Ankit Rihal — VP of Engineering
Media & Entertainment Leader | Driving Impact Across OTT, TV, Films, Music, Gaming & Digital Platforms With over 17 years of experience, I bring a proven track record of building impactful content ecosystems and strategic partnerships across the media and entertainment landscape—including OTT, television, film, music, and gaming. I currently lead Creator & Public Figure Partnerships at Meta (Facebook & Instagram) in India, where I manage high-impact relationships across entertainment, sports, fashion, and music, shaping the creator economy at scale. At Meta, I’ve conceptualised and launched some of India’s most iconic digital initiatives—#SocialForGood, #LiveInYourLivingRoom, and Born on Instagram—while also playing a key role in the India launches of flagship products like Reels, Instagram Stories, and Threads. These efforts have driven cultural relevance and significant business impact. My work spans go-to-market strategy, digital IP creation, product adoption, content acquisition, stakeholder engagement, and large-scale cross-functional & Team leadership. I’m known for driving measurable business results through innovation, operational excellence, and an entrepreneurial approach. I excel at taking ideas from concept to execution—mobilising teams, building stakeholder consensus, and delivering on key KPIs in fast-paced, high-growth environments.
Stackforce AI infers this person is a leader in Media & Entertainment with expertise in digital partnerships and content strategy.
Location: Mumbai, Maharashtra, India
Experience: 18 yrs 4 mos
Career Highlights
- 17 years of experience in media and entertainment.
- Led high-impact partnerships at Meta across various sectors.
- Conceptualized iconic digital initiatives driving cultural relevance.
Work Experience
Meta
Head - Global Partnerships, India (9 mos)
Head - Public figures & (Estd) Creator Partnerships (3 yrs 3 mos)
Lead, Entertainment Partnerships (India) (1 yr)
Entertainment Parterships, India (5 yrs 9 mos)
Vuclip Inc.
Director Product Management (3 yrs 5 mos)
Sony Entertainment Television
Manager - Digital & New Media (2 yrs 5 mos)
Jump Games, Reliance BIG Entertainment
Manager - Partner Alliances (2 yrs 10 mos)
Education
Master of Business Administration (M.B.A.) at Symbiosis Institute of Management Studies
BIS at Guru Gobind Singh Indraprastha University
Higher secondary at New green field school
at St George's, New Delhi