economic crisis and maintained revenue continuity

May 2019 – Apr 2020 · 11 mos · Hyderabad, Telangana, India · Remote

• Led regional sales operations for industrial cleaning equipment across South India, managing a team of 10+ sales professionals
• Achieved 125% of quarterly revenue targets through strategic institutional sales and government account development
• Established new dealer network of 30+ partners across 3 states, transforming greenfield territory into revenue-generating zone

Jul 2015 – May 2019 · 3 yrs 10 mos · Greater Hyderabad Area · On-site

• Built the market development function from zero for an LED lighting manufacturer, establishing pan-India distribution network across 6 states
• Grew annual revenue from ₹2 Cr to ₹8+ Cr within 3 years through aggressive channel expansion and project sales
• Recruited, trained, and managed a team of 25+ across trade and project verticals
• Secured key institutional accounts including government projects, corporate offices, and real estate developers

Jan 2007 – Jul 2015 · 8 yrs 6 mos · Greater Hyderabad Area · On-site

• Led the Solar Power Division as DGM, building the business unit from inception to ₹15+ Cr annual revenue
• Established a nationwide network of 100+ dealers and channel partners across 8 states
• Managed international market expansion into Nepal and Sri Lanka, generating incremental revenue of ₹1.5+ Cr annually
• Reduced outstanding receivables by 35% through structured credit policy and customer segmentation strategy
• Built and managed a team of 40+ including sales, service, and technical support staff
• Secured government and institutional accounts through tender management and relationship-driven sales

May 2003 – Dec 2006 · 3 yrs 7 mos · South India · On-site

• Regional Sales & Branch Leadership (South India)
• Scaled the South India business from a 2‑member team to 8, managing more than 450 active customer accounts and full regional operations.
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• Owned relationships with large‑volume customers such as Charbhai Beedi, Sudhakar and Saibaba Beedi, safeguarding share, service levels and profitability.
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• Took end‑to‑end P&L responsibility, formulating annual budgets and overseeing ordering, scheduling and inventory to balance availability with working‑capital efficiency.
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• Drove superior customer satisfaction by leading a well‑trained, courteous front‑line team and embedding strong service standards.
• Proactively recruited manager‑trainees through internal postings and referrals, building a robust talent pipeline for future growth.
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• Updated training manuals and coordinated internal sales/marketing trainings to continuously upgrade team capability and execution quality.
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• Played a key role in policy deployment, wage and salary structure updates, and advisory committees, strengthening governance and consistency.
• Enhanced employee engagement through expanded benefits, recognition programs and incentive schemes, positively impacting retention and performance.
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• Delivered a step‑change in branch performance, growing revenue from ₹30 Lakhs to ₹3 Crore in 2.5 years with an average 130% target achievement.
• Operated in a SAP environment, winning Best HOD for three consecutive years while reducing days‑sales‑outstanding from 225 to 20 through tight credit and collection controls.

Jul 2002 – May 2003 · 10 mos · Andhra Pradesh, India · On-site

• Territory & Channel Leadership (Telangana & Rayalaseema)
• Led sales for Telangana and Rayalaseema with a 20‑member team (including distributor staff), managing more than 280 active dealer accounts and a growing institutional base.
• Oversaw institutional business through a focused 2‑member team, servicing 100+ customers while maintaining strong relationships and service levels.
• Drove superior customer satisfaction by building a knowledgeable, responsive front‑line team and ensuring consistent on‑time supply and issue resolution.
• Delivered rapid revenue acceleration, growing area turnover from ₹48 Lakhs to ₹1 Crore in six months with an average 104% target achievement.
• Orchestrated an intensive recovery drive, collecting ₹62 Lakhs out of ₹65 Lakhs in default outstanding earlier treated as bad debts, significantly improving cash flow.
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• Strengthened financial discipline by reducing days‑sales‑outstanding from 975 to 60 through tighter credit controls, structured follow‑ups and robust dealer engagement.

Apr 2000 – Jun 2002 · 2 yrs 2 mos · Andhra Pradesh, India · On-site

• Territory & Channel Leadership (Coastal Andhra Pradesh)
• Led end‑to‑end operations for Coastal Andhra Pradesh with a 24‑member team (including distributor staff), managing 260+ active dealer accounts and a growing institutional base.
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• Built and directed a specialised 4‑member institutional sales team, servicing 60+ key customers with high‑touch engagement and reliable service levels.
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• Drove policy deployment, sales process training and participation in advisory committees, strengthening governance, compliance and execution discipline.
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• Delivered transformational growth, scaling sales from ₹32 Lakhs to ₹2.5 Crore in two years with an average 176% target achievement, and securing Best HOD honours for two consecutive years.
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• Expanded the organisation from 4 to 28 team members, building a capable front‑line and managerial bench to support rapid scale‑up.
• Improved financial health by cutting days‑sales‑outstanding from 625 to 60 through tighter credit policies, structured collection drives and stronger distributor engagement.

Jun 1993 – Mar 2000 · 6 yrs 9 mos · India · On-site

• Territory & Government Business Leadership (Andhra Pradesh)
• Led the Andhra Pradesh region with full P&L ownership, managing an 18‑member team and a diverse portfolio of small, mid‑size and large customers.
• Independently handled government accounts, navigating procurement processes and ensuring compliant, long‑term business relationships with public‑sector clients.
• Took on extended HR responsibilities, reviewing and updating wage and salary structures, broadening benefits, and shaping employee relations and recognition programs to strengthen engagement and retention.
• Drove step‑change growth, scaling annual turnover from ₹12 Lakhs to ₹3.5 Crore over seven years, with an average achievement of 80.5% against stretch sales targets.
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• Expanded the customer base from 25 to 280 accounts across Andhra Pradesh, significantly increasing reach and market presence.
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• Grew the team from 2 to 18, building a capable, performance‑driven sales organisation aligned to regional growth ambitions.
• Strengthened financial discipline, reducing days‑sales‑outstanding from 180 to 20 through tighter credit policies, structured collection reviews and close key‑account follow‑up.