Murphy Trueman

CEO

Australia8 yrs 6 mos experience

Key Highlights

  • 14+ years in product and design systems leadership.
  • Recognized with multiple Good Design Awards.
  • Expert in building sustainable design systems.
Stackforce AI infers this person is a SaaS product and design systems expert.

Contact

About

I'm a product and design systems leader with 14+ years of experience bringing clarity and systematic thinking to complex product ecosystems. I focus on the foundational work that makes everything else possible – the patterns, principles, and infrastructure that help teams ship faster without compromising craft. My work lives at the intersection of design thinking and organisational reality, which means I understand both what good design requires and what teams can actually maintain. I help organisations move from fragmented patterns to intentional systems. Whether dealing with inconsistency across products, adoption challenges that documentation won't solve, or the need to scale design without scaling headcount, I build sustainable infrastructure alongside the cross-functional relationships that make it operational. I build systems that teams actually want to use because they solve real problems rather than creating new ones. My approach combines strategic thinking with hands-on execution – from architecting token structures to designing component APIs and establishing governance frameworks that enable rather than block. I'm currently available for fractional product and design systems leadership. I work best with organisations tackling complex challenges that need both strategic thinking and hands-on execution in equal measure. I've been recognised with multiple Good Design Awards and was a finalist in the 2023 Victorian Premier's Design Awards.

Experience

8 yrs 6 mos
Total Experience
1 yr 5 mos
Average Tenure
1 yr 4 mos
Current Experience

Thinkmill

Senior Designer

Jan 2025Present · 1 yr 4 mos · Victoria, Australia · Remote

Dept®

Senior Product Designer

Jul 2024Dec 2024 · 5 mos · Melbourne, Victoria, Australia

Kablamo

Senior Product Designer, Design Systems

Jun 2022Jun 2024 · 2 yrs · Melbourne, Victoria, Australia · Remote

  • Kablamo is a data management and digital product development consultancy.
  • As a Senior Product Designer, I lead the design system for our internal product, Firestory. Firestory is a bushfire intelligence platform, providing decision-makers with real-time insights to enhance incident preparation, detection, response and recovery.

Bond software

2 roles

Design Director

Mar 2022Jun 2022 · 3 mos · Melbourne, Victoria, Australia

Lead Product Designer

Dec 2021Mar 2022 · 3 mos · Melbourne, Victoria, Australia

  • Bond Software design, build, implement and maintain scalable and dynamic software solutions that best manage membership, applications, websites, communities, communications and finance.
  • As a Product Designer, I worked closely with the CEO and Director on design strategy and implementation across a variety of products, websites and mobile applications.

Childsafe australia

UX/UI Designer

Dec 2021Jan 2022 · 1 mo

  • ChildSafe exists to serve organisations and individuals working with children and vulnerable people, with the goal of improving their well-being and safety. As a children’s Harm Prevention Charity, they provide many practical tools and training to help educate organisations and parents on child safety practices.
  • As a UI/UX Designer, I worked closely with a small team to conduct user research and deliver improved design recommendations with a strong focus on improving credibility, accessibility and usability of the ChildSafe Australia website.

Granicus

Product Designer & Front End Developer

Mar 2021Dec 2021 · 9 mos · Melbourne, Victoria, Australia

  • OpenCities (acquired by Granicus) provides the website, portal and forms functionality that modern governments need to digitize each step of their customer journey. OpenCities takes pride in building flexible and accessible products that help local governments reimagine how to build, deliver and evolve their website and online services.
  • As a Designer, I worked closely with internal developers and clients, running workshops and strategy sessions with local government teams spanning across Australia, New Zealand and the United States. Utilising the custom OpenCities CMS, I delivered a wide range of design solutions, advocating for the user and pushing for UX and accessibility best practices.

Out of the box marketing (australia)

Product & Experience Design Lead

Apr 2019Mar 2021 · 1 yr 11 mos · Melbourne, Australia

  • Out of the Box Marketing (Fused Software) is a software and web agency. We work closely with some of Australia's fastest growing organisations, building websites, integrations and web applications – and much more!
  • As a Product Design Lead, I was responsible for delivering a wide variety of digital projects and integrations, stakeholder and team management and scheduling, art direction and QA across all projects.

Legroom

2 roles

Front End Developer

Promoted

Dec 2017Apr 2019 · 1 yr 4 mos · Melbourne, Australia

  • Having worked at LegRoom as a Social Media Manager for approximately fifteen months, I was offered the opportunity to transition into the role of a Junior Developer. During this time, I worked closely with the team and development lead, receiving ongoing mentorship in front-end languages, frameworks and custom WordPress theme development. Alongside front-end languages and WordPress templating, I also gained exposure and experience with version control, website deployment and hosting services.

Social Media Manager

Oct 2016Dec 2017 · 1 yr 2 mos · Melbourne, Australia

  • LegRoom is a digital agency for agencies, set up with the ambition of solving a problem experienced by all agencies throughout their digital growth – managing developers effectively. We're the workhorses behind some of the most highly renowned agencies throughout Australia and beyond.
  • As a Social Media Manager, I was responsible for creating content for the LegRoom blog and social media channels, as well as taking part in agency-wide QA testing on all sites which left the agency.

Peterson & co.

UX/UI Designer

Sep 2016Jun 2018 · 1 yr 9 mos

  • Peterson & Co is a print and digital agency based in Sydney, Australia. They are committed to finding innovative solutions to help grow our clients’ business, delivering high quality design services across a wide range of online and print media. As a designer, I worked on a wide vaiety of projects, ranging from branding to print to web, while also assisting with content creation and copywriting.

National media pty limited

Designer & Social Media Coordinator

Jan 2015Sep 2016 · 1 yr 8 mos · Gold Coast, Australia

  • National Media are leaders in the Australian Exhibition and Events industry. As the sole designer with the company, I worked closely with the respective Event Directors and marketing team to create all event collateral. This included print design, web design, website maintenance (Wordpress), EDM design and development (ExactTarget and Klayvio), filming, photography and video editing.
  • I later took on the role of Social Media Co-ordinator, where I was required to develop content and competitions for social media, maintain social media accounts and engage with fans and customers and write blog posts.

Murphytrueman.com

Product and Design Systems Consultant

Aug 2010Present · 15 yrs 9 mos · Melbourne, Australia

Education

d.MBA

Business — Design

Apr 2024Jun 2024

Memorisely

Certificate — Design Systems

Jul 2022Aug 2022

Academy Xi

Certificate — User Experience Design (Transform)

Nov 2021Jan 2022

CAE

Short Course — Structural Editing and Copy Editing

Jan 2014Jan 2014

Shillington

Short Course — Web Design and Development

Jan 2012Jan 2012

Swinburne University of Technology

Diploma of Communication Design — Graphic Design

Jan 2011Jan 2013

Shillington

Certificate IV — Graphic Design

Jan 2010Jan 2010