Vinay Bendi

Business Development Executive

Hyderabad, Telangana, India3 yrs 3 mos experience

AI EnabledAI ML Practitioner

Key Highlights

Expert in demand generation and ABM strategies.
Proven track record of increasing lead generation and ROI.
Strong background in cloud/SaaS marketing initiatives.

Stackforce AI infers this person is a SaaS marketing expert with a focus on demand generation and ABM strategies.

Contact

Skills

Core Skills

Marketing OperationsGo-to-market StrategyAccount-based MarketingCloud Marketing

Other Skills

MarketoClayStrategic PlanningGTMLead GenerationABMWebinarsMarketing CollateralAmazon Web Services (AWS)Competitive AnalysisSWOT analysisGrowth MarketingField MarketingDemand GenerationSalesforce.com

About

I build pipeline through field marketing. Not just events, full-funnel regional programs that move prospects from awareness to closed-won. At Aerospike, I run Demand Generation across the India region for a real-time database platform trusted by companies like PayPal, Adobe, Airtel, Flipkart, PhonePe, HDFC, SBI, Snap and many more. My work sits at the intersection of demand generation, ABM, and community building, turning engineering meetups, executive roundtables, and tech summits into measurable pipeline. Before Aerospike, I cut my teeth in cloud/SaaS marketing at CloudBuilders Technologies. That taught me to think like both a creative marketer and a business owner. What I believe: → Field marketing IS demand generation when done right → Events without attribution are just parties → The best GTM strategies are built on regional insight, not global playbooks → Pipeline > MQLs. Always. Currently building expertise in: Marketing automation, multi-touch attribution, ABM programs, and AI-powered campaign optimization.

Experience

3 yrs 3 mos

Total Experience

2 yrs 6 mos

Average Tenure

9 mos

Current Experience

Aerospike

2 roles

Manager, ABM & Field Marketing

Promoted

Apr 2026 – Present · 1 mo · Remote

Analyst - Marketing Ops

Aug 2025 – Apr 2026 · 8 mos · Remote

MarketoClayMarketing Operations

Cloudbuilders inc

Marketing Executive

Feb 2023 – Aug 2025 · 2 yrs 6 mos · Hyderabad, Telangana, India · On-site

Executed end-to-end Go-To-Market (GTM) strategies for Cloud Observability and Monitoring products, increasing inbound leads by 45% and ROI by 150% through targeted campaigns.
Implemented strategic cloud co-selling and joint marketing initiatives, collaborating closely with sales, product, and technical teams to align market positioning, messaging, and customer engagement strategies.
Led Account-Based Marketing (ABM) initiatives, leveraging Clay and Marketo to personalize outreach, achieving higher conversion rates from targeted high-intent accounts.
Captured buyer feedback and competitive intelligence during customer interactions, using insights to refine product positioning and messaging for improved market competitiveness.
Accelerated cloud product evangelism, leading webinars, LinkedIn Live events using Streamyard, and creating compelling marketing collateral to drive awareness and adoption among cloud sellers and buyers, achieving 40% increased lead generation and 30% engagement rates.
Collaborated cross-functionally with sales, product, engineering, and customer success teams to ensure alignment and effective execution of cloud product GTM plans.

ClayStrategic PlanningGo-To-Market StrategyAccount-Based Marketing