Jul 2022 – Mar 2026 · 3 yrs 8 mos

Feb 2016 – Jul 2022 · 6 yrs 5 mos

• Responsible to achieve GI, CR and PPGI flat steel target in province KPK & AJK.
• Generating business from dealers network, suppliers and institutional customers and supervise the sales staff accordingly.
• To co-ordinate with distribution, technical, production, accounts and marketing department to serve the customer.
• Ensuring the availability of products against competition in a retail network of about 1300 outlets in North region.
• Execute routine market visit to get market intelligence information and strengthen relationship with dealers and their general customers.
• Managing and coordinating marketing, advertising and promotional activities like Dealers convention, arrangement of the exhibition.
• Expand dealers channel by engaging more dealers to make distribution network more effectively.
• Monitoring, analyzing, and evaluating market trends, consumer behavior (end users) and competitor activity to identify market opportunities for the products/services.

Jan 2013 – Feb 2016 · 3 yrs 1 mo

• Responsible to achieve GI, CR and PPGI annual sales target 100k through dealers network established in main cities of Punjab and managing relationships with existing dealers (wholesalers/retailers) for achieving sales targets, giving presentations to potential dealers, engaging with end users for feedback.
• Managing and coordinating marketing, advertising and promotional activities like dealers convention, manage exhibition, manage entertainment activities for dealers.
• Developing & ensuring the availability of products in a retail network of about 1100 outlets in Punjab through distributors.
• Monitoring, analyzing, and evaluating market trends, consumer behavior (end users) and competitor activity to identify market opportunities for the products/services.
• Channel development established 4 business partners in North Punjab region & Manage business exposure and risks associated with it.
• To co-ordinate with distribution, technical, production, accounts and marketing department to meet all the requirements of the customers.
• Manage and support B2B & B2C Commercial strategic business improvement initiatives (eg. Customer Services, Margin optimization, Channel expansion)

Aug 2011 – Jan 2013 · 1 yr 5 mos · Kasur

• Prepare daily, weekly and monthly activities from log frame
• assign duties and supervise the working of community mobilzer
• advocacy plan and implementation in community
• reporting all day to day woking with program officer and CEO
• prepare weekly and monthly report

Apr 2010 – May 2011 · 1 yr 1 mo · kasur

• To provide the highest level of personalized service to consumer banking customers. To ensure maximum retention of existing portfolio and generate growth in business.
• To develop a potential customer database for new business development.
• To grab the customers to ensure high level of cross selling and to enhance PEP (product per customer) like banca, debit card and cash cover plus and term deposit etc.
• To ensure smooth running of the day to day operations of the Branch from service perspective and continuous improvement in operational efficiency.
• Coordination with other Functions to ensure the smoothness of all function related to customer.
• To coordinate with the Operations staff to provide prompt and excellent service to the bank’s customers.