Purvabh Surana

CEO

Udaipur, Rajasthan, India11 yrs 8 mos experience
Highly StableAI Enabled

Key Highlights

  • Led AI adoption delivering $100M+ in impact at Amazon.
  • Expert in transforming AI into profit engines for startups.
  • Trained teams to effectively utilize AI tools.
Stackforce AI infers this person is a SaaS expert specializing in AI integration and process automation.

Contact

Skills

Core Skills

Ai TrainingGenerative Ai For LeadershipProcess AutomationExecutive CoachingTechnology ManagementProduct OperationsAgile Project ManagementAi AdoptionProcess Efficiency

Other Skills

Gen AIGenerative AI for MarketingProcess DesignProduct Road MappingProcess ImprovementRequirements GatheringAPIsMarketing AutomationProduct StrategyProduct LaunchSenior Stakeholder ManagementPolicy DevelopmentTrust and SafetyProject ManagementSupply Chain Management

About

I'm a fractional Chief AI Officer. I make AI work inside your company so you don't have to figure it out yourself. One retainer. Your AI efforts move forward with as little as 30 minutes a week from your calendar. Your leaders stay focused on what you hired them for. Your tech team keeps delivering on their actual KRAs. I handle everything else — identifying what's worth doing, evaluating vendors, implementation, and the part everyone underestimates: getting your people to actually use it. That last part is what I've spent the most time learning. People are scared AI will replace them, or convinced it's too technical, or just exhausted from the last tool that overpromised and did nothing. I train teams the way real power users work with AI — as a system woven into their day, not another tool dropped on their desk. When it's done right, they don't resist it. They ask for more. At Amazon, I led AI adoption across 600+ processes in 22 countries, delivering $100M+ in impact — not by building complex tech, but by making non-technical people AI-capable in weeks. I've also watched AI fail at that scale, which means I can see what's going to go wrong in your org before it does. That pattern recognition is the most valuable thing I bring. I have no product, no platform, no vendor commissions. I evaluate dozens of tools so your leadership team doesn't burn hundreds of hours on it — they get a shortlist of 2-3 with clear tradeoffs, ready for a confident decision. For 95% of needs, the answer is a proven commercial tool, not a custom build. I work across industries and clients, which means every engagement benefits from what's already working somewhere else. The technology is never the hard part. Building an organization that's genuinely AI-capable is. That's what I do. → hi@thoughtkraft.ai

Experience

11 yrs 8 mos
Total Experience
1 yr 6 mos
Average Tenure
1 yr 4 mos
Current Experience

Skininspired

Fractional Chief AI Officer

Oct 2025Present · 7 mos

  • Leading all AI & Automation initiatives across SkinInspired
Gen AIAI TrainingGenerative AI for LeadershipGenerative AI for Marketing

Thoughkraft.ai

Founder

Jul 2025Present · 10 mos

  • Founder & AI ROI Partner | 90‑Day Sprints to Turn Your AI Stack into Profit
  • 🔥 Founder to Founder: Your AI Stack Is Bleeding Cash
  • I’m the founder of ThoughtKraft AI, where I help resource‑tight CEOs transform scattered AI experiments into profit engines—fast, friction‑free, and outcome‑driven.
  • At Amazon, I led teams that unlocked $100 M+ in savings by cutting complexity—never adding it. Now I apply that operator’s rigor straight to startups:
  • How We Deliver in 30–90 Days
  • ✅ 3 High‑Impact Tools you can implement this month —no engineering lift required
  • ✅ Adoption Systems with > 92% team compliance (zero slide‑deck fatigue)
  • ✅ $5K+/mo SaaS Cuts replaced by targeted automations that pay for themselves
  • Why Founders Choose ThoughtKraft.AI
  • 90‑Day Execution Sprints—pilots, not powerpoints; clear milestones, clear ROI
  • Outcome‑First Pricing—you pay only for measurable impact, never for deliverables you don’t use
  • Founder‑Led Engagements—direct access to me, no junior associates
  • Ready to operationalize AI and extend your runway?
  • Book Your Founder Sprint
Gen AIGenerative AI for MarketingProcess AutomationProcess DesignExecutive Coaching

Indian institute of foreign trade

Visiting Faculty

Jan 2025Present · 1 yr 4 mos

Technology Management

Amazon

Senior Program Manager

Jun 2022Jun 2025 · 3 yrs · Bengaluru, Karnataka, India · On-site

  • Transforming retail chaos into $100M savings and 1M+ hours/year back for actual work – by automating the complex with Gen AI, APIs, and a disturbing love of process efficiency.
  • Key Deliverables:
  • $100M+ saved | 1M+ hours/year reclaimed
  • Brokered peace between 60+ engineers, 20+ biz teams in 22 countries, everyday, for breakfast.
  • (Spent afternoons forging alliances in dependency trenches, dodging scope-creep snipers, and extracting $100M from no-man’s-land.)
  • Scaled 15 AI agents to 22 countries, covering 100's of processes
  • From vendor outreach to catalog to deals– making global agent rollouts look suspiciously smooth.
  • (Also fluent in 5 chaos languages: Engineering, Legal, Finance, Leadership, and "why is this broken?" Even the UN wants me now.)
  • Cut dev effort by 12%
  • Redesigned requirements processes (60% fewer clarifications, 15% less rework).
  • Upshot - Engineers reclaimed 12% of their sanity.
  • Democratized AI for business teams
  • Built drag-and-drop tools letting non-engineers ship automated workflows. (The revolution will not be backlogged.)
  • Amazon Document Bar Raiser (1/700)
  • Trained 100+ leaders and refined 50+ VP/CEO docs for effective communication. Clarity is my love language, even for VPs.
Product OperationsProduct Road MappingProcess ImprovementRequirements GatheringAgile Project Management

Ajio b2b

Senior Program Manager

Apr 2021Jun 2022 · 1 yr 2 mos · Bengaluru, Karnataka, India

  • Worked with CEO's office to drive programs and strategic initiatives for own brands.

