Namrata Dedhia Chheda

Co-Founder

Mumbai, Maharashtra, India11 yrs 1 mo experience
Highly StableAI Enabled

Key Highlights

  • Spearheaded world's largest distribution platform.
  • Achieved ₹1,600 Cr/month revenue through O2O journeys.
  • Co-founded a successful B2B fashion-tech portal.
Stackforce AI infers this person is a Product Leader specializing in AI-driven solutions across Retail-Tech, Fintech, and Healthcare.

Contact

Skills

Core Skills

Product StrategyAi-enabled PlatformsProduct ManagementTechnical LeadershipEntrepreneurship

Other Skills

AIAgile ExecutionArtificial Intelligence for DesignAssisted Sales PlatformB2B Fashion-TechBusiness DevelopmentBusiness Growth StrategiesBusiness StrategyCTOCX AutomationCatalog CloudCommunicationCustomer Journey MappingCustomer JourneysCustomer Retention

About

Transforming Vision into Scalable Impact | AI-Led Product Leader | Driving Strategy, Growth & Platform Innovation As a strategic product leader with 10+ years of experience across retail-tech, eCommerce, fintech, and healthcare, I specialize in building AI-powered platforms and scaling high-impact product ecosystems. I bridge business vision and technology execution to deliver 0–1 innovation, GTM success, and measurable growth across B2B, B2C, and B2B2C landscapes. Key Highlights 💡 Revolutionizing Retail & Distribution - Spearheaded the development of the world’s largest distribution platform for Reliance Brands, integrating primary, secondary, and tertiary ordering systems, scaling operations for 570+ retail stores within the first month. - Conceptualized and implemented the Assisted Sales Platform, generating ₹1,600 Cr/month in revenue by creating seamless online-to-offline (O2O) customer journeys. 💡 Platform Thinking at Scale - Architected the Master Data Hub and Catalog Cloud — AI-powered core services used across Reliance Retail - Delivered Real-Time Inventory System (RUI) with Azure, SAP & Tableau, optimizing supply chain performance 💡 AI-Enabled Customer Experience - Integrated GenAI, image enrichment & LLMs to automate product discovery and tagging across 5M+ SKUs - Championed CX automation, driving 47% ops efficiency and 15% customer retention growth 💡 Awards and Recognition - Awarded "One Person Army" Award (2023) for independently driving projects to achieve ₹70 Cr revenue in the first month post-launch. - Recipient of the Fynd Star Award (2022) for Employee of the Year. Previous Experience - Co-founded Aavran, a B2B/B2C platform for luxury fashion exports across five emirates - Delivered an end-to-end digital banking platform for Mastercard at MooFWD - Built HL7-compliant clinical data exchange systems at eClinicalWorks for US healthcare Core Skills 🚀 Product Strategy | AI-Enabled Platforms | SaaS Development | Data-Driven Decision Making | GTM Execution | CX Automation | Scalable Systems | Cross-Functional Leadership As a passionate innovator and leader, I thrive on solving complex problems, building high-performing teams, and delivering products that drive measurable impact. Whether it’s creating a seamless customer experience or scaling technology platforms, my work is defined by a commitment to excellence and growth.

Experience

Openprovider

Head of New Products

Oct 2025Present · 5 mos

  • Driving the next wave of innovation at Openprovider by transforming ideas into market-ready products that deliver impact.
  • I lead end-to-end product discovery, strategy, and go-to-market for new initiatives — from identifying emerging opportunities to shaping scalable solutions that strengthen our global portfolio.
  • With a focus on speed, clarity, and customer value, I work across cross-functional teams to:
  • Define product vision and roadmap aligned with business growth.
  • Validate concepts through data, design thinking, and user insight.
  • Build MVPs fast, test faster, and scale what works.
  • Craft GTM strategies that connect deeply with our customers and partners.
  • Every new product is a chance to reimagine how Openprovider empowers its ecosystem — through technology, simplicity, and purpose-driven innovation.

Fynd (shopsense retail technologies ltd.)

