H

Hitesh Shrawgi

Digital Marketing Specialist

Pune, Maharashtra, India8 yrs 8 mos experience

Key Highlights

  • 8+ years of experience in content strategy.
  • Proven track record of boosting organic traffic by 40%.
  • Expertise in SEO-optimized content across multiple industries.
Stackforce AI infers this person is a Content Writer and Digital Strategist with expertise in SEO and digital marketing across various industries.

Contact

LinkedIn

Skills

Core Skills

Content StrategyCopywritingSeo CopywritingContent MarketingSeo OptimizationDigital Marketing

Other Skills

Article WritingBloggingBranded ContentCommunicationContent CurationContent DevelopmentContent ManagementCopy EditingCreative WritingDigital ContentDigital CopywritingEmail MarketingFacebook MarketingGoogle AdsGoogle Analytics

About

Results-driven Content Writer & Digital Strategist with 8+ years of experience in developing and executing SEO-optimized content strategies across Healthcare RCM, Fintech, E-commerce, and Digital Marketing domains. Proven track record of crafting engaging, high-performing content that improves organic visibility, drives lead generation, and supports brand positioning across B2B and SaaS markets. I specialize in creating a wide range of content formats, including: • SEO blogs & long-form articles • Email marketing content • Thought leadership pieces • Case studies & whitepapers • Social media content • Product descriptions & landing pages • Sales enablement collateral With a strong foundation in US Healthcare RCM, I bring domain expertise in: • Medical billing & coding (ICD-10, CPT, HCPCS) • Denial management & AR follow-up • Payer-provider communication & compliance In the fintech and digital space, I develop content that simplifies technical concepts, improves user trust, and aligns with both SEO best practices and conversion-driven strategies. My writing has contributed to: • 40% boost in organic traffic • 3X increase in lead magnet conversions • 28% improvement in email CTRs 🎯 Core Skills & Tools: • SEO Optimization (Yoast, SEMrush, Google Analytics) • Keyword Research & On-Page SEO • Content Planning & Performance Tracking • WordPress, Trello, Grammarly, MS Office • Copywriting, Content Marketing, Strategy Execution 📜 Certifications: • Certified in Advanced SEO • Certified in Content Marketing 🧠 Soft Skills: • Cross-functional collaboration • Project & calendar management • Strategic thinking & attention to detail I’m passionate about telling stories that connect, convert, and create measurable business impact.

Experience

Xbp global

Senior Content Writer

Dec 2023 – Present · 2 yrs 3 mos · Hybrid

Exela technologies

Senior Content Writer

Dec 2023 – Present · 2 yrs 3 mos

Pch health

Senior Content Writer

Dec 2023 – Present · 2 yrs 3 mos · Pune, Maharashtra, India · On-site

Article WritingBloggingBranded ContentContent ManagementContent StrategyCopy Editing+5

Calpion inc.

Content Writer

Apr 2020 – Nov 2023 · 3 yrs 7 mos · Bengaluru, Karnataka, India

SEO CopywritingDigital CopywritingContent ManagementCopywritingTechnical WritingGoogle Analytics+6

Plutus health inc.

Web Content Writer

Apr 2020 – Nov 2023 · 3 yrs 7 mos · India · Remote

Content ManagementContent MarketingContent StrategyCopy EditingCopywritingCreative Writing+4

Freelance

Freelance Digital & Content Executive

Aug 2018 – Apr 2020 · 1 yr 8 mos · Mumbai, Maharashtra, India

  • Implemented and managed SEO strategies, resulting in a significant increase in organic search rankings and website traffic.
  • Planned and executed targeted paid advertising campaigns across Google Ads and social media platforms, achieving a 85% increase in conversions and a 50% decrease in cost per acquisition (CPA).
  • Developed engaging content for blog posts, website pages, social media platforms, and email newsletters, driving brand awareness and customer engagement.
  • Conducted A/B testing on landing pages and email campaigns to optimize conversion rates and improve overall campaign performance.
  • Monitored and reported on campaign metrics, providing regular performance updates to stakeholders and recommending optimization strategies.
  • Utilized marketing automation software to segment and target email campaigns, resulting in increased open rates and click-through rates.
  • Collaborated with the design team to create visually appealing and on-brand digital assets, such as graphics, videos, and infographics.
  • Stayed abreast of industry trends and emerging digital marketing techniques, recommending and implementing innovative strategies to stay ahead of the competition.
SEO CopywritingDigital CopywritingInterpersonal CommunicationSearch Engine Optimization (SEO)Content ManagementContent Development+17

21 century web

Digital Marketing Executive

Jul 2017 – Aug 2018 · 1 yr 1 mo · Nagpur Area, India

  • Assisted in the development and execution of digital marketing campaigns across various channels, including SEO, social media, email marketing, and content marketing.
  • Conducted keyword research and optimized website content to improve organic search rankings and increase website traffic.
  • Managed social media accounts, engaging with followers, posting relevant content, and monitoring social media metrics.
  • Assisted in the creation and implementation of email marketing campaigns, resulting in a 70% increase in open rates and a 40% increase in click-through rates.
  • Supported the tracking and analysis of campaign performance using Google Analytics and other analytics tools, providing actionable insights for optimization.
  • Assisted in the creation and maintenance of marketing reports, summarizing key metrics, trends, and campaign results.
Facebook MarketingInterpersonal CommunicationSearch Engine Optimization (SEO)Off-Page SEOSocial BookmarkingGoogle Analytics+9

Consumer health digest

Web Content Writer

Jul 2017 – Aug 2018 · 1 yr 1 mo · India

On-Page SEOOff-Page SEOSocial Media MarketingInfluencer MarketingLink Building

Education

Shri Ramdeobaba Kamla Nehru Engineering College, Katol Road

Bachelor’s Degree — Electronics Design Technology

Jan 2014 – Jan 2017

Nagpur University

MBA - Master of Business Administration — Marketing

Jan 2018 – Jan 2020

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