Gena Moore

VP of Engineering

United States17 yrs 5 mos experience
Highly Stable

Key Highlights

  • 20+ years of marketing leadership experience
  • Expert in demand generation and strategy planning
  • Proven track record in stakeholder management
Stackforce AI infers this person is a seasoned marketing leader in the SaaS industry with a focus on demand generation.

Contact

Skills

Other Skills

AnalyticsB2B MarketingCRMDemand GenerationDirect MarketingGo-to-market StrategyMarketingMulti-channel MarketingProduct ManagementProduct MarketingSaaSSales EnablementLead GenerationStrategyB2B Marketing Strategy

About

Highly motivated, collaborative, metrics driven marketing & enablement leader with 20+ years’ experience. Proven background delivering successful results across different product lines and market segments by creating “customer first” marketing programs that that drive growth, innovation, and pipeline to support business strategy and revenue targets. Strong leader with expert stakeholder management skills and a proven track record of success with strategy planning, demand generation and exceeding metric goals to support sales in multiple industries, solutions and LOB's. Specialties: -Team Leadership: create inspiring, hard-working team culture that results in a high-performing team, that also celebrates and recognizes people for individual value & skills they bring. -Demand Generation: design, build, run measure and optimize demand generation plans throughout the lifecycle of a lead. -Bridge-building: work effectively across all departments (Enablement, BD, Sales, Partners, GTM, Product Marketing, etc.) of the demand generation wheel and to create a seamless "all-hands on deck" environment and plan/resource support. -Operations/Reporting: translate business requirements into useful analytics and reporting to inform of measurable results and identify areas to troubleshoot.

Experience

17 yrs 5 mos
Total Experience
4 yrs 9 mos
Average Tenure
4 yrs 4 mos
Current Experience

Progress

2 roles

Sr. Director, Global Field & Channel Marketing

Promoted

Dec 2022Present · 3 yrs 6 mos

Director, North America Field Marketing

Feb 2022Dec 2022 · 10 mos

Sap

Global Head of Sales Enablement, SAP Customer Experience

Oct 2020Feb 2022 · 1 yr 4 mos

Sap customer experience

Sr. Manager, Global Sales Enablement

Jan 2019Jan 2022 · 3 yrs · Columbus, Ohio Metropolitan Area

  • No-nonsense enablement and marketing professional with over 20 years experience and track record of making it happen in software/technology industry.

Sap

Senior Marketing Director

Feb 2006Feb 2016 · 10 yrs

Education

Stephen F. Austin State University

Jan 1992Jan 1996

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