Product Lead

Jul 2021Aug 2025 · 4 yrs 1 mo · Mumbai, Maharashtra, India

  • Revolutionising Retail Supply Chains: Built the largest distribution platform for Reliance Brands, integrating primary to tertiary ordering and supply chain processes for 570+ retail stores within a month.
  • Built Reliance’s largest distribution platform, scaling to 570+ stores in 30 days
  • Launched Assisted Sales Platform (B2C + B2B), driving ₹1,600 Cr/month via O2O journeys
  • Led Catalog Cloud & Master Data Hub — AI-led systems powering 5,000+ brands
  • Delivered Real-Time Inventory System (RUI) with SAP, Azure & Tableau
  • Created Fynd Speed – GenAI tool for web compliance & performance audits
  • Migrated Reliance Digital from SAP Hybris to Fynd Commerce without sales/SEO loss
  • Achieved 47% ops efficiency via CX automation & reduced manual processes
  • Improved retention by 15% through data-led GTM & omnichannel strategyr sales.
  • Efficiency through Automation: Achieved 67% FTE efficiency by reducing web-based manual processes, optimizing customer experience through automation.
  • Building IP and Partnerships: Created adaptable IP using Elastic and vertex frameworks, driving licensing revenue and enhancing market positioning.
  • Go-To-Market Strategy: Spearheaded omnichannel strategies, integrating online and offline systems, and improved customer retention by 15% through data-driven insights.
Distribution Platform DevelopmentAssisted Sales PlatformCatalog CloudMaster Data HubReal-Time Inventory SystemCX Automation+3

Moofwd, inc.

Technical Product Manager

Feb 2021Jun 2021 · 4 mos · Mumbai, Maharashtra, India

  • ● Led a 15-member cross-functional team across product, engineering, QA, and client delivery to build a digital banking platform in partnership with Mastercard’s global product and business units.
  • ● Owned end-to-end product delivery for core fintech modules, including onboarding flows, transaction interfaces, and customer dashboards — improving platform usability and operational efficiency.
  • ● Collaborated directly with VP-level stakeholders across Mastercard and internal leadership teams to align product roadmaps, delivery timelines, and compliance goals.
  • ● Navigated complex stakeholder environments to balance enterprise-grade data security, legal compliance, and performance SLAs across multiple delivery cycles.
Digital Banking PlatformFintech ModulesStakeholder ManagementProduct ManagementTechnical Leadership

Aavran

Co-Founder

Oct 2017Dec 2020 · 3 yrs 2 mos · Mumbai, Maharashtra, India

  • ● Co-founded and led end-to-end product strategy, platform architecture, and engineering delivery for a global B2B fashion-tech portal serving premium brands in the Middle East.
  • ● Defined product vision, roadmap, and go-to-market strategy for Aavran’s web and mobile platforms — enabling digital transformation for high-end fashion exporters and wholesale buyers.
  • ● Built and managed a lean, on-demand team of developers, designers, and QA professionals; implemented agile execution practices and iterative release cycles.
  • ● Launched and scaled the product, supporting virtual showrooms, pricing workflows, inventory management, and digital consultation features.
  • ● Established product-market fit by iterating on MVPs, onboarding fashion businesses in emirates, and driving continuous feedback loops from client
  • partners.
  • ● Oversaw the full lifecycle of technical decision-making including hosting, cost structure planning, lifetime IT ops, and support design — reducing
  • platform spend by 40% through architecture optimization.
  • ● Recognized among the top 40% tech showcases in the B2B fashion ecosystem across the Emirates, positioning Aavran as a digital-first innovator in a
  • legacy industry.
B2B Fashion-TechProduct StrategyAgile ExecutionEntrepreneurship

Eclinicalworks

Software Specialist

Aug 2014Sep 2017 · 3 yrs 1 mo · Mumbai, Maharashtra, India · On-site

  • ● Delivered HL7-compliant integration solutions between eClinicalWorks EMR and hospital/clinic systems — enabling real-time exchange of clinical, lab, immunization, and RCM data across large-scale healthcare networks.
  • ● Led requirement gathering and implementation for 25+ healthcare clients, customizing workflows to support billing, lab reporting, and practice management operations in compliance with U.S. healthcare standards.
  • ● Acted as the bridge between technical teams and non-technical stakeholders, translating functional requirements into implementation specs for developers and QA teams.
  • ● Conducted interface mapping and validation across third-party systems, ensuring interoperability, data accuracy, and continuity of care through seamless information flow.
  • ● Developed deep domain expertise in US healthcare interoperability (HL7), EHR workflows, and data security protocols — foundational knowledge that supported later work in fintech, SaaS, and GenAI-integrated platforms.
HL7 IntegrationHealthcare SystemsData SecurityTechnical LeadershipProduct Management

Education

GNIIT

Business Systems & Information Management — Information Technology

May 2011Aug 2015

University of Mumbai

Bachelor of Commerce - BCom

Jun 2011Mar 2014

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