Balaji Ramachandran

Business Development Executive

Bengaluru, Karnataka, India8 yrs 2 mos experience
Highly Stable

Key Highlights

  • Led growth initiatives at India's fastest growing eCommerce app.
  • Directed business strategy at India's largest online learning platform.
  • Consulted for top firms, enhancing strategy and performance.
Stackforce AI infers this person is a strategic leader in high-growth eCommerce and online education sectors.

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Skills

Other Skills

Academic AchievementAnalytical SkillsBusiness AnalysisBusiness InitiativesBusiness PlanningBusiness StrategyCC++CSSCommunicationExtracurricular ActivitiesHTMLJavaJavaScriptLeadership

About

I lead the Habit Formation, Engagement, and Resurrection charter for Meesho - India's fastest growing eCommerce app. Before Meesho, I was a Director, Business & Growth at Unacademy – India’s largest online learning platform. My work at Unacademy has spanned new business launches, Learner experience, sales strategy, growth and GTM activities. Before Unacademy, I was a director at nurserylive - an early-stage e-commerce marketplace backed by Guild Capital, a leading early-stage VC with offices across the US and India. I led the Special Projects team, which was a 0 -> 1 role, identifying and incubating business opportunities and proving product-market fit. Before this, I was a consultant at Bain & Company, a top management consulting firm with 50+ offices in 36 countries. I was based out of the Mumbai office and worked on projects in industrial services, healthcare, consumer products, IT and financial services space, developing core capabilities in strategy, performance improvement and results delivery. Prior to Bain & Company, I graduated with an MBA from IIM Ahmedabad following a B.Tech in Information Technology from VIT Vellore. During my time at these institutes, I was involved in a variety of student clubs and chapters, related to consulting, debating, literary & journalism, student exchange, social work and more. If you need advice on life at a high-growth start-up, breaking into consulting, cracking competitive exams, and more, please feel free to connect.

Experience

Pocket fm

US Growth

Sep 2024Present · 1 yr 6 mos · Bengaluru, Karnataka, India

Meesho

Director - Growth

Nov 2023Aug 2024 · 9 mos · Bengaluru, Karnataka, India · On-site

Unacademy

3 roles

Director, Business

Promoted

Jan 2022Aug 2023 · 1 yr 7 mos

Associate Director, Programs

Promoted

Jul 2021Dec 2021 · 5 mos

Program Manager, COO's Office

Jul 2020Jul 2021 · 1 yr

Nurserylive - lets put a ‘green corner’ in every home & office in the world

Director Of Special Projects

Feb 2020Jul 2020 · 5 mos · Mumbai, Maharashtra, India

  • nurserylive is India's largest online marketplace for all your gardening needs. It is backed by Guild Capital, a leading early-stage VC with offices across the US and India. The leadership team consists of graduates from IIT-B, IIM-A,B,C with previous work experience in Nomura, Bain, Roland Berger, Goldman Sachs, PwC, and so on
  • My role as Director, Special Projects involves identifying growth opportunities, evaluating their full potential and setting up these business ideas on-ground to contribute to nurserylive's top and bottom line. I reported directly to the co-founders and CEO

Bain & company

3 roles

Senior Associate Consultant

Promoted

Jul 2018Jan 2020 · 1 yr 6 mos

  • Industrial Goods: Defining and mobilizing the aspiration and 5-year strategy in the Brazil geography for a leading agrochemicals company
  • Consumer Products: Growth opportunities and synergies for a leading men's innerwear brand acquiring a leading women's innerwear brand
  • Tech: Defining the scope for and overseeing Phase 1 development of a next-generation workplace app, uniting all critical features into one secure platform

Junior Consultant

Jun 2017Jun 2018 · 1 yr

  • My cases at Bain so far have covered the following industries:-
  • Healthcare: Expansion strategy, competitor landscape and digital audit for a leading healthcare provider
  • Automotive Components: Advent of electric vehicles and its impact on automotive components
  • Financial Services: Sector scan of transactional banking, distributed ledger technology and housing finance
  • Industrial Goods: 5-year growth strategy for the air pollution control division of a large industrial goods manufacturer
  • Industrial Goods: Exploring adjacencies in textiles for a leading printing plate manufacturer
  • Private Equity: Due diligence on an asset in the interior decoration space for a private equity client
  • Healthcare: Designing an equity compensation model for doctors in a leading hospital chain

Summer Associate

Apr 2016Jun 2016 · 2 mos · Mumbai Metropolitan Region

  • My study is focused on Mobilizing the 2020 Strategy for a leading IT Services Company. I'm working on the Results Delivery Office (RDO) workstream, implementing the identified Strategic Growth Imperatives on one of the client's most important Banking and Financial Services Partner Accounts.
  • I've specifically worked on identifying 5-6 key IT opportunities that the client can target in the Apps, BPaaS and Infrastructure domains for Investment Banking and Wealth Management .

Education

Indian Institute of Management Ahmedabad

Master of Business Administration (M.B.A.) — Post Graduate Programme in Management

Jan 2015Jan 2017

Louvain School of Management

Master of Business Administration - MBA

Jan 2016Jan 2016

Vellore Institute of Technology

Bachelor of Technology (B.Tech.) — Information Technology

Jan 2011Jan 2015

National Public School, Chennai

High School — Computer Science

Jan 2003Jan 2011

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