Sanchita Chakraborti — Product Marketing Manager
As a highly experienced product marketer, I have a strong track record of success in driving growth and achieving business goals. With over 20 years of experience in marketing disciplines such as product marketing, account-based marketing, and content marketing, I am certified by both Information Technology Services Marketing Association (ITSMA) and the Pragmatic Institute and commit to staying up to date with the best practices in the field. I am data-driven and outcome-oriented, focusing on agile, results-driven approaches and using technology like AI to enhance digital marketing efforts. I have a proven track record of success in various sectors, including information technology, manufacturing, and business process outsourcing. I rely on data and continuous learning to ensure the effectiveness of my strategies. I am confident in my ability to help an organization achieve its goals and drive growth. Specialties: Product Marketing, Account-based Marketing, Digital Marketing, Social Media Marketing, Branding & PR, Content Strategy, Pre-Sales
Stackforce AI infers this person is a seasoned Product Marketing expert in the SaaS and IT sectors.
Location: Bengaluru, Karnataka, India
Experience: 23 yrs 7 mos
Skills
- Product Marketing
- Go-to-market Strategy
- Content Strategy
Career Highlights
- Over 20 years of experience in product marketing.
- Proven track record in driving growth across multiple sectors.
- Certified by ITSMA and Pragmatic Institute.
Work Experience
IBM
Product Marketing, IBM Concert (3 mos)
Product Marketing - IBM Software - Network Automation (1 yr 9 mos)
Exotel
Director of Product Marketing (1 yr 4 mos)
Tookitaki
Director Marketing (7 mos)
AppViewX
Director of Product Marketing (1 yr 1 mo)
IBM
Senior Product Marketing Manager (1 yr 2 mos)
Account Based Marketing Manager (1 yr 1 mo)
Project Manager, Digital Marketing (1 yr 5 mos)
Competitive Analyst, Cloud Foundational Services (2 yrs 8 mos)
Tivoli Competitive Analyst (2 yrs 4 mos)
Product Marketing Manager (2 yrs 10 mos)
MphasiS
Senior Manager, Global Sales Support (3 yrs 7 mos)
Siemens
Deputy Manager - Competitive Analysis and Corporate Communications (2 yrs)
24/7, CUSTOMER PRIVATE LIMITED
Sales Support (1 yr 6 mos)
Education
Masters at St. Mary's University of Minnesota