Karen Kelly — CEO
Your pipeline looks healthy. But deals are stalling. Prospects go quiet after a promising call. Reps are discounting just to get something across the line. And the playbook that used to work? It isn't anymore. You're not imagining it — the way buyers buy has changed. They're more informed, more distracted, and more skeptical than ever. Meanwhile, AI is reshaping the sales landscape faster than most teams can keep up with — and the reps who don't adapt are getting left behind. The good news? AI doesn't replace great sellers. It amplifies them. But only if your team knows how to use it. Send me a message or email karen@k2perform.com if you want my help. WHO I AM I'm Karen Kelly — Toronto-based sales trainer, coach, and keynote speaker. Mom of two, who runs and raises her kids the same way she coaches sales teams: eat the frog first, believe in yourself, and how you do anything is how you do everything. For 25+ years I've worked in B2B sales — including 20 years in medical devices — and I've spent the last several years at the intersection of human-first selling and AI. I train sales teams to close more, not by working harder, but by selling smarter. WHY WORK WITH ME Clients have seen 20% increases in close rates and 30% lifts in AI adoption. I serve as a Sales Coach at Harvard Business School and was named one of the Top 100 Powerful Women in Sales in 2025. I don't teach theory. I teach what actually works — in the field, in the DMs, and in the demo room. WHAT I OFFER 🎤 Keynote Speaking — Sales kickoffs, conferences, and leadership events 🤖 AI in Sales Workshops — Human first, AI enhanced 🎯 Sales Training & Coaching — Customized for your team based on their needs 🎓 K2 Sales Academy — Online programs for individuals and teams THE RESULT Your team stops leaving revenue on the table. They run more effective discovery, have harder conversations, and close deals — while having fun and without burning out doing it. LET'S TALK 📧 karen@k2perform.com
Stackforce AI infers this person is a Sales Trainer and Coach specializing in B2B sales and AI integration.
Location: Toronto, Ontario, Canada
Experience: 23 yrs
Skills
- Sales
- Sales Leadership Training
- Leadership
Career Highlights
- 25+ years in B2B sales, including 20 years in medical devices.
- Clients report 20% increase in close rates and 30% lift in AI adoption.
- Serves as Sales Coach at Harvard Business School.
Work Experience
Somersault Innovation
Sales Consultant (1 mo)
Harvard Business School
Sales Coach - Entrepreneurial Sales, Harvard Business School, MBA program (5 mos)
First Defense Supply
Fractional VP of Sales (1 yr 1 mo)
K2 Sales Academy-Online Sales Training
Company Owner (3 yrs 6 mos)
Replayz
Sales Coach (1 yr)
Haltech Regional Innovation Centre
Sales Coach, Beyond Boundaries Women's Accelerator Program (5 yrs 4 mos)
McLuhan & Davies Communications, Inc.
Certified Facilitator Think on your Feet (6 yrs 6 mos)
K2 Performance Consulting
CEO, Founder (9 yrs 6 mos)
Hospira
Key Account Executive (10 yrs 1 mo)
Arrow Medical Limited
Critical Care Specialist (2 yrs 5 mos)
Baxter Healthcare Corporation
Territory Manager (4 yrs)
Education
B Sc at Western University
Certificate at University of Toronto