Jan 2024 – Jan 2025 · 1 yr · EMEA & AMER Regions · Hybrid

• Leadership: Lead and inspire cross-functional product teams dedicated to building and maintaining HelloFresh's Experimentation Platform. Foster a culture of collaboration, innovation, and continuous
• improvement.
• Strategy and Vision: Work closely with product managers and other stakeholders to define the vision
• and roadmap for the Experimentation Platform. Align the platform's strategy with HelloFresh's overall business objectives.
• Operational and Engineering Excellence: Drive the development of scalable, reliable, and high-
• performance experimentation solutions. Ensure the team adheres to best practices in software engineering, coding standards, and security.
• Talent Development: Build and develop high-performing cross-functional teams. Mentor team members, provide guidance on technical challenges, and support their professional growth.
• Customer Centricity: Collaborate closely with teams running experiments, supporting them in adopting tools, investigating issues, and getting to actionable results faster.

Jan 2022 – Jan 2023 · 1 yr · APAC & AMER Regions

• GenAI & MLOps Engineering: A SaaS that enables businesses to effectively schedule and prepare external meetings, serving a variety of clients from SMBs to Fortune 500 enterprises.

Jan 2019 – Jan 2022 · 3 yrs · APAC Region

• Gojek GoTo is a part of Gojek group focusing on GoPay - digital wallet app, GoPayLater - financial services platform, and 10+ other financial offerings.

Jan 2017 – Jan 2020 · 3 yrs · APAC Region

• Architect for multiple platforms, I spearheaded the APAC expansion, with a particular focus on Vietnam, Thailand, and the Philippines. A vital aspect of this initiative involved redesigning core services to enhance scalability and reliability, thereby meeting the escalating user demands. One of my notable achievements was transforming our internal open-source program. Under my guidance, we expanded from 3 repositories with fewer than 50 stars to over 60 repositories boasting more than 3,000 stars.
• I led the development of a sophisticated, data-driven feature experimentation platform, incorporating a smart API gateway and centralised feature store. This platform demonstrated impressive capabilities, supporting over 100,000 user segments and handling 10 million concurrent orders. Additionally, I oversaw the implementation of the GolD platform for fraud detection, which optimised third-party user flows with major partners.
• On the business side, I negotiated and secured long-term infrastructure agreements, resulting in annual savings of $8 million. I also developed scalable cloud infrastructure for multiple products, enabling the processing of billions of data points for real-time analytics, thereby enhancing decision-making processes and user experiences.
• In my capacity as an advisor, I provided strategic guidance to engineering managers and technical leaders, fostering a culture of continuous learning. My role involved evaluating and enhancing architectural and engineering practices, with a particular emphasis on promoting key methodologies such as trunk-based development, pair programming, and continuous integration.
• These collective efforts led to significant improvements in our platforms, driving engineering excellence and solidifying our market leadership position in Southeast Asia. My contributions resulted in enhanced operational efficiency and product quality, ensuring our platforms effectively addressed the evolving needs of our expanding user base.

Jan 2017 – Jan 2020 · 3 yrs · APAC Region

• Coach transforming engineering practices at leading organisations like Gojek, GoPay, and Tokopedia, I elevated engineering capabilities during hypergrowth periods. Mentoring teams across product management, software development, and infrastructure engineering, I championed best practices and continuous improvement, significantly contributing to high-quality software delivery and effective scaling within the GoTo Group.
• I instilled a quality-first mindset, encouraging agile methodologies and modern development practices that boosted productivity and code quality. Collaborating with cross-functional teams, I optimised engineering practices by streamlining workflows, reducing technical debt, and automating testing and deployment processes.
• To promote engineering excellence, I developed and advocated for best practices and standards, ensuring consistency across projects and improving collaboration. I addressed skill gaps by designing training programs that enhanced technical and soft skills, fostering a culture of continuous learning.
• Partnering with stakeholders, I refined the DevSecOps strategy, integrating industry best practices. By establishing key metrics and dashboards, I facilitated informed decision-making and accountability. I broke down silos between teams, aligning technical efforts with business objectives.
• Continuously assessing and improving engineering processes, I drove efficiency gains and encouraged experimentation with new technologies like microservices and containerisation. These efforts significantly enhanced engineering capabilities, enabling teams to scale and innovate effectively during hypergrowth.

