Prashant Mahajan

Founder

San Francisco, California, United States10 yrs 3 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Pioneered AI-powered tools for product management.
Launched India's first neo bank, impacting millions.
Recognized thought leader in product management and AI.

Stackforce AI infers this person is a SaaS and Fintech product leader with a strong focus on AI-driven solutions.

Contact

Skills

Core Skills

Product StrategyArtificial Intelligence (ai)Product ManagementTeam ManagementAiUser ExperienceData ScienceBusiness Development

Other Skills

AI for attributionAI marketing automationAI-powered product management toolsAMPAdvertisingBusiness AnalysisBusiness StrategyCompetitive AnalysisConsumer ProductsContent MarketingData ProductsDigital MarketingE-commerceEngineeringEntrepreneurship

About

Prashant Mahajan is an accomplished product leader and founder of Zeda.io with over 10 years of experience in product management. With experience in AI-driven product strategy and innovation, he has consistently delivered transformative SaaS and consumer solutions that solve critical customer problems and drive business growth. Prashant's expertise spans the entire product lifecycle, from ideation to launch and scaling. At Zeda.io, Prashant pioneered AI-powered product management tools that revolutionize how teams discover, prioritize, and build products. His deep understanding of customer needs, coupled with technical acumen in AI and machine learning, has resulted in products that significantly enhance productivity and decision-making for product teams globally. Throughout his career at companies like Branch, Tokopedia, and Paytm, Prashant has demonstrated an exceptional ability to align product strategy with business goals. He has led cross-functional teams to deliver impactful results. His thought leadership in product management and AI has been recognized through publications in Forbes and TechCrunch, and he was nominated for the CPO award by Products that Count. Prashant's unique blend of entrepreneurial spirit, product expertise, and technological innovation positions him as a leader in the evolving landscape of AI-driven product management.

Experience

Zeda.io

Founder

Aug 2020 – Present · 5 yrs 7 mos · San Francisco Bay Area · On-site

Zeda.io is an AI platform for product teams to build the right product. It captures customer feedback, analyzes it, and builds the roadmap. Streamlining the process and shipping outcome over output.
We leverage LLMs and prompt engineering to analyze customer voice and generate insights for product teams, which can be converted to Jira tickets and release notes using AI.
Featured and recognized as best AI tool for PMs by various publications, like ProductSchool, Entrepreneur, Inc42, ProductHunt, Techcrunch, and Forbes.

AI-powered product management toolscustomer feedback analysisroadmap buildingLLMsprompt engineeringProduct Strategy+1

Branch

Group Product Manager

May 2019 – Apr 2020 · 11 mos · Redwood City, California, United States

Tenure impacted by Covid-19 and H1B Visa (See attachment) -----
1. Worked directly with CEO and other executives to build multiple successful products to close enterprise customers like Disney, Uber, and Adobe. Driving internal as well as external stakeholder alignment.
2. Launched AI for attribution and Links platform that made it easier to create and track link clicks. Leading to 20% higher accuracy across 500M+ link clicks a day.
3. Set up a Product Eng Team in India and lead a team of 10. This team includes Developer, Designer, Product Manager, and Data Analyst.

AI for attributionstakeholder alignmentteam leadershipProduct ManagementTeam Management

Product school

Featured Speaker

Mar 2019 – May 2019 · 2 mos · Greater Jakarta Area, Indonesia

Tokopedia

2 roles

Lead Product Manager

Promoted

Jan 2019 – May 2019 · 4 mos · Greater Jakarta Area, Indonesia · On-site

Working at Tokopedia to make Engagement, IM, and Data Products. This is a shift from the previous domain of consumer products to data products and from payment to the e-commerce industry, also a new country.
1. Led a 15-person team building Tokopedia's AI marketing automation engine. Developed personalization and recommendation systems serving 50M users, driving 25% higher engagement and $25M revenue growth.
2. PM for PWA and AMP site, which resulted in a 5X better conversion, 60% reduced bounce rate and improved load time by 65%. (https://www.ampproject.org/case-studies/ tokopedia/)
3. Built AI product for merchants to make it easier to upload products, improve image quality, and prevent spam. Leveraged computer vision and NLP for this. Added 50k new merchants with an average of $400 additional revenue per month, so net new revenue of $20M per month.

AI marketing automationpersonalization systemsteam leadershipProduct ManagementAI

Senior Product Manager

Jun 2017 – Dec 2018 · 1 yr 6 mos · Greater Jakarta Area, Indonesia · On-site

1. Personalization and Recommendation - Working with data science and marketing team to make a user engagement engine, which is able to personalize the user engagement based on what, when and whom to target. Scope includes Product Clustering, User Clustering, and Collaborative Filtering. Initial Tests have shown Improvement of 30% CTR and CVR.
2. LISA - Lisa is an internal system to automate our Product Feed, the process reduced our feed generation time 3 day works to automated, reducing Google Rejection count, better conversion rate and improvement of 15%.
3. Referral - Launched Referral System in Tokopedia, reducing the CAC by 300%. Got tons of new customers and app install. The retention of people from referral was higher and thus better LTV.

personalizationrecommendation systemsuser engagementProduct ManagementData Science

Paytm

Product Manager

May 2015 – Apr 2017 · 1 yr 11 mos · Noida Area, India

Worked at Paytm on consumer payment products, this included launching all the products that were released for the consumer on the app, offline, or on the merchant app/website.
1. Led the successful launch of Paytm Payment Bank, the first neo bank in India, onboarded 10M merchants to become a key component of digital payments in India and solidified the company as a market leader.
2. Built the first QR code-based payments in India to 50M users per month, generating $100M+ in revenue, and gaining recognition in HBR, highlighting my strong product management skills.
3. Merchant SDK - Worked with team to launch a payment SDK which can enable any other app to accept payments via Paytm. This was used by more than hundreds of merchants, with transactions more than 5M a day and success rate better than any competition.

payment productsQR code-based paymentsmerchant SDKProduct ManagementBusiness Development