Ratnesh T.

CEO

Gurgaon, Haryana, India9 yrs 9 mos experience

Highly Stable

Key Highlights

Expert in retention strategies and user engagement.
Proven track record in go-to-market execution.
Strong technical fluency in SaaS tools and analytics.

Stackforce AI infers this person is a Product Marketing and Growth Leader in the B2C SaaS industry.

Contact

Skills

Core Skills

Retention StrategiesProduct MarketingProduct ManagementProduct LaunchGo-to-market StrategyDigital MarketingMarketing Campaign ManagementBrand StrategyLead GenerationMarket ResearchSalesBusiness DevelopmentCompetitive Analysis

Other Skills

Marketing AnalyticsUser PersonasCustomer RetentionRevenue & Profit GrowthCustomer Relationship Management (CRM)Product Lifecycle ManagementUser Experience (UX)Growth StrategiesProject ManagementMarketing AutomationCustomer AcquisitionOnline MarketingVendor ManagementContent ManagementInfluencer Marketing

About

I help digital products grow — by turning user insights into revenue strategies, and data into decisions that stick. With 10 years of experience across mobile gaming, consumer tech, and B2B services, I specialise in retention strategy, gamification, and go-to-market execution. What sets me apart is that I don't just define strategy — I build it at the product level. I've written PRDs, owned sprint cycles, designed event schemas, led UAT sign-offs, and integrated engagement tooling end-to-end What I bring to the table: Retention & engagement ownership — from CRM architecture and CleverTap/MoEngage journey design to gamification roadmaps and loyalty module strategy Product-led growth execution — PRD authorship, A/B test frameworks, feature UAT, and cross-functional sprint ownership GTM leadership — positioning, messaging, launch playbooks, and post-launch optimisation across mobile apps, hardware, and B2B Technical fluency — event schema design, CMS/backend familiarity, SaaS tool evaluation and integration (CleverTap, Plotline, UXCam, Salesforce and more)

Experience

9 yrs 9 mos

Total Experience

1 yr 8 mos

Average Tenure

1 yr 3 mos

Current Experience

Baazi games

Retention Lead

Mar 2025 – Present · 1 yr 3 mos · New Delhi · On-site

Retention Head: Driving Growth & Revenue, User Journey & Customer experience for PokerBaazi

Retention StrategiesMarketing AnalyticsGo-to-Market StrategyUser PersonasCustomer RetentionRevenue & Profit Growth+2

Puntech media

Senior Growth Product Manager

Jun 2024 – Feb 2025 · 8 mos · Gurugram, Haryana, India · On-site

Overseeing the entire product lifecycle from concept to launch.
Analyzing user feedback and market trends to optimize features.
Implementing growth strategies to boost user acquisition and retention

Product LaunchProduct ManagementProduct Lifecycle ManagementProduct MarketingUser Experience (UX)

Junglee games

Senior Product Marketing Manager

Mar 2020 – Dec 2023 · 3 yrs 9 mos · Gurugram, Haryana, India · On-site

For Poker, Rummy, Fantasy and casual mobile games:
Creating Go-to-Market Strategies
Planning and specifying product features
User journey management via CRM/SaaS tools
Managing and scaling Gamification modules
Improving Retention KPIs & Driving User adoption
Creating Product Strategy and Brand building

Product LaunchGrowth StrategiesProduct Lifecycle ManagementCompetitive AnalysisUser Experience (UX)Marketing Campaign Management+8

Asus

Product Marketing Manager

Jun 2018 – Aug 2019 · 1 yr 2 mos · Mumbai, Maharashtra, India

Spearheaded go-to-market (GTM) planning and execution for ASUS Republic of Gamers (ROG) products.
Managed marketing budgets effectively to optimize resource allocation across various channels.
Developed and executed digital, social media, and e-commerce marketing strategies to enhance brand visibility.
Led retail marketing initiatives and organized events to engage the gaming community and boost brand loyalty.

Market ResearchOnline MarketingVendor ManagementDigital MarketingContent ManagementBrand Strategy+5

Benq india

Marketing Communications Manager

Sep 2017 – May 2018 · 8 mos · Gurugram, Haryana, India

Marketing and Brand Management for ZOWIE ( Gaming monitors and peripherals)
eCommerce Marketing
Social Media Marketing and Influencer marketing
Sales and Distribution management
Online Marketing- Search Engine Optimization and Search Engine Marketing
Public relations and Event management
Vendor and contracts Management

Market ResearchGrowth StrategiesOnline MarketingBusiness-to-Business (B2B)Marketing Campaign ManagementVendor Management+5

Dhruva interactive

BizDev and Account Manager

Jun 2015 – Sep 2017 · 2 yrs 3 mos · Bengaluru Area, India · On-site

Lead Generation and B2B sales,
Client Relations/ Account management,
Digital Marketing,
Content Marketing,
SaaS tool integration and onboarding.

Online MarketingBusiness-to-Business (B2B)Marketing Campaign ManagementSearch Engine Optimization (SEO)Digital MarketingMarketing Automation+2

Google

Project Intern

Sep 2014 – Sep 2014 · 0 mo · India · On-site

I had the opportunity to contribute to a significant project for Google, enhancing retailer engagement with Android One Technology.
Conducted market research to identify key insights and trends in the technology sector.
Trained retailers on the latest Android One features, fostering a deeper understanding of the product.
Worked closely with Channelplay to implement effective strategies for spreading awareness.

Business-to-Business (B2B)Market ResearchSalesProduct LaunchData Analysis

Vodafone india

Summer Internship

Apr 2014 – Jun 2014 · 2 mos · India · On-site

Conducted competitor analysis in the money transfer business to identify market trends and opportunities.
Mapped the market and identified hotspots through comprehensive primary and secondary research.
Appointed alternate channel agents and distributors, enhancing M-Pesa's distribution strategy.
Generated revenue through effective management of alternate channel agents, contributing to Vodafone India's growth.

Business-to-Business (B2B)Business DevelopmentCompetitive AnalysisGo-to-Market StrategyMarketingProduct Launch+1