Jan 2019 – Jan 2023 · 4 yrs · APAC & AMER Regions

• Technical Advisor for Granular Insights and Appointy Global
• Strategic Advisor for Capsul India and Tweek Labs

Jan 2016 – Jan 2017 · 1 yr · APAC Region · Remote

• (BQ Prime, formerly BloombergQuint was acquired by Adani Media Ventures)
• Technology Partner for financial news media, I achieved significant milestones that transformed how financial publishers deliver content to their audiences. One of my key accomplishments was the development of our internal backend-for-frontend (BFF) frameworks tailored specifically for financial news organisations. This toolkit enabled publishers to swiftly launch feature-rich, secure websites with minimal effort. By integrating best-in-class client technologies—such as progressive web applications with offline capabilities, automatic code splitting for optimised performance, and seamless updates—we ensured that critical financial data and news were delivered with exceptional speed and reliability.
• Collaborating closely with our CDN partner, Cloudflare, I innovated advanced caching strategies that significantly improved content delivery speeds and reliability—crucial factors in the fast-paced world of financial news. These optimisations ensured that real-time market updates, breaking news, and analytical insights reached end-users instantaneously, enhancing user experience and giving our clients a competitive edge in the financial media landscape.
• Through these efforts, I contributed to building a scalable, AI-driven platform that met the complex and stringent needs of modern financial media publishers. My work ensured we remained at the forefront of technological innovation, incorporating advanced security measures and compliance protocols essential for handling sensitive financial information. This not only drove substantial growth and value for our clients but also solidified our position as a leader in smart CMS solutions for the financial news industry.

Jan 2015 – Jan 2017 · 2 yrs

• (Quintype was acquired by The Quint Digital in 2017)
• Executive partner of a hyper-growth startup specialising in AI-powered, data-driven Smart CMS solutions, I was pivotal in transforming an obscure mission and vision into a thriving SaaS business. I oversaw the day-to-day operations, including recruiting top talent, managing sales and budgeting, and steering the company toward strategic growth.
• I pioneered the expansion from an SMB-scale SaaS to a highly scalable enterprise-level PaaS, capable of processing over 100 terabytes of data per month. By formulating and executing effective growth strategies, I propelled our CMS API-as-a-Product and Digital Publisher Development Kit to power over 60 publishers and generate more than 350 million page views monthly.
• My responsibilities included fostering world-class Site Reliability Engineering (SRE) practices and stabilising our production environment to ensure seamless performance. I established robust security compliances and accurately forecasted infrastructure capacity to meet escalating demands. Leading cloud financial operations (FinOps), I promoted both internal and open-source branding initiatives, all while championing a high-performance engineering culture.
• Through these efforts, I helped position the company at the forefront of the digital publishing industry, delivering innovative solutions that empowered media publishers to create, distribute, and monetise content more effectively.

Jan 2015 – Jan 2017 · 2 yrs

• (Quintype was acquired by The Quint Digital in 2017)
• Founding member of a hyper-growth startup, I was instrumental in transforming a visionary concept into an AI-powered, data-driven digital experience platform that revolutionises how media publishers create, distribute, and monetise content. Under my technical leadership, the platform scaled rapidly to support over 60 publishers, driving more than 350 million page views per month and solidifying our position in the industry.
• My team and I spearheaded the development of a comprehensive suite of products tailored for digital media publishers. These included a headless, data-driven CMS; advanced audience engagement tools; subscription and paywall management systems; and an intuitive front-end interface for our proprietary CMS. By integrating AI and data analytics, we empowered publishers to produce higher-quality content, enhance audience interaction, and maximise revenue streams.
• In my role overseeing the entire engineering team—including software development, quality assurance, and DevOps—I leveraged a diverse technology stack that spanned functional programming languages and cutting-edge human-computer interface technologies. Our core APIs were built using functional languages, providing the flexibility to rapidly innovate and combine APIs in unique ways. This approach ensured high-performance runtimes with low latency and swift response times, enabling us to handle over 2 billion API requests per month efficiently.

Jan 2014 – Jan 2015 · 1 yr

• (C42’s parent company CodeMonk was acquired by Gojek in 2015)
• Founding partner at a premium technology consultancy serving Tier-1 management firms (MBB) and leading unicorn startups across the San Francisco Bay Area, India, and Southeast Asia, I led the transformation of the firm from a niche Ruby-on-Rails boutique into a high-impact consulting agency known for elite engineering talent and forward-thinking leadership. With the trust of founding partners, I initiated strategic growth initiatives, identifying untapped market opportunities and launching targeted campaigns that positioned us as a critical partner for high-growth, tech-driven enterprises.
• To streamline operations and boost scalability, I established SOPs for agile, time-sensitive architecture projects and developed efficient, client-focused engineering proposals—including SRSs, SOWs, RFQs, RFPs, ERDs and TDDs—that met the intense demands of fast-paced startups and large-scale scaleups. These efforts drove measurable business impact, increasing our Marketing Qualified Leads (MQL) by 27% and Sales Qualified Leads (SQL) by 19%, which ultimately transformed the sales pipeline and accelerated growth. My contributions were integral to scaling the business from under $100,000 in initial revenue to multimillion-dollar profitability, building a strong foundation for sustained success.
• Additionally, I represented our engineering assets and technical expertise in acquisition discussions, directly contributing to a successful acquisition by the end of my tenure. My work on both small startup and expansive scaleup projects enhanced our reputation as an industry-leading consultancy, delivering innovative, scalable solutions that supported our clients’ rapid growth trajectories and strategic objectives.