Flipkart

2 roles

Retail Policy Design Manager

Promoted

Dec 2018Mar 2021 · 2 yrs 3 mos

  • Deployed India’s first two-way e-comm. supply policy, improving fill rates by 15% & vendor CSAT by 10%
  • Reduced Inbound TAT at FC's by over 20% by deploying a two-channel inwarding model
  • Designed vendor return policies that freed over 1 Cr. in working capital
  • Delivered 30% reduction in ageing return units in by successfully deploying a new RTV policy
  • Reduced Policy escalations by 20% by designing proactive communication channels
  • The Policy Group at Flipkart is a unique function, entrusted with creating targetted behavioural impact, and includes responsibilities such as
  • Improving processes & vendor experiences by designing policies through data analytics & end-user insights
  • Creating workflows for data analysis & insight-gathering to identify process gaps requiring policy solutions
  • Achieving alignment on policy solutions with business, vendors & ops teams utilizing data & relationships
  • Design processes to help early discovery & proactive resolution of issues in implementing policy solutions
  • Deploy policies across 1000+ partners, collaborating with finance, legal, tech & ops to drive enforcement
  • Build & train autonomous teams to manage execution, escalation, audits & dispute resolution across policies

Business Development Manager

Dec 2017Dec 2018 · 1 yr

  • Co-Own P&L & sales for some of the largest personal care & men’s grooming brands
  • Leveraged strong key account relations to maintain optimal margins, promotions & visibility
  • Co-creating properties and products with partners to create unique shopping experiences
  • Lead the Selection, Marketplace & Trust & Safety charters, creating exciting & safer consumer experiences
  • Key Achievements
  • Successfully negotiated multiple brand/product launches as exclusives on Flipkart, incl. Marico’s True Roots
  • Unlocked >100,000 units of inventory by creating a new process for identification & activation by partnering with tech
  • Reduced customer returns up to 15%, through analysis & tracking of violating sellers
  • Spearheaded initiatives reducing warehouse rejections by 25% by partnering with product & ops teams

Madura fashion & lifestyle

3 roles

Key Accounts Manager

Nov 2016Dec 2017 · 1 yr 1 mo

  • Responsible for complete P&L of Allen Solly Junior in Large Format Key Accounts, across 100+ doors & their E-Com. End to end ownership - incl. store planning, buying & merchandising, primary & secondary sales. Lead a team of 8 regional sales Team Leads, managing a front-end salesforce of over 110 store staff.
  • Developed & Implemented a sell-thru driven Inventory optimization strategy, for a 30% sale uplift
  • Delivered YoY revenue growth >100% ; Q1 FY18 growth >120% (L2L growth over 40%)
  • Created the master template for store revamps, delivering over 20% growth across 4 pilot stores
  • Introduced an automated QR Based system for tradeshow billing to streamline customer experience

Management Trainee

Jun 2016Jun 2017 · 1 yr

STRIDE Summer Internee

Apr 2015May 2015 · 1 mo · Bengaluru Area, India

  • Understanding degrowth of Allen Solly trousers by analyzing sell-through, sales trends & stocking patterns
  • Studied performance levers with a market study across 18 stores in 3 cities to identify opportunity & gaps
  • To ensure recommendations reflected consumer behaviour, they were validated by designing, administering and analyzing in-person surveys to crystallize buying behaviour & decision making
  • Developing a customised stocking model for individual stores to optimise sell through & visual appeal

Indian institute of foreign trade

Media Coordinator (Student Council)

Jan 2015Feb 2016 · 1 yr 1 mo · New Delhi Area, India

  • Increasing brand visibility of IIFT through mass media coverage for IIFT events and enhancing the relationship between IIFT and various media houses
  • Responsible for co-organizing all campus events including symposia, conclaves, summits & festivals as part of the elected Student Council body
  • Leading a committed team of 11 to manage all digital social media presence & visibility for IIFT across networks (Facebook, Twitter, YouTube), online fora (PagalGuy, Career Anna) & management education portals (InsideIIM)
  • Maintaining robust external relationships with corporates, professors, alumni, and prospective students & other aspirants, including hosting meet-up's & information sessions

Deloitte

Business Technology Analyst

Jan 2014Apr 2014 · 3 mos · Bengaluru Area, India

  • Worked across different EPIC Radiant & Reporting Modules. Performed extensive testing between different reporting systems, ensuring system stability & compatibility.

Social nirvana

Communications Consultant

Jun 2013Nov 2013 · 5 mos · Ahmedabad Area, India

  • Digital Media Liaison, Developing & improving digital social engagement, generating sustained interest for new product launches & managing brand position among influencers.

Reliance

Industrial Trainee

Jan 2013May 2013 · 4 mos · Naroda

  • Successfully completed a solo exploratory project titled "Expanding the usability of databases by adding XML semantic metadata", utilizing intelligent structural analysis to add natural langauge navigation over a database's structure.

Mott macdonald india

Trainee

Dec 2011Dec 2011 · 0 mo

Newsthatmattersnot.com

Intern

Jun 2011Jul 2011 · 1 mo

Education

Indian Institute of Foreign Trade

Master of Business Administration (M.B.A.)

Jan 2014Jan 2016

Manipal Institute of Technology

Bachelor of Engineering (BE) — Computer Science

Jan 2009Jan 2013

Navrachna

Jan 2007Jan 2009

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