Suram Veena

Digital Marketing Specialist

Bengaluru, Karnataka, India4 yrs 1 mo experience

Key Highlights

Boosted qualified leads by 12.3% at Nbyula.
Achieved 25% increase in sales conversions.
Engineered a 110% increase in audience engagement.

Stackforce AI infers this person is a Brand Strategist with expertise in Fintech and Healthcare marketing.

Contact

Skills

Core Skills

Marketing CampaignsMarketing ManagementSocial Media StrategyProduct Marketing

Other Skills

CampaignsSocial Media MarketingMultiple Projects SimultaneouslyPaid Social Media CampaignsBudget ManagementAnalytics and ReportingCampaign StrategiesSocial Media WritingContent CreationSEO OptimizationCopywritingCustomer Facing RolesBrandingCommunicationMedia Strategy

About

Brand Strategist | Growth Driver I’m a results-oriented marketer who loves the fast-paced chaos of building brands from the ground up. With over 4 years in the D2C, Fintech, and Healthcare space, I’ve learned that the best brands don’t just drive traffic - they tell stories that actually stick. Currently, I’m at Manipal Hospitals, where I handle branding and communication for International Patient Care. I also manage the creative and communication pulse for four regional units, ensuring our voice stays consistent and impactful across different markets. Before Manipal, I was the Marketing Lead at Nbyula, where I got to flex my startup muscles. I spearheaded campaigns that boosted qualified leads by 12.3% and saw a 25% jump in sales conversions. Whether it’s managing 15 Lakhs+ in monthly ad spend or getting into the weeds with scriptwriting and direct response copy, I’m all about data-driven growth that doesn't lose its "human" touch. What I bring to the table: Brand Voice: I live for impact driven concepts, making sure a brand sounds like a human, not a manual. The "Startup" Hustle: I thrive in "day zero" environments where I can wear multiple hats—from Meta Ads manager to high-level strategy. Growth Mindset: I’ve managed high-volume budgets and scaled multi-channel strategies that actually move the needle on ROI. Performance marketing is a plus anywhere, don't you think? I believe if you can understand data, you understand your consumer. I’m always looking for the next big challenge with a forward-thinking team. If you’re building something cool and need someone who obsessed over both the data and the vibe, let's talk.

Experience

4 yrs 1 mo

Total Experience

1 yr

Average Tenure

Current Experience

Freelance

Matketing consultant

Oct 2024 – May 2025 · 7 mos

CampaignsSocial Media Marketing

Nbyula - skillizens without borders

3 roles

Marketing Lead

Apr 2024 – Sep 2024 · 5 mos

Marketing CampaignsMultiple Projects Simultaneously

Growth Marketing Manager

Promoted

Dec 2023 – May 2024 · 5 mos

Campaign Management:
Developing, implementing and managing paid social media campaigns across various platforms
Monitoring and optimizing campaign performance to achieve desired outcomes and KPIs
Conducting A/B testing to optimize ad creative, targeting and messaging
Budget Management:
Managing allocated ad budget effectively to maximize ROI
Tracking spending and analyze performance to identify opportunities for optimization
Providing regular budget reports and insights to stakeholders
Strategic Planning:
Currently working closely with all the teams including marketing, sales and design to develop comprehensive SM advertising strategies.
Identifying new opportunities for growth within the paid and unpaid social media landscape.
Content Creation and Copywriting:
Developing engaging ad creatives along with organic content, including copywriting, imagery, and video content.
Ensuring all the content aligns with the brand voice, guidelines and messaging objectives
Collaborate with creative teams to produce high quality assets that drive results
Analytics and reporting:
Utilising analytical tools to track campaign performance metrics and provide actionable insights
Generating regular reports on campaign performance, highlighting key findings and recommendations for improvement.
Cross-Functional collaboration:
Collaboration with internal teams including marketing, design, and product development to align paid social campaigns with broader business objectives.
Communicate with the external teams including the sales team, to implement best practices in exchange of audience/consumer insights

Marketing CampaignsMarketing Management

Social Media Strategist

Jun 2023 – Dec 2023 · 6 mos

Team Management: Managed and mentored a team of 3 content creators, cultivating a
collaborative and high-performing environment.
Social Media Growth: Engineered and executed organic social media strategies across
Instagram, YouTube, Facebook, LinkedIn, and Quora, resulting in a 110% increase in
audience engagement.
Content Creation & Production: Developed and curated engaging content, including
written posts, visuals, and videos, optimizing for each platform's best practices.
SEO Performance Enhancement: Enhanced website search visibility up to 12% through SEO
optimization, leveraging keyword research from SEMrush to target relevant search terms.
Data Reporting & Analysis: Generated bi-weekly performance reports, analyzing key
metrics and recommending data-driven improvements.
Influencer Marketing & Promotions: Orchestrated influencer collaborations and social
media giveaways to expand reach and brand awareness.
Outreach, Community Engagement, & Lead Nurturing: Cultivated community
engagement by proactively responding to inquiries and nurturing leads, effectively driving
traffic to the Nbyula website.