Samarth Arora

Co-Founder

Bengaluru, Karnataka, India6 yrs 10 mos experience

Key Highlights

Spearheaded initiatives generating over $1.7M in revenue.
Revamped referral programs boosting user acquisition significantly.
Established data infrastructure optimizing decision-making.

Stackforce AI infers this person is a Fintech and Media analytics expert with strong product management capabilities.

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Skills

Core Skills

Business AnalyticsProduct AnalyticsProduct ManagementData Visualization

Other Skills

A/B TestingAnalytical SkillsBusiness DevelopmentBusiness InsightsBusiness Intelligence (BI)Business StrategyCluster AnalysisData AnalyticsEntrepreneurshipGoogle BigQueryHTMLLeadershipManagementMarketing StrategyMicrosoft Excel

About

Our team at CoinDCX thrives on transforming complex data into strategic business insights, a skill honed during my tenure as a Business Product Analyst at Wint Wealth. Equipped with a BTech in Computer Science from Vellore Institute of Technology, my educational background laid a strong foundation for my analytical competencies. Contributing to ad hoc reporting and strategic planning, I strive to leverage business insights to drive product growth and innovation. My journey, underscored by a commitment to excellence and a collaborative ethos, is about harnessing the transformative power of analytics to inform and inspire actionable business decisions.

Experience

Coindcx

Analytics

May 2024 – Sep 2025 · 1 yr 4 mos · Bengaluru, Karnataka, India · On-site

Spearheaded growth initiatives, including designing a fee simulator and liquidity models, driving over $1.7M in additional annual revenue.
Launched a milestone-based referral program from scratch, acquiring 10% new users, boosting conversion by 20%, and generating $600K in early revenue.
Developed advanced user segmentation (e.g., Trader vs. Investor; Activity Status), increasing reactivation by 10%, retention by 5%, and adding $50K in monthly revenue through tailored strategies.
Optimized acquisition, reactivation, and retention campaigns via A/B testing, leading to a $10K monthly reduction in campaign costs.
Built a framework influencing new token listing decisions, unlocking an additional $100K in projected annual revenue.
Recognized as Employee of the Month for spearheading innovations in user segmentation and the referral program

Business Intelligence (BI)Business StrategyBusiness AnalyticsStrategic PlanningSQLBusiness Insights+8

Wint wealth

Business Product Analyst

Feb 2022 – Mar 2024 · 2 yrs 1 mo · Bengaluru, Karnataka, India

Boosted investor retention by 20% through exploratory data analysis identifying profitable reinvestment opportunities.
Revamped the referral program using qualitative and quantitative analysis, significantly increasing its contribution to acquisitions from 13% to 35% within 3 months.
Identified volume limits (100 CR) and optimized asset launch timing via EDA, driving 20% more investors and ₹10CR+ in additional monthly volume.
Established foundational data infrastructure (ETL, Visualization, Data Warehouse) and directed the development of analytical dashboards to optimize Growth & Product decision-making.
Received Spotlight Award twice for outstanding achievements in referral program growth and driving 250% growth in SGB investments.

Business Intelligence (BI)Data VisualizationAnalytical SkillsBusiness StrategyBusiness AnalyticsProduct Management+5

Condé nast

Associate Software Engineer(Business Intelligence)

Jun 2021 – Feb 2022 · 8 mos · Chennai, Tamil Nadu, India

Developed and implemented a Trials Dashboard for the global Strategy Team across major brands (Vogue, GQ, Wired, etc.), contributing to a 30% increase in trials over the following two quarters.
Enhanced content strategy and user experience personalization by contributing user interest mapping analysis to the central User Demographic Dashboard.

Data VisualizationAnalytical SkillsData AnalyticsGoogle BigQuery

Condé nast india

Business Intelligence Intern

Feb 2021 – Jun 2021 · 4 mos · Chennai, Tamil Nadu, India

Xeno

Marketing Strategist

Dec 2020 – Feb 2021 · 2 mos · New Delhi, Delhi, India

Analytical SkillsData Analytics

Decodr technologies

Head of Employee Relations

Jun 2020 – Aug 2020 · 2 mos · Delhi, India

I was in charge of leading Employee Relations Team and my responsibility was to get more and more companies on board and I was in charge of campus ambassador program also. My team includes MBA and BBA students

Siam vit

2 roles

Chairperson

Apr 2020 – Feb 2021 · 10 mos · Vellore, Tamil Nadu, India

SIAM stands for Society for Industrial and Applied Mathematics. It aims at dispensing required tools and knowledge for students to excel in fields of applied mathematics such as computational science, forensics,cryptography etc.
It provides a bridge for students to apply the classroom knowledge to real world applications and push the boundaries of their curriculum to explore their field of interest through projects, research, industrial visits and internships.
Our mission is to build cooperation between mathematics and world of science and technology through publication. Our premier event is VIT’s got talent which has attracted huge crowd. We also host an international conference - ICAMS.
Furthermore, we have conducted various sessions on Python, Web development, Design and Data mining.

Chairperson

Feb 2019 – Feb 2020 · 1 yr · Vellore Area, India

Alpha bio cell

2 roles

Co-Founder

Apr 2019 – Jan 2021 · 1 yr 9 mos · Vellore, Tamil Nadu, India

Technical Head

Apr 2019 – Apr 2020 · 1 yr · Vellore, Tamil Nadu, India

An Bio-Entrepreneurship club in VIT which I started with the aim to develop entrepreneurship spirit in VITians. We were able to conduct multiple events in my Tenure with events as big as hackathons with budget over 2 lakh INR and CISCO was the sponsor for the events.