Vikash Shuklaa

Digital Marketing Specialist

Sydney, New South Wales, Australia1 yr 9 mos experience

Key Highlights

Increased engagement by 30% through targeted strategies.
Strong foundation in campaign execution and customer engagement.
Currently enhancing skills in SQL and advanced analytics.

Stackforce AI infers this person is a data-driven marketing professional with expertise in digital marketing and customer engagement.

Contact

Shuklavikash00719@gmail.com LinkedIn

Skills

Core Skills

Digital MarketingCampaign ManagementMarket Research

Other Skills

CommunicationSocial Media MarketingStrategyProblem SolvingBusiness ResearchConsumer ResearchBrand ManagementBusiness ManagementDevelopment & implementation of marketing plansSocial MediaStreamlining Operational ProcessesMarket Research Project ManagementOrganization SkillsStrategic ImprovementCustomer Relationship Management (CRM)

About

I’m a data-driven marketing professional with an MBA from the University of Technology Sydney, passionate about turning customer insights into impactful marketing campaigns. With experience across digital marketing, campaign management, and customer engagement, I’ve delivered measurable results — including increasing engagement by up to 30% through targeted, insight-led strategies. I bring a strong foundation in: • Campaign execution and optimisation • Customer segmentation and engagement • CRM tools (Zoho) and email marketing (Mailchimp) • Marketing analytics and performance tracking I’m especially interested in Marketing Operations and CRM roles, where I can work at the intersection of data, technology, and customer experience to drive growth and retention. Currently, I’m building my skills in SQL and advanced analytics to strengthen further my ability to support data-driven marketing decisions.

Experience

1 yr 9 mos

Total Experience

10 mos

Average Tenure

Current Experience

City quokka

Marketing Intern

Jan 2025 – Apr 2025 · 3 mos · Sydney, New South Wales, Australia · Hybrid

Increased brand reach by 20% within 3 months through the creation and scheduling of engaging content
across Instagram and TikTok.
Executed a targeted digital marketing campaign aimed at international students in Sydney, contributing to
audience engagement and brand awareness.
Collaborated on business development initiatives to enhance immersive customer experiences and
strengthen customer engagement.
Assisted in content strategy, campaign coordination, and social media performance tracking to support
overall marketing objectives.

Market ResearchCommunicationDigital MarketingCampaign Management

Skycru tours & travels pvt. ltd

Marketing Assistant

May 2023 – Oct 2023 · 5 mos · Lucknow, Uttar Pradesh, India · On-site

Created and scheduled social media post on platforms, Instagram, Facebook, and LinkedIn.
Conducted basic market research to analyse competitor and identified customer preferences.
Customised and designed promotional material using Canva for digital and print use.

StrategyProblem SolvingDigital MarketingMarket Research

Shri ram edible oil merchant & commission agent. managing co

2 roles

Accountant

Apr 2022 – Mar 2023 · 11 mos · India · On-site

Led financial statement preparation and analysis, ensuring compliance with regulatory standards and
providing insights for informed decision-making.
Managed accounts payable and receivable processes, optimizing cash flow and reducing outstanding
balances through strategic vendor relations.

Management Intern

Sep 2021 – Feb 2022 · 5 mos · India · On-site

Demonstrated strong leadership and communication skills through effective teamwork, project coordination,
and presentation of findings to stakeholders, contributing to achievement of organisational objectives.
Administered in cross-functional team projects to analyze market trends, assess competitive landscapes,
and develop strategic recommendations for business improvement initiatives.
Collaborated with department heads to streamline workflow processes, optimize resource allocation, and
implement innovative solutions to enhance productivity and reduce costs.
Accompanied senior management in conducting research and preparing reports on key performance
metrics, including sales forecasts, budget analysis, and operational efficiency evaluations.