Jennifer Ortiz

CEO

Burlington, Massachusetts, United States25 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Led global marketing organization at Progress Software.
Expert in demand generation and marketing operations.
Successfully managed cross-functional marketing initiatives.

Stackforce AI infers this person is a MarTech expert with extensive experience in marketing operations and project management.

Contact

Skills

Core Skills

Marketing OperationsDemand GenerationProcess ImprovementProgram ManagementProject ManagementBusiness Process Improvement

Other Skills

IntegrationBusiness ProcessSoftware Project ManagementVendor ManagementVisioMarketing AutomationLead GenerationWeb ApplicationsBusiness Process ManagementCRMSaaSProject DeliveryStrategyBusiness Process DesignSales Enablement

Experience

25 yrs

Total Experience

8 yrs 4 mos

Average Tenure

20 yrs 6 mos

Current Experience

Progress

7 roles

CMO & EVP, Marketing at Progress

Promoted

Jun 2019 – Present · 7 yrs

Leads all facets of a dynamic, high-producing global marketing organization. From corporate branding, analyst and public relations, to demand generation and field marketing, design, digital strategy, operations and events.

IntegrationProgram ManagementBusiness ProcessSoftware Project ManagementProject ManagementVendor Management+22

Vice President, Corporate Marketing (Interim)

Promoted

Jun 2019 – Sep 2019 · 3 mos

Senior Director, Marketing Operations

Promoted

Aug 2018 – May 2019 · 9 mos

Director of Marketing Operations

Promoted

Oct 2015 – Aug 2018 · 2 yrs 10 mos

Senior Manager, Marketing Operations

Dec 2013 – Aug 2018 · 4 yrs 8 mos

Lead marketing operations team; focusing team on systems optimization striving for efficiencies to support reporting, process & campaign execution
Manage operations team support global demand, field marketing & web marketing teams
Responsible for ongoing support of systems integrations, lead & contact management and data management

Lead marketing operations teamManage operations team supportResponsible for ongoing support of systems integrationsMarketing OperationsProcess Improvement

Program Manager, Marketing Operations

Jun 2012 – Nov 2013 · 1 yr 5 mos

Program manager within marketing operations tasked with leading cross functional programs throughout the company for the marketing organization.
Recruited to participate in an organization that has stretched the boundaries of a typical marketing operations team
Lead the marketing planning process, marketing budget management & data management initiatives

Lead cross functional programsMarketing planning processMarketing budget managementProgram ManagementMarketing Operations

Senior IT Project Manager

Oct 2005 – Jun 2012 · 6 yrs 8 mos

Program & Project Manager experienced in CRM / ERP applications and web projects; recognized for delivering successful solutions, and strong collaboration and inter-personal skills. Lead 50+ programs, projects & business process change initiatives at Progress Software in 8 years; over 21 projects and programs successfully launching. Projects & process re-engineers ranged from web based, application based & business process driven. Initiatives spanned the company’s departments; including sales, marketing, HR, IT, customer service, education & facilities.

Program & Project ManagementCRM / ERP applicationsWeb projectsProject ManagementBusiness Process Improvement

Dci

Senior Project Manager & eLearning Manager

Sep 2000 – Mar 2004 · 3 yrs 6 mos

Senior Project Manager & eLearning Manager at technology trade show company. Areas of concentration were leading company’s elearning & web community initiatives.
Launch and manage eLearning initiative; manage all aspects of marketing, speaker recruitment and technology training, sales, customer service, and product design and development; creating 40% increase in department revenue
Responsible for creation, segmentation, production, and execution of all direct marketing campaigns promoting eLearning courses, online seminars and partnerships
Responsible for developing CRMCommunity into premier CRM & Business Intelligence website
Sponsor relationship management, website launch project management & trade shows exhibit management

eLearning initiative managementDirect marketing campaignsWebsite launch project managementProject ManagementMarketing Operations

Technology evaluation centers

Internet Marketing Associate

Sep 1999 – Sep 2000 · 1 yr

Worked in a start up environment for web based research firm; responsibilities included…
Developing structure for Vendor and Technology Directories; obtained directory and other content
Project manager for specific content-related programs, including timelines and implementation
Implement direct marketing campaigns, including member acquisition and retention marketing

Vendor and Technology DirectoriesDirect marketing campaignsProject Management