Jul 2023 – Jul 2025 · 2 yrs

• Running important programs for UA Centres business such as setup of the Outcomes pod, improvement in Learner NPS
• Creation of reports and dashboards for senior leadership
• Conceptualisation of new products to increase Revenue and Average Order Value
• Launch of new traction products to increase top of funnel

Jan 2023 – Jul 2023 · 6 mos

• Managing the P&L of 3 business lines of the Online Test Preparation Vertical
• Grew the YouTube distribution and brand presence of the Business Lines by establishing new channels and onboarding new creators
• Improved margins of the business lines by cutting inefficient costs while maintaining topline
• Grew monthly leads by deploying new traction products, improving digital marketing ROIs, and creation of SEO optimised pages
• Revamped the offering by introducing new features and products for paid learners

Aug 2021 – Dec 2022 · 1 yr 4 mos

• Co-creating strategies to grow Unacademy Online Business
• Identifying Gaps in Learner Experience and Product features
• Creation of a Product Roadmap to drive Growth and improve User Experience
• Program Management of key feature rollouts to ensure timeliness of rollout and success
• Growing Top of the Funnel on YouTube. Increased views of Unacademy's Business Educator YouTube Channels by 3X in 5 months

Jul 2019 – Oct 2020 · 1 yr 3 mos · India

• Led independent workstreams & played client facing roles to develop forward-looking strategies, support implementation & drive impact on top & bottom-line
• Led performance-improvement projects across consumer & manufacturing companies to improve employee productivity, cost of production & hence drive bottomline impact
• Growth strategy for multinational consumer financial products company
• Created 10-year growth strategy for financial services company to tap into evolving market dynamics, address revenue pools of $500M+ within next 10 years
• Performance improvement project for consumer tech startup (Multiple geographies)
• China growth strategy & performance improvement
• Re-designed global org performance management system & compensation system
• Identified & aligned performance improvement opportunities in client’s global contact center operations to drive 60% cost savings over a period of 1 year

Jul 2018 – Jun 2019 · 11 mos · India

• Headlines
• Played client facing roles in consumer focused companies to develop forward-looking strategies, support implementation & drive impact on top & bottom-line
• Conducted due-diligence to evaluate target strengths & weaknesses, stakeholder NPS & value creation opportunities
• Growth strategy for multinational consumer products firm
• Created strategy blueprint to grow revenue by 3X over 5 years
• Defined portfolio strategy to tap into emerging consumer preferences and growth segments
• Identified new product introductions, product extensions necessary to increase market share from 5% to ~10% over 5 years
• Designed consumer out-reach & media strategy, projected required spends for key brands expected to drive growth
• Created RTM strategy- Identified key focus territories over next 5 years, required store expansions, merchandising spends & counter share targets to achieve revenue goals
• Due diligence for disruptive Agri-supply chain startup in India
• Conducted supplier NPS study for disruptive agri supply chain startup to evaluate sustainability of its supply chain practices
• Diagnosed supply chain capabilities & readiness to ensure quality at right price of product, flexibility of supply chain infra to adjust to dynamic supply patterns & ability to create exclusive long term ties with suppliers
• Identified & prioritized 2 value creation opportunities targeting billion dollar revenue pools (All-India) for the firm basis supply chain capabilities
• Due diligence for India focused contact center
• Diagnosed structural advantages in India for contact center operations (Labor force availability, cost of doing business etc.) vs other contact center locations
• Benchmarked offerings for 10 India-based contact centers vs target offerings to identify gaps

Jul 2017 – Jun 2018 · 11 mos · India

• Headlines
• Played client facing roles in consumer focused companies to develop forward-looking strategies, support implementation & drive impact on top & bottom-line
• Strategy creation & implementation for leading domestic consumer products company
• Led workstream focused on defining & implementing strategy for primary business segment of a domestic CPG player (80%+ contribution to revenue, 90%+ contribution to profit)
• Revamped pricing & portfolio strategy to identify growth drivers for 30% gross margin growth over 2 years, and defined strategy for 17% further growth over the next year
• Created POV for brand revival strategy, identified product improvements & new introductions in line with industry developments & changing consumer preferences- New brand contribution to gross margin increased from 10 to 18% in 2 years
• Co-led microbattle team of 50+ frontline employees, to drive on-ground implementation of 5+ dealer, retailer & consumer facing projects: Managed investments of INR 10 Cr+ to drive gross margin impact of INR 30 Cr+
• Identified & drove discussions on long term (10 Year+) strategy & Engine-2 opportunities

Apr 2016 – Jun 2016 · 2 mos · Mumbai Metropolitan Region

• Sector scans for IoT & Travel Tech Aggregator industries
• Created forward-looking POV of IoT globally & in India, with focus on Industrial IoT & Home Automation
• Benchmarked 20+ upcoming travel tech aggregators in India, across cab aggregators, ride sharing & bike aggregator platforms