Parth Mangal

Software Engineer

Gurugram, Haryana, India2 yrs 7 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Expert in designing scalable backend systems.
Proficient in ad-tech and campaign management platforms.
Strong focus on performance optimization and system architecture.

Stackforce AI infers this person is a Backend Engineer specializing in Ad-Tech and Gaming industries.

Contact

Skills

Core Skills

Go (programming Language)Amazon Web Services (aws)Node.jsKafkaJavaJavascriptReact.js

Other Skills

Amazon SQSApache AirflowApache FlinkArtificial Intelligence (AI)BootstrapCascading Style Sheets (CSS)Competitive ProgrammingDatadogDjangoHTMLLuaMachine LearningMaterial-UIMongoDBMySQL

About

I’m a Software Engineer currently working on the backend systems that power ad-tech and campaign management platforms at scale. My work focuses on designing distributed APIs, data pipelines, and orchestration services that enable targeted ad delivery, performance tracking, and real-time reporting. I enjoy solving challenges around scalability, consistency, and system design, especially in high-throughput, event-driven architectures. Over the past few years, I’ve worked across ads, personalization, and platform engineering, owning services end to end — from design to deployment. Technically, I work mostly with Go, Python, Node.js, AWS, Kafka, MySQL, MongoDB, Redis, and microservices — building resilient systems that integrate data from multiple sources and serve high-volume workloads efficiently. I’m passionate about improving how large-scale systems communicate, scale, and deliver business value — and always enjoy diving deep into performance optimization, reliability, and system architecture discussions.

Experience

Zomato

2 roles

Software Development Engineer II

Promoted

Jul 2025 – Present · 8 mos · Gurugram, Haryana, India · On-site

● Leading the development of MediaMax, a backend platform that manages off-platform ads for
Blinkit brands, enabling campaigns across Meta and Google.
● Owning backend systems for Brand Central, which manages on-platform ads for Blinkit, including
campaign creation, targeting workflows, and performance reporting.
● Designing scalable APIs, ad campaign orchestration services, and data pipelines that integrate Blinkit’s merchant and user signals into external ad networks.

Go (Programming Language)KafkaAmazon Web Services (AWS)Python (Programming Language)

Software Development Engineer

Aug 2024 – Jul 2025 · 11 mos · Gurugram, Haryana, India · On-site

● Built and scaled Social Ads, a performance advertising product for Zomato, managing off-platform
ads on Meta and Google.
● Developed audience segmentation pipelines using user behavior and transaction data to optimize ad
targeting.
● Designed APIs and services for audience uploads, campaign scheduling, and attribution tracking,
linking ad clicks/impressions to in-app orders for accurate ROI measurement.

Go (Programming Language)KafkaAmazon SQSAmazon Web Services (AWS)MySQLNew Relic+2

Gameskraft

2 roles

Software Engineer

Jul 2023 – Jul 2024 · 1 yr · Bengaluru, Karnataka, India · On-site

● Developed and maintained backend services for Rewards, Royalty Rewards, Referrals, and Affiliates
in Pocket52, supporting a large and active user base.
● Implemented advanced gameplay features such as Hybrid Lobby and Private Tables, boosting
engagement and retention.
● Led a backend services revamp, optimizing the app-gateway layer, significantly reducing response
times and improving system scalability.

Amazon Web Services (AWS)Node.jsKafkaRedisLuaApache Flink+3

Software Engineer Intern

Jan 2023 – Jun 2023 · 5 mos · Bengaluru, Karnataka, India · On-site

Python (Programming Language)Spring BootReact NativeRedisDjangoMongoDB+4

Gap inc.

Software Engineer Intern

May 2022 – Jul 2022 · 2 mos · Hyderabad, Telangana, India

● Collaborated with the Inventory Capacity Management team to optimize supply planning strategies.
● Built a data flow application using Kafka for real-time inventory updates of new items across online
platforms.
● Conducted end-to-end system testing, improving the accuracy of online inventory visibility.

SplunkSpring BootJavaKafkaPivotal Cloud Foundry (PCF)

Purple tutor

Frontend Developer

Jun 2021 – Jul 2021 · 1 mo

● Developed web applications using HTML, JavaScript, and React.js alongside a team of 2 UI
developers.
● Collaborated with the Senior Project Manager to gather requirements and deliver front-end features.
● Improved usability and responsiveness of the company’s educational platform for students and
teachers.

HTMLMaterial-UICascading Style Sheets (CSS)JavaScriptReact.js

Elda lab

React Developer

Mar 2021 – Apr 2021 · 1 mo

Built a responsive front end of e-Learning and Data Analytics Lab by IIIT Kota, it is now live and managed with more than 20K users and over 5K hours of content streamed per month.

HTMLCascading Style Sheets (CSS)React.jsBootstrap

Indian institute of information technology kota

Frontend Developer

Jan 2021 – Mar 2021 · 2 mos

Designed and Implemented a completely responsive front end for IIIT Kota's website, enhancing user-experience.
Optimised website's data-fetching for better performance. And was able to achieve high traffic - from 8K to 20K+ hits per month.

HTMLCascading Style Sheets (CSS)React.jsBootstrap