Apr 2024 – Dec 2024 · 8 mos · Gurugram, Haryana, India · On-site

• UPI Plug-In SDK for In-App payments | UPI AutoPay | UPI Payments Acquiring & Issuing Stack | RBI in principle approval for Online Payments Aggregator

Aug 2022 – Mar 2024 · 1 yr 7 mos · Bengaluru, Karnataka, India · Hybrid

• Spearheaded Tachyon, a comprehensive 360-degree checkout solution for D2C brands, revolutionising discovery, seamless checkout, post-purchase, and support processes.
• Pioneered the product from inception, rapidly scaling it to serve 300+ brands, achieving a remarkable 45Cr MRR(GMV) within just 10 months, seamlessly integrated across Shopify and Woocommerce platforms.
• Enhanced conversion rates, elevated ROAS, minimized COD-RTO and reduced customer contact rate for merchants by optimizing the checkout journey. Simultaneously, drove top-of-the-funnel growth through strategic discovery initiatives resulting in reduced customer acquisition costs.
• Worked on understanding & supporting major merchant use cases like performance marketing, shipping, discounts, COD, abandoned checkouts etc by building the functionality in house or integrating with major 3rd party providers.
• Worked with a team of data scientists and engineers to build an RTO protection suite to reduce COD RTO, logistics cost and restocking cost for merchants. Average reduction in RTO by 30% across categories.
• Simpl is the industry leader and the first company to launch Buy Now Pay Later concept in the Indian market back in 2015

Jul 2021 – Aug 2022 · 1 yr 1 mo · Gurugram, Haryana, India · Hybrid

• Products launched and scaled :
• Freecharge Buy Now Pay Later,
• Freecharge Personal Loan Plus,
• Freecharge Checkout EMI
• Freecharge is a fully owned subsidiary of Axis Bank (one of India's largest Private banks).
• Spearheaded the efforts for transforming Freecharge into a complete Digital Financial Services platform.
• Shipped Freecharge Personal Loan Plus, an EMI based personal loan product from conception to go-live
• Customer Onboarding : Designed and improved end-to-end user flow by conducting A/B tests for enhanced UX
• Implemented instant underwriting (<2 minutes) and one-time approval for multiple tranches of loan disbursement
• Customer Servicing : Dashboard to display relevant loan information to customers, integration with chatbot for quick response to queries, and communication plan (SMS/Email/Push) for relevant alerts/ actions
• Customer Support : Detailed servicing module for ops. team to reduce customer query resolution time by 42%
• Repayments : Integrated eNACH for automated monthly repayments reducing the default risk by 60%
• Reduced costs and improved bottom line by 20% by prioritizing manual repayments via UPI
• Collections : Outbound call planning, IVR based automated call scripting and personalized repayment links to improve default loan collections by 30%
• Freecharge Buy Now Pay Later : Profiling of Tier-2 & 3 customers and integration with Trusting Social for usage of alternate data scores for underwriting new to credit (NTC) customers thereby making Freecharge more relevant
• Redesigned landing screen UI & UX by optimizing content layout to reduce customer queries & drop-offs by 9%
• Modified Pay Later user journey for corporate partnerships by introducing email authentication and validation

Jul 2020 – Jul 2021 · 1 yr · On-site

• Management Consulting + Product Management | Cartesian Consulting is deep-tech firm building Systems of Intelligence for marketing and sales.
• I worked on SaaS product - SOLUS AI (www.solus.ai) which is built on a proprietary Al core that allows for millions of micro-decisions to be taken and is deployed for Personalization and Smart Campaigns across Brands in diverse industries.
• Consulting gave me deep insight into how to make Personalization/ Segment-of-One level CRM work for brands. Having done this in a bespoke consultative mode for many years, Cartesian is now a SaaS firm offering personalization at speed and scale through SOLUS AI.

Apr 2019 – Jun 2020 · 1 yr 2 mos · On-site

• Fast tracked Management Consulting career path. Responsible for revenue and GM for a large portfolio of client engagements. Owner of multiple client engagements providing business insights and recommendation to create a positive impact on client’s profitability
• Provided end to end solution for customer lifecycle management, CRM, customer segmentation and profiling, campaign and sales projection in the QSR, Fashion Retail, Aviation, Ecommerce industry.
• Led multiple teams of managers and data scientists to implement ML models such as regression & classification, product association and market basket, time- series analysis, clustering etc. in various projects like Market mix modelling, Customer Churn, Dealer clustering, Product Analysis & Combo creation, Uplift modelling etc.

Dec 2017 – Mar 2019 · 1 yr 3 mos · On-site

• Put on a fast tracked Consulting career path. Developed an effective solution using Natural Language Processing based Machine Learning classification ensemble models (Random Forest, Naïve Bayes, SVM) to classify failure demands from customer emails for a global insurance company, which helped client prioritize demand handling and improve operational efficiency

May 2015 – Dec 2017 · 2 yrs 7 mos · Gurgaon, India · On-site

• Application Developer for DBS Singapore
• Experience of Scrum as a form of Agile. Working in Sprints, managing Sprint Backlogs and tracking the progress in JIRA.
• Manage DBS' current applications like Foreign Currency Fixed Deposit System and Current Account Systems.
• Interact with the client in Singapore and understand the new requirements and enhancements in the application.
• Code, test, and implement the new code developed for the application.
• Manage various ad-hoc and service requests raised by the users and client.
• Interact with business users and provide 24/7 production support.

Jun 2013 – Aug 2013 · 2 mos · Neemrana

• Worked on developing the RS232 to USB converter for the company’s RAM monitor application that is used for monitoring AC’s PCB performance.
• Developed circuits for Chiller Simulator that will be used for testing new and under-development models of McQuay’s Chillers.