Shobhit Gupta — Co-Founder

Most performance marketers face the same problem: Wasted ad spend because they don’t know which creatives actually work and why. I know this challenge first-hand. At FamPay, a fintech for teenagers backed by $40M in Series A, I led engineering while my co-founder led product. We had an entire 8–10 person analyst team just to figure out what ads worked and what didn’t. That’s when it clicked: Not every startup can afford such a team. But every performance marketer needs these insights. So we built Segwise, an AI-powered platform that analyzes ad creatives, tells you what’s working, and shows you exactly what to make next. Today, Segwise is helping gaming and D2C brands (the most ROAS-sensitive industries) cut wasted spend, scale faster, and finally get clarity on their creatives. Whether you are curious about how Segwise can help your team, want to explore ideas about creative analysis, or simply want to exchange thoughts on marketing and technology, I am always open to conversations.

Stackforce AI infers this person is a Fintech and MarTech expert with strong engineering leadership.

Location: Bangalore Urban, Karnataka, India

Experience: 16 yrs 11 mos