Varun Grover

CEO

San Francisco, California, United States12 yrs 4 mos experience
AI EnabledAI ML Practitioner

Key Highlights

  • Led the launch of Rubrik Agent Cloud, a major product line.
  • Created the world's first 'undo' for AI agents in four weeks.
  • Recognized as a LinkedIn Top Voice for thought leadership.
Stackforce AI infers this person is a SaaS and AI marketing leader with expertise in go-to-market strategies.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategyAgentic AiContent StrategyArtificial Intelligence (ai)Generative AiB2b MarketingConsumer MarketingGeneral Management

Other Skills

Software as a Service (SaaS)CybersecuritySocial MediaContent MarketingVideo ProductionYouTubeProduct Launch PlanningSolutions MarketingPresentation SkillsMarket PlanningLeadershipPresentationsProduct AdoptionValue PropositionsCloud Computing

About

Lead with clarity. Build with purpose. Deliver with grace. I am a business marketing leader operating at the intersection of AI, security, and SaaS, focused on turning complex technology into adoption, revenue, and durable enterprise categories. At Rubrik (NYSE: RBRK), I serve as the GM-aligned marketing leader for the SaaS and AI business, owning go-to-market strategy, narrative, and business performance across a ~$175M+ ARR portfolio. My role spans strategy definition upstream and execution downstream, partnering closely with Product, Sales, and Engineering to scale Rubrik’s highest-growth engines. I helped define Rubrik’s transformation into The Security and AI Operations Company by unifying AI, SaaS, and Identity under a single enterprise motion: Resilience for Everything. Selected Impact • Rubrik Agent Cloud: Built and launched Rubrik’s second major product line and the industry’s first control layer for AI agent operations, with executive adoption and validation from Gartner and Forbes. • Agent Rewind: Created the world’s first “undo” for AI agents, taking concept to market in four weeks and featuring it in Rubrik’s national NFL Thanksgiving commercial. • Microsoft 365 End-to-End Cyber Resilience: Designed and scaled Rubrik’s largest SaaS growth engine, driving record pipeline and double-digit subscription ARR expansion. • Predibase acquisition: Led go-to-market and narrative integration to expand Rubrik’s enterprise AI platform. • Rubrik Annapurna: Launched Rubrik’s secure data foundation for AI, highlighted by Gartner as a Magic Quadrant strength. I regularly translate deeply technical AI and security advances into clear executive narratives used by senior business and technical leaders. My work reaches large enterprise audiences organically, with 1M+ LinkedIn impressions and 1.5M+ YouTube views, and I’ve been recognized by LinkedIn as a Top Voice for sustained thought leadership and community impact. Before Rubrik, I led enterprise AI go-to-market at Veritas (now Cohesity) and built high-impact marketing engines across Fortune 500 companies and high-growth startups, including Octane, where I served as Director of Product Marketing and acting Head of Marketing. Engineer by training. MBA, University of Minnesota (Carlson). MS in Computer Science (AI focus), Georgia Tech (in progress).

Experience

12 yrs 4 mos
Total Experience
2 yrs 1 mo
Average Tenure
1 yr 8 mos
Current Experience

