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Andie A.

Digital Marketing Specialist

United Kingdom29 yrs 5 mos experience

Key Highlights

  • 15+ years in strategic marketing and brand engagement.
  • Proven success in Tech, SaaS, and FMCG industries.
  • Expert in CRM optimization and performance analytics.
Stackforce AI infers this person is a Marketing Specialist with extensive experience in SaaS and B2B sectors.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingEvent ManagementCrmMedia Planning

Other Skills

Account ManagementAdvertisingAgile Project ManagementB2BBrand AwarenessBusiness DevelopmentCampaignsContent ManagementCopywritingCustomer Relationship Management (CRM)Customer SuccessDirect MarketingEmail MarketingIntegrated MarketingMarketing Communications

About

15+ years’ experience helping brands drive pipeline growth and engagement through strategic campaigns, compelling content, performance analytics, and CRM optimisation. Proven success across Tech & SaaS, Education, Property and FMCG (P&G). Accomplished in launching innovative platforms, mentoring junior employees, and translating data insights into compelling strategies that drive engagement and deliver measurable results. Core Skills & Tools Marketing Automation & CRM: HubSpot, Pardot, Marketo, Mailchimp, Mautic, Salesforce Advertising Platforms: Google Ads, LinkedIn, Meta Ads, Influ2 Analytics: Google Analytics, DataBox, Tableau, Semrush Hootsuite & Sprout. Project Management: Asana, Monday, Jira, Trello, Slack Content Tools: WordPress, Canva, ChatGPT Email/Design: Microsoft Office, Canva, PowerPoint, Abode.

Experience

Ask andie

Freelance Marketing Manager

May 2025Present · 10 mos · · Remote

  • Helping Start-ups & SMEs sharpen brand, strategy & growth
Account ManagementCampaignsBusiness DevelopmentContent ManagementDigital MarketingMarketing Strategy+3

Apmg international

Campaign Manager

May 2024May 2025 · 1 yr · Hybrid

  • Provided strategic and creative direction in developing global marketing plans and executing integrated
  • campaigns.
  • Responsible for creating content and event schedules, advising themes and managing the creation and localization of assets, and overseeing event production.
  • Managed ATO channel and scheme owner partnerships and supported on joint initiatives.

Sapiens

Marketing Manager

May 2023Apr 2024 · 11 mos

  • Directed marketing strategy and executed campaigns across EMEA and APAC regions.
  • Oversaw global events and sponsorship initiatives, ensuring impactful brand presence.
  • Led strategic partnerships with Microsoft and Deloitte to enhance market reach and collaboration
Social MediaCustomer Relationship Management (CRM)Sales and MarketingBrand AwarenessAdvertisingMarketing Materials+3

Crest nicholson plc

Assistant Digital Marketing Manager

Jan 2021Mar 2023 · 2 yrs 2 mos · Chertsey, England, United Kingdom

  • Supported 6 business divisions with digital marketing.
  • Led launch of bespoke CRM system and internal comms and recognition incentives.
  • Managed social media, PR, and internal newsletters.
  • Reason for leaving - redundancy
Social MediaCustomer Relationship Management (CRM)Sales and MarketingBrand AwarenessAdvertisingMarketing Materials+3

Tasis the american school in england

Marketing Manager

Jan 2020Nov 2020 · 10 mos · Thorpe, Surrey

  • Responsible for content creation, social media, managing events and trade shows, and alumni
  • engagement.
  • Implemented Hubspot into the school and designed templates and email nurture tracks for prospects.
  • Reason for leaving - redundancy
Social MediaCustomer Relationship Management (CRM)Sales and MarketingBrand AwarenessAdvertisingMarketing Materials+3

Staffconnect group

Digital Campaign Manager

May 2016Jan 2020 · 3 yrs 8 mos · Staines, Middlesex

  • StaffConnect is a mobile employee engagement platform that transforms the way organisations reach, communicate and engage with their workforce.
  • Responsible for the development of the website, including video script writing and production, copy
  • writing and liaising with App developers
  • Led digital campaigns, SEO, advertising and PR across EU, US, and APAC.
  • Reason for leaving - company buy out
Social MediaCustomer Relationship Management (CRM)Media PlanningSales and MarketingBrand AwarenessAdvertising+3

Pdc big

Marketing and Content Specialist

May 2013Apr 2016 · 2 yrs 11 mos · Hampton Hill, Surrey

  • PDC BIG is a Global leader in people identification. Connecting people, products, and technology through innovative ID solutions that deliver superior customer experiences worldwide.
  • Delivered integrated campaigns across 7 international markets.
  • Created localised content and managed social media channels, including copywriting, asset creation and managing translations and the purchasing of data.
  • Managed events and tradeshows.
  • See www.pdc-big.co.uk
  • Reason for leaving - redundancy
Social MediaSales and MarketingBrand AwarenessAdvertisingEvent ManagementMarketing Strategy

Communisis

Account Executive for Procter and Gamble

Jun 2010May 2013 · 2 yrs 11 mos

  • Managed the design and production of global POS and promotional materials for Pampers, Max Factor, and D&G and cultivated relationships with key retailers such as Tesco and Sainsbury's
Media PlanningSales and Marketing

Air products

Marketing Communications Associate

Jun 2006Jun 2010 · 4 yrs

  • Air Products is a multinational B2B offering chemicals, industrial gases, equipment and services to companies such as Intel, AMD, Shell, BP, Bayer, and BASF.
  • Responsible to the European Communications Director for planning, budgeting and implementation of marketing communications and PR plans.
Media Planning

Enigma health (now cegiedim rx)

Marketing Executive

Jun 2004Jun 2006 · 2 yrs

  • Enigma Health is the leading supplier of PMR software systems to pharmacy, providing IT solutions to over 4000 pharmacies in the UK
  • Responsible to the Marketing Manager for the day-to-day marketing activities.

Commercial trading company

Sales and Marketing Executive

May 2002Jun 2004 · 2 yrs 1 mo

  • CTC are a specialist removals and transport company, and also have a sister company RAPMac, a waterproof rainwear and golf clothing company
  • Managed sales and marketing activities, including outbound ABM campaigns.

Beechwood creative consultancy

Account Executive

Sep 1998May 2002 · 3 yrs 8 mos

  • Beechwood Creative are a design consultancy, specialising in IT markets
  • Responsible for managing print and design requirements for Sun Microsystems and IPE.

Lucas design and print

Production Assistant

Feb 1996Jun 1998 · 2 yrs 4 mos

  • Production Assistant - Lucas Design and Print
  • Lucas Design and Print are a design and print management company
  • Managed the production of marketing materials for clients in the travel and hospitality sector.

Education

University of the Arts London

BA Hons — Graphic and Media Design

Jan 1993Jan 1996

Shaw Academy

Social Media and Blogging Diploma

Jan 2016Present

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