Khushboo Tiwari

Operations Associate

Faridabad, Haryana, India3 yrs 5 mos experience
Highly StableAI Enabled

Key Highlights

  • Boosted brand Cred Scores by 32% at Internshala.
  • Reduced operational time by 50% through new ORM strategies.
  • Expert in crisis communication and brand reputation management.
Stackforce AI infers this person is a skilled ORM specialist in the SaaS industry.

Contact

Skills

Core Skills

Online Reputation ManagementCrisis CommunicationPublic Relations

Other Skills

Customer SatisfactionBrand CredibilityCross-functional CollaborationsBrand MonitoringCrisis ManagementBrand Reputation TrackingPerformance AnalysisClient Experience ManagementReputation TrackingMedia MonitoringResearchEvent CoordinationContent CurationClient ManagementProduct Management

About

Khushboo is passionate about helping brands build and protect their online reputation. With 2.5+ years of experience in Online Reputation Management, she has successfully improved brand credibility scores, managed crisis communications, and enhanced customer satisfaction across platforms like Playstore, Google My Business, TrustPilot, and more. At Internshala, she led outreach campaigns that boosted Cred Scores by 32% and improved platform ratings significantly. She has also collaborated with cross-functional teams to streamline ORM strategies, reducing operational time by 50%. Her expertise lies in monitoring brand mentions, mitigating reputational risks, and leveraging customer feedback to drive brand trust. She believes that a strong online reputation is the foundation of any successful business, and I’m here to help brands navigate the digital landscape with confidence. Let’s connect and discuss how we can build a reputation that stands the test of time!

Experience

3 yrs 5 mos
Total Experience
3 yrs 5 mos
Average Tenure
3 yrs 5 mos
Current Experience

Internshala

4 roles

Senior Associate - ORM

Promoted

Jul 2024Present · 1 yr 10 mos · Gurugram, Haryana, India

  • 1. Monitored and responded to feedback across 7+ platforms (Playstore, Google My Business, TrustPilot, etc.), maintaining a 24-hour SLA for escalated queries, which improved user satisfaction and brand credibility.
  • 2. Led outreach campaigns to generate reviews, resulting in a 32% improvement in Cred Scores and enhanced platform ratings:
  • Playstore - 4.169 to 4.304
  • Mouthshut: From 3.53 to 4.48
  • TrustPilot: From 2 to 4.0
  • 3. Led outreach campaigns to generate reviews for Playstore, GMB, Mouthshut, TrustPilot, Appstore, Quora, and Reddit. These efforts resulted in an 32% improvement in the brand’s Cred Score.
  • 4. Improved the Cred Score for branded keywords from 9.03% to 32.69%
  • 5.Collected and showcased alumni success stories, which were featured as video testimonials on YouTube and LinkedIn, boosting the credibility of Internshala’s Placement Guarantee Courses.
  • 6. Analyzed user behavior, revealing that 52% of users reviewed alumni feedback before purchasing Internshala’s products, highlighting the importance of reviews in decision-making.
Online Reputation ManagementCrisis CommunicationCustomer SatisfactionBrand Credibility

ORM and Operations Associate

Promoted

Dec 2023Sep 2024 · 9 mos · Gurugram, Haryana, India

  • 1. Collaborated with cross-functional teams to develop and implement new ORM strategies, reducing operational time by 50% and improving customer satisfaction ratings.
  • 2.Monitored brand mentions, hashtags, and trends to maintain a positive brand image and mitigate reputational risks.
  • 3.Addressed negative reviews and managed online controversies, ensuring minimal reputational damage during crises.
Cross-functional CollaborationsBrand MonitoringCrisis ManagementOnline Reputation Management

Media and Operations Associate

Dec 2022Mar 2024 · 1 yr 3 mos · Gurugram, Haryana, India

  • 1. Tracked brand reputation across social media, search engines, and blogs, providing actionable insights for improvement.
  • 2. Coordinated monthly performance reviews, competition analysis and recommended strategies to enhance brand perception.
Brand Reputation TrackingPerformance AnalysisOnline Reputation Management

Media and ORM Intern

Jun 2022Nov 2022 · 5 mos · Gurugram, Haryana, India

  • 1. Creating an exceptional client experience through inbound & outbound posts/tweets/emails and managing review content.
  • 2. Tracking the reputation of the brand on various outlets. (i.e., social media, search engines, blogs & social communities)
  • 3. Coordinating monthly performance review and recommendations and assisting the management with followup plan strategies.
Client Experience ManagementReputation TrackingOnline Reputation Management

Weber shandwick

Public Relations Intern

Oct 2022Nov 2022 · 1 mo · Bengaluru, Karnataka, India

  • 1. Conduct and report on media monitoring to keep record of client coverage and their competitors, identify potential risks and support with crisis management.
  • 2. Document editing, client communication, database maintenance, media outreach, and active participation in engaging employee events.
  • 3. Companies including - Cultfit, Curefoods, Bentley Systems and Gameskraft.
Media MonitoringCrisis ManagementPublic Relations

Raisina house

Research Intern

Aug 2021Sep 2021 · 1 mo · Delhi, India

  • 1. Conducted qualitative and quantitative research on Afghanistan's strategic relations with India.
  • 2. Worked in association with Embassy of Afghanistan in relation with "Indo-Afghan cultural week."
  • 3. Volunteered in evacuation programme for victims of Afghanistan crisis.
ResearchEvent Coordination

Uncovercampus

Content and Public Relations Strategist

Jun 2021Aug 2021 · 2 mos · Delhi, India

  • 1. Content curation for upcoming website.
  • 2. Drafting emails for collaboration and sponsorship.
  • 3. Managing contacts and relations with clients.
  • 4. Contributing content for Political Science under Academia head of website.
Content CurationClient Management

Education

CHANDIGARH UNIVERSITY

Master of Arts - MA — Mass Communication/Media Studies

Jan 2025Mar 2027

NextLeap

Product Management Fellowship — Product Management

Sep 2025Dec 2025

Delhi University

Bachelor of Arts - BA honours — Political Science and Government

Jan 2019Jan 2022

DAV Public School, Faridabad

Senior school certificate — Humanities/Humanistic Studies

Jan 2018Jan 2019

DAV Public School, Faridabad

Secondary School certificate

Jan 2016Jan 2017

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