Jan 2014 – Jan 2015 · 1 yr

• (C42’s parent company CodeMonk was acquired by Gojek in 2015)
• Strategic technology officer for high-growth startups and hyper-growth scaleups, I partnered with visionary founders and senior executives to deliver fractional CTO consulting, leading lean MVP and POC development and identifying critical growth levers. I established cohesive communication frameworks tailored for fast-scaling engineering organisations, coaching teams in solutions-focused methodologies that enable sustainable, resilient growth.
• Collaborating with other managing partners, I drove key business and people growth strategies, defining the company’s mission and vision while leading multi-channel content strategies. Representing our engineering culture at industry-leading conferences and within key technology communities, I directed impactful product engineering pitches and built strong relationships with VC firms, unicorn startups, and pivotal partners—achieving a fivefold expansion of our core consulting team with top-tier engineers.
• In partnership with technical leaders, I championed lean requirements engineering and continuous delivery, architecting robust, scalable solutions to meet complex, mission-critical demands. This included optimising supercomputer governance across EMEA and APAC public research institutes, developing foundational ACH Payment Gateway systems for a fintech scaling to multimillion-dollar GTV MoM, and designing a ride-sharing app’s allocation system that scaled from under 10,000 to over 5 million daily orders. My expertise in building highly scalable distributed systems enabled these hyper-growth companies to reach their ambitious targets, achieve operational resilience, and secure competitive advantages in their markets.

Jan 2013 – Jan 2014 · 1 yr

• (Nagarro merged with Allgeier SE in 2014)
• Early member of our global research and development department, I led efforts to optimise and fine-tune large-scale enterprise applications, designing runtime environments to meet the demands of high-throughput, mission-critical systems. I built a high-performing research team from scratch, expanding it to include expert engineers and scientists who collaborated to develop groundbreaking product lines. Notably, we launched a Smart CRM with sophisticated auto-bidding capabilities and advanced trading algorithms for hedging and fund management, which became core tools for our financial clients.
• My teams and I also assumed responsibility for enhancing and scaling existing products, such as an internal ERP system and other high-impact solutions, driving significant improvements in operational efficiency. These contributions streamlined complex workflows, reduced latency, and improved data accuracy across our enterprise clients’ systems, especially in finance and banking sectors where precision and reliability are paramount.
• My leadership extended to enhancing engineering productivity across a network of hundreds of consultants and associates. By fostering a collaborative research environment, I empowered the team to design resilient, scalable solutions that effectively addressed the unique challenges faced by our clients in heavily regulated industries.
• Additionally, as a member of one of the world’s leading JVM research communities, I contributed to advanced work in distributed systems within the social computing and data visualisation domains. This involvement has been pivotal in setting industry standards and pushing forward our capabilities in operational resilience, performance, and engineering excellence.

Jan 2013 – Jan 2014 · 1 yr

• (Nagarro merged with Allgeier SE in 2014)
• Technology specialist in internal product engineering and L&D programs, I set the technical direction for cross-functional teams of software engineers, data scientists, and product analysts. Leading advanced learning initiatives, I guided these teams across Java, .NET, JavaScript, and other modern stacks, embedding core design principles—like Gang of Four, SOLID, YAGNI, and DRY—into our workflows to maintain high coding standards and architectural integrity. I spearheaded foundational engineering consulting, championed best practices, broke down information silos, and modernised training programs to stay current with evolving industry trends.
• In setting up engineering consulting, digital transformation, and centralised L&D programs, I focused on creating adaptable engineering capabilities through a structured, evolving curriculum. This not only deepened technical expertise across multiple stacks but also encouraged team members to take ownership, fostering an environment of shared learning and continuous growth.
• For high-stakes M&A projects, I led technical strategies for mission-critical solutions, including an In-Memory Data Grid for real-time analytics, advanced revenue optimisation systems, and distributed caching and sharding architectures. Leveraging both modern and legacy technologies, we built robust, scalable solutions that improved data accessibility, reduced latency, and strengthened system resilience—directly contributing to successful outcomes for finance and fintech clients.
• Additionally, I led a globally established software architects’ community, focusing on enhancing developer productivity, consulting with enterprise banks and fintech clients, and delivering innovative solutions for complex technical challenges. By promoting collaborative problem-solving and setting high design standards, I ensured our solutions met rigorous industry benchmarks, strengthening our competitive edge in the market.