Simran Hora

Associate Partner

Gurgaon, Haryana, India9 yrs 1 mo experience
AI Enabled

Key Highlights

  • Pioneered YouTube Shopping for Women's Fashion in India.
  • Led strategic partnerships at Masters' Union to enhance brand visibility.
  • Spearheaded growth strategies at FabHotels for exceptional revenue expansion.
Stackforce AI infers this person is a strategic partnerships and business development expert in the e-commerce and service management sectors.

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Skills

Core Skills

Strategic PartnershipsBusiness StrategyCategory ManagementProject ManagementBusiness Development

Other Skills

Strategic NegotiationsBusiness StartegyB2B PartnershipsCross-functional Team LeadershipPricing StrategyCompetitive AnalysisGrowth StrategiesStakeholder ManagementCategory MangementPresentationsProject TeamsChannel Account ManagementCross-functional InitiativesProcess OrientationCustomer Marketing

About

Simran Hora is a seasoned business professional with proven expertise in forging strategic partnerships, driving category growth, and spearheading business innovation. In her current role at Masters' Union, Simran leads industry alliances and C-suite executive engagements across strategic programs, elevating institutional positioning through thought-leadership, media collaborations, and premium ecosystem partnerships. Simran began her career at Urban Company, where she demonstrated sharp acumen in category management, shaping the Beauty and Wellness vertical while navigating business development roles. She played a pivotal role in scaling operations and later advanced to lead growth strategies at FabHotels, delivering exceptional revenue expansion. During her stint at Google, she pioneered YouTube Shopping for Women’s Fashion, launching India’s first Live Shopping streams and Shoppable Shorts, while building robust vendor partnerships that set benchmarks in social commerce. Simran thrives in high-ownership environments that demand senior stakeholder management and the ability to balance brand, business, and execution with precision.

Experience

9 yrs 1 mo
Total Experience
1 yr 6 mos
Average Tenure
1 yr 3 mos
Current Experience

Masters' union

Director's Office - Strategic Alliances and Partnerships

Mar 2025Present · 1 yr 3 mos · Gurugram, Haryana, India · On-site

  • Leading strategic partnerships with industry associations, trade bodies, and premium social networks to elevate Master’s Union’s brand visibility and strengthen it's industry ecosystem.
  • Driving CXO-level engagement through curated thought-leadership interactions, enhancing institutional presence and credibility.
  • Initiating targeted media and podcast collaborations to expand brand narratives and outreach.
  • Designing focused industry events and executive engagements that support long-term objectives across admissions, placements, and stakeholder relations.
Strategic NegotiationsStrategic PartnershipsBusiness StartegyB2B PartnershipsBusiness Strategy

Pinch

Senior Category Manager

Jul 2023Sep 2024 · 1 yr 2 mos · Gurugram, Haryana, India · On-site

  • Served as Category Lead within the business team, driving the design and development of service offerings across the home and lifestyle management segment.
  • Led the strategic relocation and end-to-end transformation of a Pinch Daycare, overseeing site selection, design and layout planning, vendor and manpower management, strategic partnerships, and pricing restructuring - resulting in improved operational efficiency and a significantly enhanced customer experience.
  • Spearheaded the launch of Firebrick Boutique Residences (A sub brand of Pinch), leading property development team from location strategy and design conceptualization to vendor management, operations, and tech enablement. Drove competitive benchmarking, pricing strategies, and demand generation through B2B partnerships and OTA-led growth.
Category ManagementCross-functional Team LeadershipPricing StrategyCompetitive AnalysisProject Management

Google

Strategic Partnerships Development Manager

Mar 2021May 2023 · 2 yrs 2 mos · Gurugram, Haryana, India · On-site

  • Built YouTube Shopping by leveraging social e-commerce & YouTube live e-commerce.
  • Led the Women’s Fashion (Western Wear) business, spearheading growth, partnerships, and digital innovation in e-commerce.
  • Pioneered YouTube Shopping for Fashion, launching the first Live Shopping stream and Shoppable Shorts for Western Wear, setting new benchmarks in social commerce.
  • Drove brand acquisition and vendor onboarding, building a strong portfolio of fashion partners.
  • Conceptualized and hosted the first-ever trend forecasting seminars, engaging 40+ vendors to align with evolving consumer trends.
Strategic PartnershipsGrowth StrategiesBusiness StrategyStakeholder ManagementCategory Mangement

Fabhotels

Manager- Growth & Strategy

Mar 2019Mar 2021 · 2 yrs · Gurgaon, India

PresentationsProject TeamsChannel Account ManagementCross-functional InitiativesProcess OrientationProject Management+1

Urban company

3 roles

Category Manager- Beauty and Wellness

Promoted

May 2018Mar 2019 · 10 mos

Customer MarketingOperational PlanningData AnalysisCategory ManagementBusiness Development

Senior Associate, Business Development

Promoted

Apr 2018May 2018 · 1 mo

Presentation Skills

Associate, Business Development

Aug 2017Apr 2018 · 8 mos

Bennett coleman and co. ltd. (times group)

Intern

May 2016Jun 2016 · 1 mo · New Delhi Area, India

Candid marketing

Brand Ambassador

Aug 2014Aug 2015 · 1 yr

Education

Lady Shri Ram College For Women

Journalism (Hons) — Journalism and mass communication

St. Mary's Convent

XII — Humanities/Humanistic Studies

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