P

Puja Parashar

Product Manager

Bengaluru, Karnataka, India5 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • 3+ years in visual and user experience design.
  • Spearheaded branding for over 8 notable brands.
  • Increased website traffic by 40% through redesign.
Stackforce AI infers this person is a Visual and User Experience Designer with a focus on branding and digital design.

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Skills

Core Skills

Ui/ux & Gui DesignBrand Creation And Extension

Other Skills

Adobe Creative SuiteAdobe IllustratorAdobe PhotoshopAdvertisingAfter EffectsBook DesignDigital MarketingDigital MediaDigital PrintingEditorial DesignExperience DesignFigma (Software)GraphicsIllustrations & IconographyInDesign

About

Visual and User Experience Designer with 3+ years of experience in branding, print, web & interactive digital design projects. BRANDS: Oxford University Press, Swasth Alliance, Pentair, Aquatech, Man Mela, Sangath, Conversations On Consent, Shumee Toys. SKILLS + TOOLS: • Brand Creation And Extension • Print And Digital Graphic Design • Social Media Marketing (SMM) • Packaging Design • Editorial Design • Pre-Press & Printing Processes • Interactive Media & Typography • UI/UX & GUI Design • Prototypes & Wireframes • Illustrations & Iconography EXPERIENCE: • Spearheaded visual Identity including brand positioning, promotion, and digital marketing for more than 8+ brands. • Conceptualized highly functional design concepts in order to promote the brands by 50%. • Designed advertisement content for various media including logo, catalog, business card, social media campaigns, animation, gifs, flyers, posters, and product packaging to maximize brand awareness of the target market. • Expertise in editorial designs such as book covers, magazines, illustrations, etc. • Provided Design expertise to the organization to develop and revamp UI/UX Designs for the brands from start to finish. • Redesigned the website flows and navigation menus, reduced the frequency of misdirected customer service queries by 30%, and increased traffic by 40%. • Dinicx is the manufacturer of Electronics Security System. Created Strategic Design for Social Media Marketing (SMM) before the launch of the products.

Experience

Mathco

Visual Experience Designer - Associate

Feb 2024Present · 2 yrs 1 mo · Bengaluru, Karnataka, India · Hybrid

Shumee

Visual Designer

Mar 2023Jan 2024 · 10 mos · Bangalore

Potato skins

Graphic Designer

Dec 2020Mar 2023 · 2 yrs 3 mos · New Delhi, Delhi

  • Spearheaded visual Identity including brand positioning, promotion, and digital marketing for more than 8+ brands.
  • Conceptualized highly functional design concepts in order to promote the brands by 50%.
  • Designed advertisement content for various media including logo, catalog, business card, social media campaigns, animation, gifs, flyers, posters, and product packaging to maximize brand awareness of the target market.
  • Expertise in editorial designs such as book covers, magazines, illustrations, etc.
  • Provided Design expertise to the organization to develop and revamp UI/UX Designs for the brands from start to finish.
  • Redesigned the website flows and navigation menus, reduced the frequency of misdirected customer service queries by 30%, and increased traffic by 40%.
Brand Creation And ExtensionPrint And Digital Graphic DesignSocial Media Marketing (SMM)Packaging DesignEditorial DesignPre-Press & Printing Processes+4

Education

Indian Institute of Technology Hyderabad

Associate's degree — Visual Design and User Experience

Jan 2024Dec 2024

Pearl Academy

pg — pgcd

Jan 2017Jan 2019

Coursera

Google UX Design Certificate Courae — UX Design

Feb 2022Aug 2022

University of Calcutta

Bachelor of Science - BS — Physics

Jan 2014Jan 2017