Jun 2021 – Present · 4 yrs 9 mos · Delhi, India

• Coloristy is a Delhi-based studio specializing in end-to-end design solutions for startups and enterprises around the world.
• In the first 4 years of our existence, we've worked with over 50+ brands in India, US, Australia and Canada on their UX design projects. We're young, we're fast, and we're pumping with new ideas all the time.
• Here are some of the things we can help you with:
• Brand identities and websites
• MVPs for a new concept product
• Landing pages to gauge interest
• Improvements in an existing product
• Designing complex SaaS-based applications and dashboards
• Going from concept to launch
• We hate cookie-cutter solutions and will go above and beyond to create the product of your dreams.
• If you can dream it, we can build it.
• Clients: Roche, Gokwik, Antara Senior Care, Daffodil Software, Unthinkable, Dotpe, Terraview OS, Zeda, FanTiger, Yellow Systems, and more.

Sep 2018 – Jun 2021 · 2 yrs 9 mos · Gurgaon, India

• + Strategic Partnerships: Leading the ongoing strategic partnership with Patanjali and vernacular platforms such as Roposo, Sharechat, Helo and Tiktok
• + SEO: Helped increase 1mg's organic traffic by 206% from Sept. 2018 to Apr. 2019 following Google's EAT framework
• + Growth: Helped increase 1mg Ayurveda's traffic from under 1000 sessions in Sept.'18 to 2.5 million + sessions in Sept'20
• + New Initiatives: Responsible for planning, developing & executing the short term & long term marketing plans of core new initiatives such as 1mg Ayurveda
• + Drove Ayurveda's media strategy to ensure brand message reach across various channels like Print, Web and Social Media
• + Product: Leading the end to end product development of Ayurveda and Patanjali initiatives - working with design, engineering and content team
• + Product: Product development and management of 1mg's website pages - About Us, Contact, Press, Business Partnerships, Footer, Editorial policy, Author Mapping, etc.
• + Product: Product marketing and growth for 1mg's care plan products
• + Youtube Content Marketing: Helped increase the channel subscriber base from under 3k in Jan'19 to 500k+in Nov'20
• + Vernacular: Leading vernacular social content at 1mg - Helo, Sharechat, Roposo, Tiktok
• + Vernacular: Helped bring 30 Million+ views on Helo, Tiktok and Sharechat
• + Video Marketing: Helped scale 1mg's Tiktok channel from 0 to 119k+ followers in 8 months

May 2017 – Sep 2018 · 1 yr 4 mos · Brooklyn, New York

• + 10x'd the agency's growth and built it into a six figure digital agency
• + Oversaw the company’s strategy, financials, operations, marketing, sales, employee happiness, and client satisfaction
• + Managed team of 25 in four global locations: New York, Medellin, Jakarta, London
• + Responsible for the growth and vitality of the agency, positioning Different Hunger as a problem-solving partner and Digital Agency of Record for startups, SMBs and enterprise clients such as Linkedin, Bell Labs and Disney.
• + Client projects and deliverables include: marketing strategy, positioning and branding, Wordpress design and development, iterative UX/UI, mobile-responsive design, ad campaign creation, management, and measurement.

Jan 2017 – Jul 2017 · 6 mos · Gurgaon, India

• + Implemented Paisabazaar's largest project- Bureau redesign while working directly with their CPO and Head of Design.
• + Grew credit card and savings account conversions by 250%

Jun 2016 – Jul 2016 · 1 mo · Gurgaon, Haryana, India

• Responsible for :
• Brand building through marketing activities and Researching & analyzing the company's targeted market, including potential customers, competitors, and technologies
• Penetrating the complete Real Estate market in India
• Generating qualified leads through calls, channelized marketing using LinkedIn and in-person meetings
• Identifying revenue opportunities with both existing and new clients.
• Mapping the real estate companies in all the Tier-1 cities of India
• Generating new leads/prospects and repeat sales through continuous relationship building with partners like Eldeco, DLF, Mittals and existing clients,
• Exploring new avenues with ERP providers and partnering with them
• Maintaining strong relationships with key contacts in existing accounts and develop new accounts.
• Liaising between the technical team and clients, as well as senior management.
• Building excellent rapport with dealers to ensure long term relationship and regular business.
• Initiating and managing end-to-end sales process with new clients, understand or explore opportunities with existing clients and draw closures

Jan 2016 – Jan 2017 · 1 yr · India

• At Streatrip, we are re-imagining travel assistance for the on-demand era. Imagine having someone on chat, around the clock, to help you get where you need to be, provide suggestions based on your preferences and solve travel problems when the inevitable happens,- that's Streatrip- we handle your travel so you can focus on the things that matter.

Jun 2015 – Aug 2015 · 2 mos · Région de New Delhi, Inde

• Summer internship at CMC Limited,New Delhi.
• Website development and Project building in: HTML,CSS,PHP
• Used these skills to develop a music streaming website.

Jan 2015 – May 2015 · 4 mos · Région de Patiala, Inde

• A viral stories startup in Thapar University