Debasri Deb

Founder

Bengaluru, Karnataka, India7 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led a 20+ member marketing team successfully.
Pioneered inclusive fashion for diverse body types.
Achieved significant D2C revenue growth.

Stackforce AI infers this person is a Marketing and Brand Development Specialist with a focus on D2C and consumer insights.

Contact

Skills

Core Skills

Brand BuildingMarketing StrategyD2c Brand BuildingConsumer Insights

Other Skills

Consumer InsightProduct Developmentd2c strategysourcing managementVisual StorytellingAnalytical SkillsSocial Media MarketingPerformance MarketingLead GenerationTeam ManagementManagementMarket ResearchTeamworkMarketingBusiness Strategy

About

I have always believed that good marketing starts with listening - to people, to culture, and to the story behind every brand. At Asmita Group, I lead marketing across real estate, organic food and fitness &nutrition, finding ways to connect purpose with growth. Over the years, I've had the chance to build and guide a wonderful 20+ member team that brings ideas to life through creativity and collaboration. What I love most about my work is the process - understanding what moves people, turning that into thoughtful communication, and watching it make a real difference. For me, marketing isn't just driving numbers; it's about building something that feels honest, human, and lasting.

Experience

7 yrs 2 mos

Total Experience

2 yrs 4 mos

Average Tenure

4 yrs 9 mos

Current Experience

Asmita group

Senior Marketing Manager

Sep 2021 – Present · 4 yrs 9 mos

Leading the marketing vision for Asmita Group across three verticals - real estate, organic food and fitness. I oversee brand strategy, creative direction, and performance marketing to drive awareness, engagement and business growth.
Built and led a 20+ member team across social media, email & whatsapp marketing, design, content and paid marketing.
From scaling D2C revenue and digital presence to shaping the identity of under-construction real estate projects, I bridge creativity with data-driven strategy to deliver measurable impact and lasting brand value.

Consumer InsightProduct DevelopmentBrand Buildingd2c strategysourcing managementVisual Storytelling+14

Untouched

Owner & Founder

Nov 2016 – Feb 2024 · 7 yrs 3 mos · Kolkata, West Bengal, India

Founder, Untouched | Inclusive Fashion • D2C Brand Building • Product Development • Consumer Insights
Untouched began as a simple observation: most online fashion didn’t reflect real women.
I realised many shoppers couldn’t visualise outfits on their own body type, so I researched four common Indian body types and invited friends who matched those shapes to model my pieces. On the website, customers could select their body type and view every outfit accordingly—making shopping more intuitive and less uncertain.
Through five collections, I experimented deeply with brocade and was among the first to reinterpret this heritage fabric for western and indo-fusion wear. What was once reserved for ethnic outfits became dresses, jackets, coord sets, and modern silhouettes. It’s now a popular trend, but at the time, it was an unexplored space—one I’m proud to have helped open. This blend of modern design and heritage fabric found a strong audience among NRIs in the US, who wanted clothes that felt global yet rooted.
I handled everything end-to-end: concept, design, sourcing, production, sizing customisation, branding, and market positioning. It taught me the value of consumer empathy, clarity in design, and building solutions that genuinely help people.

Consumer InsightProduct DevelopmentD2C Brand BuildingConsumer Insights

Zomato

Senior Sales Manager

Jul 2015 – Nov 2016 · 1 yr 4 mos · Kolkata, West Bengal, India

Brought in revenue by closing 60 clients in a year
Awarded as the best employee of the year
Managed project of volume around INR 6 Lacs/client
Great Team Player and active participant

Forbes & co ltd

Management Trainee(Shipping)

Jun 2014 – Jul 2015 · 1 yr 1 mo · Kolkata, West Bengal, India

Responsible for acquiring new clients and retaining existing clients.
Responsible for developing the brand by meeting new customers in the target industry.
Responsible for organising seminars every two months and inviting the target customers for
participation in various debates and other events.
Responsible for setting up monthly targets and acquiring those targets.
Responsible for executing the business and taking care of the logistics from start to end.

Imrb international

Summer Intern

May 2013 – Jul 2013 · 2 mos · Kolkata

Worked on four projects in the two month period.
PRIMARY PROJECT : To gauge the consumer preference of two unbranded samples of face wash among the employees of ITC.
SECONDARY PROJECTS :
1)A mystery audit conducted at IndusInd Bank.
2)Interviewing various Neonatologists and Pediatricians across Kolkata to understand their prescription behaviour regarding infant baby food.
3)Conducted a telephonic interviews to the customers of Max Life insurance policy to understand their level of satisfaction.