Jun 2024 – Present · 2 yrs

• For most businesses digital, sales & customer support teams are loosely connected functions that independently service customers with objective to deliver best intentional experiences.
• In my current role, I am transforming these separate customer-facing functions to become one team delivering Integrated Customer Experiences (ICX). Experiences that are proactive, effortless, and personalized to generate outcomes for customers’ business.
• Integrated Customer Experience is ultimately bigger (more than the product, customer service, sales, and the technology platform) and smaller (a single customer interaction that may create a lifelong association for a customer) than many realize.
• All this while drawing a new equation between customers, machines & humans.

Dec 2022 – Jun 2024 · 1 yr 6 mos

• I play a boundary spanner role, wherein I am bringing 'digital to sales' and 'sales to digital' to lead large distributed sales team to succeed anywhere in the world.

Dec 2015 – Dec 2022 · 7 yrs

• Data Driven Sales
• In this role, I lead a Modern Sales Team that has data driven method to sales. A team which is integrated with ‘digital marketing & engagement’ funnel to drive business at scale.
• As a modern sales team we have developed capabilities on picking cues from the demographic and behavioral data that prospects/customers leave on their journey with our business every day. With this information we predict (with ML) the next likely action for the customer and help them on that journey.
• When we reach out to the customers – We do this with focused personalized approach, precisely looking for the customer who are displaying a certain behavior, are of a particular demography and we are able to predict the next action they are likely to take.
• I have approached this role as a Life Coach, with purpose to guide young learners, to make them more successful in their professional lives. Giving momentum to their careers and helping them 'Take-Off' gives me a sense of satisfaction and achievement.
• (From 'Traditional Field/Channel Sales model Digital Data Driven Sales Process')

Jun 2011 – Nov 2015 · 4 yrs 5 mos

• Turnaround Manager.
• Succeeded in my role at Adobe by "Orbiting the Adobe Cocoon". Thinking ahead of times (away from corporate normalcy) to create strategy, infrastructure and execution methodologies to exceed the business expectations.
• Transitioned a pure perpetual sales business to Cloud Sales in 9 months with a structured approach.
• With my experience in Leading the Channel Sales @ Symantec, I took a fresh challenge at Adobe to turn around a static Business Model and Partner Ecosystem. With planed overhauling and intuitive approach, I was able to make a impact in a span of 5 Qtrs, this manifested itself with India Channel becoming the best performing team in APAC. We are now setting New Trend for other regions to follow.
• Redefined the Growth Curve of Adobe Sales in India by
• Plotted the journey to Higher Summit by broadening the horizon of the entire ecosystem; introducing a new honeycomb based sales GTM and re-alignment of sales force
• Multiplied the business coverage through inventive phone sales strategy and augmenting sales through outsource business engines
• Conceptualized & Implemented a New Partner Program to draw unfair mind-share for Adobe by changing the economic drivers for the partners.
• (Used all the 'Right Brain' abilities to see beyond the routine and make impactful changes)