Aaqib shekh — Digital Marketing Specialist
I didn’t begin my journey in marketing with fancy dashboards or large budgets; it started with curiosity. I wanted to understand why people click, what keeps them engaged, and how stories can translate into revenue. This curiosity took shape at Uplers, where I managed ad campaigns for brands across various industries and markets. I learned the true meaning of performance, not just metrics on a screen, but the ability to comprehend human behaviour through data. From A/B testing creatives to building conversion-focused funnels, I discovered how strategy and storytelling work best when they are in harmony. Today, as a Performance Marketer, I help brands scale while maintaining that balance of creative strategy backed by data. I specialise in Meta and Google Ads, creating campaigns that not only drive traffic but also serve as growth engines. Whether it’s a D2C brand aiming for its next 10x moment or a service-based business optimising its ad spend, I bring a blend of analytical precision and creative storytelling to every project I undertake. If you’re a brand looking for someone who understands both aspects of marketing the numbers and the narrative, we will probably work well together. 📈 Focus Areas: - Performance Marketing (Meta & Google Ads) - Funnel & Growth Strategy - Conversion Rate Optimisation - Retargeting & Retention Campaigns
Stackforce AI infers this person is a Performance Marketer with expertise in MarTech and data-driven advertising strategies.
Location: Ahmedabad, Gujarat, India
Experience: 4 yrs 10 mos
Skills
- Performance Marketing
- Analytical Skills
- Digital Marketing
- Brand Management
Career Highlights
- Expert in performance marketing with a focus on data-driven strategies.
- Proven ability to blend creative storytelling with analytical precision.
- Experience managing ad campaigns across diverse industries.
Work Experience
Uplers
Marketing Analyst (1 yr)
Marketing Executive (3 yrs 10 mos)
Wave
Digital Marketing Intern (3 mos)
Education
Post graduation at Shanti Business School