Jul 2025 – Present · 10 mos · California, United States

Apr 2025 – Present · 1 yr 1 mo · California, United States · Remote

Feb 2025 – Present · 1 yr 3 mos

• Oversee the peer review process for the Journal of Quantum Science and Technology (JQST) to ensure high-quality research publication.
• Provide expert advice on editorial decisions to shape the strategic direction of the journal.
• Offer insights to enhance the academic community's access to valuable knowledge.

Jan 2025 – Present · 1 yr 4 mos · California, United States · Hybrid

Dec 2024 – Present · 1 yr 5 mos

• Supervise double-blind peer review process for the International Journal of Research in Modern Engineering and Emerging Technology.
• Collaborate with authors and reviewers to ensure high-quality publications.
• Implement editorial policies to maintain the journal's reputation for excellence.

Jan 2021 – Dec 2024 · 3 yrs 11 mos

• 🔷Storefront Operations Ecosystem (SFO, Store Builder, CML, Forecast Engine)
• Led the end-to-end delivery of a multi-product platform ecosystem that enabled Apple’s Channel Sales operations at global retail partner locations such as Best Buy, Costco, Target, Walmart etc.
• Managed a 15-member cross-functional engineering team, including architects, senior engineers, and early-career developers, fostering a strong culture of ownership, mentorship, and continuous growth.
• Partnered across Product, DevOps, QA, UX, and Business Operations teams to drive strategic alignment and smooth execution.
• Delivered four critical applications:
• StoreFront Operations (SFO): Source of truth for store deployments, managing fixtures, planograms, and demo assets to enable seamless merchandising rollouts during new product launches.
• Store Builder: Workflow-based deployment planning system, streamlining store opening, relocation, and refit processes.
• Channel Merchandising Landscape (CML): Captured demo units landscsape globally. Supported deployment of 10M+ demo devices across 500K+ stores globally, especially during high-impact product launches.
• Forecast Engine: Predictive engine for demo device demand forecasting by region, product category, and many other dimensions such as reseller, assortment strategy, etc.
• Stack: Java, Spring, Play, Pega, REST, Redis, Solr, Kafka, Oracle, Kubernetes, Jenkins, AWS
• 🔷People Information Management (PIM)
• Led the end-to-end architecture and execution of Apple’s channel user identity platform, providing a centralized, trusted view of internal and external users, their relationships, roles, and affiliations.
• Powered targeted communication, provisioning, and enablement workflows across multiple internal and external applications.
• Served as the system-of-record for 370K+ channel users, enabling integration with systems such as ASW, AMS, CRM, MyAccess, etc.
• Stack: Java, Spring, Hibernate, Oracle 12c, Solr, Geneva, REST APIs

Jan 2017 – Dec 2020 · 3 yrs 11 mos

• 🔷Audience Manager – SEED & Apple Teacher
• Architected and led the Audience Manager platform — the personalization engine behind Apple SEED (Sales Enablement Education & Development) and Apple Teacher programs.
• Enabled intelligent content targeting and audience segmentation for millions of Apple Salespersons and educators across the globe.
• Built the platform ground-up using modern Java stack, RESTful APIs, and a rules-based targeting engine, delivering real-time audience resolution based on user role, region, product category, and engagement journey.
• Managed a 10-member engineering team, mentoring developers and leading architecture reviews, execution sprints, and stakeholder communication.
• Served 1M+ daily API requests, peaking at 10M+ during global product launches, with resilient service architecture and caching optimizations.
• 🔷Content API Platform
• Led the development of a multi-tenant API abstraction layer designed to decouple business workflows from CMS systems, enabling future CMS transitions without API contract changes.
• Delivered high-performance REST APIs that supported content delivery, workflow orchestration, and user personalization.
• Designed the architecture for advanced caching, service resilience, and seamless backend integration, reducing engineering dependency for CMS migrations.
• Platform became a key reusable asset adopted across multiple internal product teams.
• Tech Stack: Java, Spring Boot, REST APIs, Gradle, Groovy, Redis, CI/CD pipelines

Jan 2012 – Dec 2016 · 4 yrs 11 mos

• 🔷 Apple Sales Web (ASW): https://asw.apple.com
• Delivered a global portal for 500K+ Apple resellers and vendors, distributing real-time sales content, training resources, product documentation, and pricing updates.
• Built on Oracle WebCenter Sites, Java, and Solr Search, integrated with Akamai CDN and 10+ Apple internal systems.
• Played dual roles as senior engineer and technical team lead, mentoring engineers, conducting code reviews, and driving delivery excellence.
• 🔷 Access Management System (AMS)
• Designed and developed Apple’s internal identity and entitlement platform supporting registration, provisioning, and RBAC management for 500K+ global users across 10+ critical business systems.
• Collaborated with Security, Identity Engineering, and Business Ops teams to shape access strategies, reduce provisioning friction, and improve compliance.
• Provided technical mentorship to junior engineers and drove agile development practices.

Dec 2010 – Dec 2011 · 1 yr

• 🔷Smart Sign – CMS Platform for Apple Retail Stores
• Architected and led engineering of the Smart Sign digital signage platform, a system envisioned by Steve Jobs to revolutionize in-store product discovery experiences.
• Delivered scalable CMS architecture to manage real-time product pricing, comparison, and localized storytelling on millions of devices across 20,000+ Apple Stores.
• Tech stack: FatWire CMS (Oracle WebCenter Sites), REST APIs, distributed caching, multilingual publishing
• Led a 10-member team, collaborating across Retail Engineering, Localization, and Store Ops.

Nov 2007 – Nov 2010 · 3 yrs · Bengaluru, Karnataka, India · On-site

• 🔷Centralized Processing Center – Income Tax Department of India
• Key contributor to one of India’s largest public sector digital transformation initiatives, digitizing tax return processing for 21M+ citizens, disbursing over ₹1.2 trillion in refunds annually.
• Delivered backend APIs and frontend interfaces on Java, Spring, JSP, Oracle, IBM WebSphere Portal, and led a 4-member development team.
• 🔷Goldman Sachs & Bank of America – Financial Platform Engineering
• Delivered scalable platform components for customer onboarding and KYC automation, improving onboarding turnaround by 40%.
• Developed core modules using Java EE, Spring, Solr, Oracle, collaborating with distributed client teams under tight delivery schedules.