Pankaj Kumar

CEO

Sirsa, Haryana, India0 mo experience

Key Highlights

Achieved 50% ROI increase for B2B clients.
Executed successful influencer campaigns boosting sales by 20%.
Implemented strategies leading to significant traffic and lead generation.

Stackforce AI infers this person is a Digital Marketing Leader with expertise in MarTech and SaaS industries.

Contact

Skills

Core Skills

Digital MarketingData AnalyticsSeo

Other Skills

Analytical SkillsBrightEdge SEO PlatformCodeIgniterContent ManagementContent MarketingCopywritingCore JavaCybersecurityDME-commerce SEOEmail MarketingFlutterInfluencer MarketingJavaJavaScript

About

At the helm of sqript, my focus pivots on bridging technology with marketing, a synergy rooted in my Computer Science background from Kendriya Vidyalaya. We have transformed our digital marketing strategies into tangible success, like the remarkable 50% boost in ROI for a B2B client and a significant sales uplift for a fashion label through innovative influencer collaborations. My expertise in multi-channel campaigns and analytics is complemented by a dedication to achieving and exceeding KPIs. Armed with certifications in programming and cloud architecture, our team at Sqript utilizes data-driven insights to elevate brand presence and stimulate revenue streams, ensuring a digital advantage in a competitive marketplace.

Experience

Sqript

CEO

Sep 2021 – Present · 4 yrs 6 mos · India

I led a team of digital marketers and was responsible for developing and implementing multi-channel digital marketing campaigns for clients. I focused on leveraging data and analytics to optimize campaigns and achieve client KPIs.*
Proof of Work***
Increased the ROI for a B2B client by 50% by optimizing their PPC campaigns and implementing a lead-nurturing email campaign.*
Developed and executed a social media influencer campaign for a fashion brand that resulted in a 20% increase in sales and 40% increase in social media following.*
Implemented a content marketing strategy for a software company that resulted in a 30% increase in website traffic and a 15% increase in lead generation.*

Digital MarketingData AnalyticsMulti-channel CampaignsCopywritingE-commerce SEO

Upwork

Freelance

Oct 2020 – Sep 2021 · 11 mos · India

I was responsible for developing and executing digital marketing strategies across all channels. I worked closely with the product and sales teams to drive revenue growth and increase brand awareness.*
Proof of Work***
Successfully launched a new product line with a targeted PPC campaign that resulted in a 35% increase in sales within the first quarter.*
Developed and executed a comprehensive SEO strategy that led to a 25% increase in organic traffic and a 20% increase in lead generation.*
Implemented a targeted email marketing campaign that resulted in a 30% increase in website traffic and a 10% increase in sales.*

Digital MarketingSEOPPC CampaignsEmail MarketingWeb Services