Oct 2024 – Present · 1 yr 7 mos

Nov 2023 – Present · 2 yrs 6 mos

• Go-To-Market Strategist is an Amazon-bestselling book that will help you reach product-market fit fast.
• My book, templates, and checklists have helped more than 9,500 businesses plan and execute their GTM strategy. Get an actionable step-by-step strategy with proven fill-in templates and examples that will speed up reaching your product-market fit and enable profitable traction.

Dec 2021 – Dec 2022 · 1 yr · Remote

Jun 2019 – Nov 2021 · 2 yrs 5 mos · Remote

• I advised EKWB, a global leader in PC liquid cooling solutions for gamers and hardware enthusiasts.
• Hands-on work with in-house growth teams to build their processes and help them achieve their targets
• I helped with growth in enterprise and mass-market segments
• In 2021, I was also an interim business unit director for a segment of gaming PCs in the US market and helped find and onboard a permanent hire to this position

Jan 2017 – Jan 2019 · 2 yrs · Hong Kong · On-site

• OriginTrail enables businesses and consumers to speak the same language with integrity through the Firm’s blockchain-powered data exchange protocol. Selected achievements:
• Designed and executed the company's Token generation event strategy, which raised $22.5 million in growth capital.
• Used Telegram, Discord, LinkedIn, Twitter, Facebook, and Reddit to attract 16,000+ early adopters of the Firm’s technology.
• Secured earned media placements in high-profile publications like TechCrunch, CNBC, Forbes, Cointelegraph, Digital Trends, The Guardian, and others.

Oct 2016 – Sep 2017 · 11 mos · Brussels · Hybrid

• I worked as a Growth Strategist at a growth agency based in Brussels, Belgium. I closely worked with the clients on developing their growth strategies and helped them with execution and experimentation. Besides ongoing client work, I executed workshops and coaching.

Jan 2015 – Jan 2016 · 1 yr · London, United Kingdom

• 1Tap Receipts automatically extracts data to make bookkeeping easier for self-employed people. It has been selected as an Editor’s Choice app by teams at both Apple and Google. Selected achievements:
• I developed the App’s growth strategy from scratch. Today, the App is used by more than 200,000 businesses.
• Co-developed the 1Tap Receipts growth model that the firm used to attract $10 million in growth capital.
• Partnered with the user experience (UX) lead to implement TestFlight, a program that attracted 400+ app beta testers in 2015.

Jan 2014 – Jan 2015 · 1 yr · Ljubljana Slovenia

• I monitored PR activities for the market launch in Slovenia (online store and iOS and Android apps), and achieved visible press coverage in all major Slovenian business media for the product launch.
• My innovative initiatives and interconnectivity strategies received positive reviews and got transferred and replicated onto additional six Kaymu markets (lead generation with e-books, UX testing events, combining on-page and off-page SEO strategies).

Jan 2014 – Jan 2014 · 0 mo

• I led a team of 9 people on a globally coordinated technology development project.
• The team managed to engage 500+ people to voluntarily partake in a research.
• The project was finished within the planned time frame. Above-standard quality assurance and results were achieved.

Jul 2013 – Present · 12 yrs 10 mos

• Together, we shape an AI-powered GTM system that fits your stage and strengths. We work to prioritize what matters, ditch what doesn’t, and turn strategy into execution.
• 8500+ professionals attended my education programs, including Adobe, Stanford University, Amazon, Bosh, Tesla, Apple, Deloitte, Adidas, eBay, IBM, Dell, Nestlé
• 200+ workshops with corporates (Sportradar Media Services, Metro, Heineken, Bayer, Atlantic Grupa, Microsoft), VCs and ecosystem support (Swiss EP, Disrupt Ventures, Eleven, DOHE)
• Knowledge-creation partnerships with Miro, Amplitude, Userpilot, Ahrefs, Clay, Hubspot, and 20 other fast-growing companies

Jan 2010 – Jan 2013 · 3 yrs · Ljubljana

• I was working as a program manager and student at IMB, Faculty of Economics
• Faculty of Economics ranks among the top 1% of business schools in the world.
• IMB programme No. 2 worldwide in “Value for Money” in the Financial Times Global Masters in Management ranking 2018.

Jan 2008 – Jan 2009 · 1 yr

Jan 2007 – Jan 2008 · 1 yr