Rubrik

Product Marketing & GTM Leader, AI & SaaS

Sep 2024Present · 1 yr 8 mos · Palo Alto, CA · On-site

  • Own go-to-market strategy, narrative, & business performance for a ~$175M+ ARR SaaS & AI portfolio spanning Rubrik Agent Cloud and end-to-end cyber resilience for Microsoft 365 and Google Workspace. Lead and develop a global Product Marketing organization and operate as the GM-aligned marketing leader for the SaaS and AI business line.
  • Key Achievements:
  • Led the launch of Rubrik Agent Cloud, the company’s second major product line and enterprise platform for AI agent operations. Defined the category, the go-to-market, and the narrative adopted by the CEO and ELT, with recognition from Forbes and Gartner.
  • Codified Resilience for Everything across SaaS, Identity, and AI, unifying product, sales, and marketing under one enterprise go-to-market motion.
  • Created and launched Agent Rewind, the industry’s first undo for AI agents. Delivered concept to launch in four weeks with record adoption, analyst support, and recognition from the CPO as punchy and impactful.
  • Shaped the narrative for the national Rewind It Back NFL commercial ft. Ludacris (5M YouTube views).
  • Featured in Rubrik’s Zero Trust Data Security campaign, reaching 9M YouTube views.
  • Designed and executed the Microsoft 365 End-to-End Cyber Resilience go-to-market. This became Rubrik’s largest SaaS growth engine, driving double digit subscription ARR expansion.
  • Led narrative and go-to-market integration for the Predibase acquisition to expand Rubrik’s enterprise AI capabilities.
  • Spearheaded Rubrik Annapurna, the secure data foundation for AI that Gartner highlighted as a core strength in the Magic Quadrant.
  • Led Rubrik’s presence and messaging at Dreamforce, Microsoft Ignite, and AWS re:Invent. Translated complex AI and cloud advancements into clear narratives for enterprise buyers.
  • Influenced and aligned more than 50 cross functional stakeholders across Product, Engineering, Design, Field, and Executive Leadership to deliver launches that connect product excellence to business outcomes.
Product MarketingAgentic AISoftware as a Service (SaaS)Artificial Intelligence (AI)CybersecurityGo-to-Market Strategy

Agentic ai with varun

AI Education and Thought Leadership

Jan 2024Present · 2 yrs 4 mos · San Francisco Bay Area

  • Agentic AI with Varun is a YouTube channel and LinkedIn newsletter focused on helping practitioners and leaders move from AI experimentation to autonomous agents running real work in production.
  • The platform breaks down how agentic systems succeed or fail in the real world, covering agent design, operations, governance, and risk through clear frameworks, concrete examples, and production-grade lessons.
  • Since launching in late 2024, the platform has reached hundreds of thousands of practitioners and leaders and built a fast-growing audience navigating the shift from copilots to systems that plan, act, and execute.
  • Agentic AI with Varun:
  • YouTube Channel (1.5M+ views): https://youtube.com/@agentic-ai-with-varun
  • LinkedIn Newsletter: Link in bio
Agentic AIContent StrategySocial MediaGenerative AI

Veritas technologies llc

2 roles

Global Lead, AI

Sep 2023Sep 2024 · 1 yr · San Francisco Bay Area · On-site

  • Launched Generative AI-Powered Operational Assistant, Veritas Alta™ Copilot designed to streamline enterprise data management, boost cyber resilience, and empower IT teams.
  • I drove Go-to-Market strategy for AI-powered cyber resilience solutions at Veritas. I worked closely with Veritas customers and partners to enable enterprise adoption for Generative AI.
Generative AIArtificial Intelligence (AI)Go-to-Market Strategy

Product Marketing Leader - Generative AI and Data Security

Jan 2023Sep 2024 · 1 yr 8 mos · San Francisco Bay Area · On-site

  • I drove GTM strategy & product marketing for our Generative AI & Data Security solutions.
  • My role encompassed:
  • Leading AI and Data Security Product Marketing: Developing positioning, messaging, and narratives for AI-Powered Data Security products.
  • Collaborating with Product and Engineering teams to scale Data Security and Generative AI solutions.
  • Promoting AI and Generative AI thought leadership through social media, web channels, and industry events such as Microsoft Ignite, AWS re:Invent and RSA.
  • Enhancing revenue growth of AI products via sales and partner enablement.
  • Partnering with Veritas Chief Information Security Officer to position Veritas as a leader in AI-Powered Data Security.
  • Elevating Veritas’ AI market presence through PR and AR collaborations.
  • Creating strategic partnerships with Microsoft and AWS, boosting marketplace revenue.
  • Managing product launches to improve brand influence in key sectors like healthcare, financial services, and public sector.
  • Implementing product marketing plans, including market research, customer interviews, and creating diverse product marketing collateral.
  • Ensuring message consistency and market perception in partnership with sales, PR, and AR teams.
  • Engaging with industry analysts such as Gartner, IDC, ESG and Forrester to maximize revenue opportunities.
  • Driving developer marketing particularly focused on Kubernetes and AI to boost DevOps community engagement.
  • Veritas Technologies, catering to 80,000+ customers including 95% of the Fortune 100, provides robust solutions for cyberattack and ransomware resilience. Discover more at www.veritas.com.
Artificial Intelligence (AI)Product MarketingProduct Launch PlanningSolutions MarketingCybersecurityPresentation Skills+18

