S

Snigdha Sahay

CEO

Kolkata, West Bengal, India10 yrs 5 mos experience

Key Highlights

  • Closed major banking clients like ICICI and IDFC.
  • Expert in customer relationship management and engagement.
  • Proven track record in driving sales growth across diverse industries.
Stackforce AI infers this person is a Sales and Account Management professional in the Telecom and Media sectors.

Contact

Skills

Core Skills

SalesCustomer Relationship Management (crm)Partner Relationship ManagementIntegrated Media Sales

Other Skills

Project ManagementMarket PlanningTeamworkBuild Strong RelationshipsDocumentationAnalytical SkillsUpsellingKey Performance IndicatorsCustomer CommunicationBusiness PlanningOrganization SkillsCommunicationKey Account DevelopmentCustomer EngagementCSAM

About

I am an Enterprise Account Manager at Bharti Airtel, where I drive sales growth and customer satisfaction for diverse enterprise clients in the Telecom industry. With a Master's degree in Communication and Media Studies from NSHM, I leverage my skills in marketing communications, customer relationship management (CRM), and customer engagement to understand their unique needs and provide tailored solutions that enhance their experiences and business value. In the past five months, I have closed major banking clients such as ICICI and IDFC, and engaged with clients from various industries such as Zoho, NSIC, and MMT for product integration. I collaborate closely with customers, anticipating their needs, identifying potential roadblocks, and providing strategic guidance to drive desired outcomes. I am adept at analyzing data and leveraging insights to help customers derive maximum value from their investments, while building trust and ensuring long-term success and retention. I am highly adaptable, thriving in fast-paced and agile environments, and continually innovating. I am passionate about creating meaningful partnerships where customer satisfaction, growth, and retention are the driving forces behind our mutual successes.

Experience

10 yrs 5 mos
Total Experience
1 yr 7 mos
Average Tenure
9 mos
Current Experience

Vodafone idea limited

AGM

Sep 2025Present · 9 mos · Kolkata, West Bengal, India

Airtel

3 roles

Senior Enterprise Account Manager

Jun 2024Jan 2025 · 7 mos

Enterprise Account Manager

Apr 2023Jan 2025 · 1 yr 9 mos

Project ManagementSalesMarket PlanningTeamworkBuild Strong RelationshipsDocumentation+13

Alliances Manager

May 2022Apr 2023 · 11 mos

  • Part of the Emerging Team forming alliances and product bundling to add value to the present set of products and company’s ecosystem
  • Sole representative of emerging business taking up responsibility to manage positive relationship & identify new businesses
  • Closed major banking clients i.e ICICI & IDFC within 3 months of joining and improvising on it as per the requirement
  • Engaging with clients like Zoho, NSIC, MMT etc of diverse industries eg. CRM, PSU, education etc. for product integration
Partner Relationship ManagementProject ManagementSalesMarket PlanningTeamworkStrategic Partnerships+15

Paytm

2 roles

Assistant Manager

Aug 2020May 2022 · 1 yr 9 mos

  • Part of the Paytm Deals business development team onboarding new merchants to the program. Absorbed into the team upon acquisition of Nearbuy by Paytm
  • Core team of account managers involved in signing up merchants for the Paytm Deals program, a discounting platform for users
  • Closed about 50 deals with major F&B and Spa & Salon clients within a month of joining, negotiated commission and discount terms.
SalesMarket PlanningPeople ManagementSales ManagementBuild Strong RelationshipsUpselling+10

Key Account Manager

Jul 2019Aug 2020 · 1 yr 1 mo

  • Managed and onboarded merchants based in Kolkata to Nearbuy’s payment program
  • Managed key F&B and Spa & Salon accounts in Kolkata, such as Hyatt, Colors Salon, etc. managing a revenue portfolio of Rs 40L
  • o Negotiated and closed contracts to onboard new merchants, while managing service requirements for existing clients Managed Monotel, which generated the highest revenue for Nearbuy across India
  • Acquired more than 20 new accounts for Nearbuy in 2 years, while also building and developing relations with existing partners
  • Analyzed competition’s position through market research, and identified strategies for Nearbuy to offer better terms to merchants
  • Re-signed 50+ merchants after they reopened post lockdown, ensuring targets are met on a monthly basis
  • The only KAM for Kolkata cluster to receive spot award as recognition for scaling up rapidly in the post-lockdown scenario
Market PlanningSales ManagementBuild Strong RelationshipsUpsellingKey Performance IndicatorsDigital Media+8

Uber

Media Sales Specialist

Sep 2018Jul 2019 · 10 mos · Kolkata Area, India

Integrated Media SalesSales ManagementUpsellingKey Performance IndicatorsBroadcast TelevisionDigital Media+5

Bennett coleman and co. ltd. (times group)

Officer Sales

Mar 2016Aug 2018 · 2 yrs 5 mos · Gurgaon, India

Market PlanningIntegrated Media SalesConcept GenerationSales ManagementUpsellingPrint Media+10

Zomato

Associate Client Success Trainee

Jun 2015Jan 2016 · 7 mos · Kolkata Area, India

Key Performance IndicatorsCustomer CommunicationCustomer RequirementsCustomer Interaction

J. walter thompson worldwide

Account Management Trainee

Feb 2015Jun 2015 · 4 mos · Kolkata Area, India

Customer CommunicationEvent PlanningCustomer Requirements

Ogilvy & mather

Internship

Jun 2014Jul 2014 · 1 mo · Kolkata Area, India

  • Worked in Account Management Department for O&M, Kolkata, handling two key clients Vodafone (Bihar) and Greenply, and an upcoming nationalized bank
  • Handled the marketing requirements for these accounts and executed their marketing campaigns
  • Took briefing about the requirements with direct interaction with the client and then coordination with the Creative Department
  • Delivered artwork of the ideas by executing Banners and Standees
  • Actively worked on making the gift booklet Catalogue for Vodafone (Bihar) by making spread sheet along with the images required and delivered artwork
  • Part of the team handling the catalogue for Greenply; took briefing for the A4 sheeter required and delivered the artwork
  • Tracking of the artwork (banners, catalogue, standees etc.) on a weekly basis of the accounts handled
  • Actively participated in the social marketing exercise through various mediums by spreading awareness on various websites and mobile platforms
  • Conducted qualitative market surveys by market visits, interviews and research for an upcoming nationalized bank
  • Comparative analysis and study between existing old brands and new brands
Concept GenerationDigital MediaCustomer CommunicationEvent Planning

Viacom 18 media private limited

Intern

Jan 2014Feb 2014 · 1 mo · Mumbai

  • Handled IAA Award Ceremony (International Advertising Association) whichrecognizes excellence in leadership in the field of marketing, media and advertising.
  • IAA Retrospect & Prospect: Thorough research on the high and low of marketing, media and advertising to see what future holds for the communication fraternity through the event.
  • Part of core organizing team of the knowledge seminar attended by the top 500 media CEO and CMO; invited top media persons personally.
  • Actively worked on the award function gaining a global learning experience.
  • Part of annual merchandising team at Colors
  • Carried out vendor development and management for Colors
  • Spearheaded complete digital promotion of the show-India's Got Talent
  • Actively participated in the social marketing exercise through various mediums by spreading awareness on various websites and mobile platforms

Education

NSHM

Master's degree — Communication and Media Studies

Jan 2013Jan 2015

NSHM Institute of Media and Design under WestBengal University of Technology

B.A — Media Science; Sociology

Rani Birla Girl's College

Bachelor of Arts (BA)

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