Aparna B. — Product Manager
Hello, you! 👋 I am sensitive. I can empathise. I write. And hence, I can feel your consumer. I have something that a lot of marketers today lack - a strong creative sense. My ability to write well has played an instrumental role in the growth of the brands that I have worked with. CTR, CPI, CPC, CAC, and a lot of other metrics are no doubt indispensable. But all of them have one thing in common- they won’t move in your favour unless they are impactful and speak directly to your user. Another quality that you won’t find in a lot of marketers is their attention to detail. I am known for making things spotless, primarily because of my journalistic background. That’s where I come in and flip your marketing script. Not only do I understand the analytics part of it pretty well, but also the creative aspect of it. And when I say creative, I work tirelessly to inculcate a brand’s voice and positioning into every marketing piece that goes out into the public domain. My ability to understand market trends and stitch them with consumer behaviour has driven immense growth at my workplace. People at my office call me the “copy queen” and the “social media queen”. And yes, I can prove it. If this sounds like the bio of someone you’d want on your team, email me at aparna.bhalla16@gmail.com.
Stackforce AI infers this person is a Marketing and Media Specialist with a focus on content strategy and social media.
Location: Bengaluru, Karnataka, India
Experience: 5 yrs 4 mos
Skills
- Social Media
- News Production
Career Highlights
- Strong creative sense in marketing strategies.
- Proven track record in driving brand growth.
- Expertise in blending analytics with creativity.
Work Experience
Newton School
Marketing Lead- Newton School of Technology (2 yrs)
Fisdom
Content Marketing Manager (11 mos)
Reuters
Associate Multimedia News Producer (1 yr 1 mo)
Social Samosa
Content Editor (2 mos)
Sphere India
Communications Associate (4 mos)
Government of Delhi
Media Consultant (1 yr 4 mos)
Vision India Foundation
Research Assistant (2 mos)
Delegate (0 mo)
Quality Council of India
Public Relations Assistant (1 mo)
Asian News International (ANI)
Copywriter (1 mo)
The Times Of India
City Reporter and Editor (1 mo)
The Pioneer
Lifestyle Reporter (1 mo)
Education
PG Diploma at Indian Institute of Mass Communication, Delhi
General Management Program at Stoa
Bachelor of Arts - BA at Vivekananda Institute of Professional Studies