Rishabh Pandey — Performance Marketing Manager
Performance Marketing Specialist with 4+ years of experience driving paid media campaigns across Meta, Google, LinkedIn, and other digital platforms. Managed ad budgets exceeding ₹14 Cr, delivering high ROI and consistent lead generation for both B2B and D2C clients. Skilled in audience targeting, A/B testing, conversion tracking, and campaign optimization to reduce CPL, increase ROAS, and scale revenue growth. Proven success in managing multi-channel strategies, collaborating with creative teams, and leveraging data-driven insights to maximize campaign performance. SKILLS: • Meta Ads Manager • Google Ads • LinkedIn Campaign Manager • Reddit Ads • Pinterest Ads • TikTok Ads • Snapchat Ads • GA4 • Looker Studio • Meta Pixel • GTM • Conversion Tracking • A/B Testing • Lookalike Audiences • Custom Audiences • UGC Management • Creative Testing • Ad Copywriting • Performance Analysis • ROAS Optimization • CPL Optimization • Lead Generation • Marketing Automation • ChatGPT • Claude
Stackforce AI infers this person is a Performance Marketing Specialist with expertise in digital advertising and lead generation.
Location: Mohali, Punjab, India
Experience: 4 yrs 7 mos
Career Highlights
- 4+ years in performance marketing across multiple platforms.
- Managed ad budgets exceeding ₹14 Cr with high ROI.
- Expert in audience targeting and campaign optimization.
Work Experience
Alphareach Technologies
Performance Marketing Manager (Paid Ads) (1 yr 2 mos)
Wildnet Technologies
PPC executive (1 yr 11 mos)
SkillCircle™
Digital marketing trainee (3 mos)
Placement Coordinator (4 mos)
Noastrix
Performance Marketer (1 yr 5 mos)
Education
Bachelor in Law at Dr. Ram Manohar Lohia Awadh University, Faizabad
Bachelor of Laws - LLB at Kamla Nehru Vidhi Sansthan, Faridipur
High school degree at PG Vora high school