Youtube

Educational AI Content - Generative AI with Varun

Jan 2023Jan 2025 · 2 yrs · San Francisco Bay Area

  • Created a YouTube channel focused on simplifying Generative AI concepts and making it accessible for technical practitioners and business leaders.
  • Created 75+ videos
  • Grew the channel to 30k+ subscribers in 6 months
  • Drove 400k+ views
  • Subscribe for Generative AI insights.
  • Generative AI with Varun:
  • Generative AI with Varun YouTube Channel with 34k+ Subscribers: https://www.youtube.com/@generativeaiwithvarun
  • Podcast: https://generativeaiwithvarun.transistor.fm
  • Instagram: https://www.instagram.com/generativeaiwithvarun/
Artificial Intelligence (AI)Content StrategyContent MarketingVideo ProductionYouTube

Octane

2 roles

Director of Product Marketing

Jan 2021Jan 2023 · 2 yrs

  • I led product marketing and GTM strategy at Octane. Octane is a Series D FinTech enabling digital financing for automotive, RV, motorcycle and off-road vehicle dealers.
  • As a digital lender and e-commerce solution, it is revolutionizing the speciality vehicle buying experience. One of the fastest growing companies in the US, Octane has consistently doubled revenue, originating more than $1B in loans in 2022 across motorcycles, off-road vehicles and RVs.
  • As Director of Product Marketing:
  • Built and led a team of product marketers to define outbound go-to-market strategy, as well as to work with product teams on roadmap prioritization based on market insights.
  • Created a new product introduction process to align cross-functional teams (product, engineering, sales, risk, finance and legal) around committed launch criteria and ensure that launches were smoothly executed to exceed customer expectations.
  • Owned go-to-market strategy, creation of GTM guides/documentation, and led robust sales enablement programs to ensure that sales teams have the tools to improve win rate and shorten deal cycles.
  • Key accomplishments:
  • Grew consumer loan originations tied to e-commerce tools by 3x from $30M to $100M
  • Drove the go-to-market strategy for entry into 3 new markets, expanding TAM by $100B
  • Successfully launched a new suite of e-commerce products that instantly prequalify consumers without impacting their credit & fuel incremental sales: Octane Prequal (2021) and Prequal Flex (2022)
  • Octane’s e-commerce solution for vehicle dealers was the fastest growing product the company had ever launched with the number of active customers growing 10x YoY
LeadershipArtificial Intelligence (AI)Presentation SkillsManagementPresentationsValue Propositions+16

Interim Head of Marketing

Jan 2021Jan 2022 · 1 yr

  • Led the marketing function across product marketing, campaigns and PR
LeadershipArtificial Intelligence (AI)Presentation SkillsManagementPresentationsValue Propositions+16

General mills

Product Marketing Leader

Jan 2019Jan 2021 · 2 yrs · Greater Minneapolis-St. Paul Area

  • Drove product innovation for the iconic billion-dollar brands, Nature Valley and Pillsbury.
B2B MarketingConsumer MarketingEmail MarketingMarketing CampaignsMarketing AnalyticsProduct Marketing+2

University of minnesota - carlson school of management

MBA Candidate

Jan 2018Jan 2020 · 2 yrs · Greater Minneapolis-St. Paul Area

  • Carlson School Dean’s Fellowship Recipient
  • Poets and Quants MBAs to Watch
  • Graduate Assistant: MBA Admissions, Brand Enterprise
LeadershipConsumer MarketingPresentation SkillsManagementPresentationsPublic Speaking+11

Western digital

Software Development Engineer

Jan 2014Jan 2018 · 4 yrs · Asia · On-site

  • Led product development for ultra-fast edge storage for smartphones, automotive and medical devices
Product MarketingGeneral Management

Education

Georgia Institute of Technology

Masters in Computer Science — Artificial Intelligence

Jan 2024Jan 2028

UMN Carlson School of Management

Master of Business Administration - MBA — Marketing

Delhi College of Engineering

Bachelor of Technology (B.Tech.)

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