Sachin Pal

Digital Marketing Specialist

Delhi, India4 yrs 4 mos experience

Key Highlights

  • Increased organic traffic by 60% for multiple clients.
  • Spearheaded comprehensive SEO audits leading to significant ranking boosts.
  • Managed digital marketing campaigns with a $10k budget achieving high ROI.
Stackforce AI infers this person is a Digital Marketing Specialist with a strong focus on SEO and data-driven strategies.

Contact

Skills

Core Skills

Search Engine Optimization (seo)Digital Marketing

Other Skills

Analytical SkillsBusiness AnalysisBusiness-to-Business (B2B)Data ScienceE-commerceE-commerce SEOFacebook Ads ManagerGoogle AdsGoogle AdwordsGoogle AnalyticsGoogle SearchGoogle Search ConsoleInstagramInternational BusinessLink Building

About

With over 7 years of hands-on experience in SEO and digital marketing, I am passionate about driving online visibility, enhancing user engagement, and increasing brand value. My journey in the digital landscape has equipped me with a diverse skill set that blends technical SEO expertise, strategic digital marketing insights, and a results-oriented mindset. Throughout my career, I have successfully collaborated with cross-functional teams, led digital campaigns, and implemented data-driven SEO strategies that delivered tangible results. My focus has always been on staying ahead of industry trends and aligning digital strategies with evolving business objectives. Key Expertise: Search Engine Optimization (SEO): I specialize in on-page and off-page SEO, technical audits, keyword research, backlink strategies, and website optimization. My work has helped numerous websites improve search engine rankings, increase organic traffic, and generate quality leads. Content Marketing: I believe in the power of content to drive engagement and conversions. From planning to execution, I’ve crafted and optimized content strategies that align with SEO goals, ensuring that content not only ranks but also resonates with the target audience. Paid Advertising (PPC): Experienced in managing Google Ads, Facebook Ads, and other paid campaigns to complement organic growth strategies. My approach focuses on optimizing campaigns for maximum ROI by analyzing data, targeting the right audience, and continuous A/B testing. Data-Driven Analytics: Adept at using tools such as Google Analytics, SEMrush, Ahrefs, and Search Console to monitor performance, analyze user behavior, and make informed decisions that drive campaign success. I leverage data to refine strategies and pinpoint areas for improvement. Achievements: - Increased organic traffic by 60% for tumhihoevents or Indeedseo leading to a 15% growth in conversions. - Spearheaded a comprehensive SEO audit for [tumhihoevents], resulting in improved site speed, enhanced user experience, and a significant ranking boost. - Managed digital marketing campaigns for [tumhihoevents/events] with a combined budget of [$10k], achieving a [10]% increase in ROI. Tools & Technologies: - Google Analytics4 | Google Search Console | SEMrush | Ahrefs | Moz | Screaming Frog - Google Ads | Facebook Ads Manager | Hootsuite - WordPress | Shopify I am always looking for new opportunities to help businesses grow their digital presence. If you're interested in collaborating, feel free to connect!

Experience

Envigo ltd

Sr. SEO Executive

Jan 2022Aug 2022 · 7 mos · Gurugram, Haryana, India · Remote

  • Projects - IndusInd Bank (Credit Card and Debit Card) | Kento Insurance | Darling Pets | Unacademy
  • Managed and improved organic search engine performance across multiple projects, ensuring alignment with client goals.
  • Conducted comprehensive on-page optimization, including meta titles, meta descriptions, alt tags, and header tags for enhanced visibility.
  • Developed and implemented tailored link-building strategies to increase domain authority and drive targeted traffic.
  • Collaborated with the development team to ensure SEO best practices were seamlessly integrated into website architecture.
  • Performed ongoing keyword discovery, expansion, and optimization to enhance content performance and relevance.
  • Executed local SEO strategies to improve search results across diverse markets, driving foot traffic and online engagement.
  • Conducted regular content reviews to identify opportunities for improvement and innovative solutions to boost SEO initiatives.
  • Created and managed WordPress pages for Unacademy, ensuring effective on-page activities aligned with SEO strategies.
  • Coordinated with internal content and development teams to streamline SEO efforts and achieve client objectives.
  • Oversaw off-page SEO team, ensuring consistent execution of strategies and adherence to best practices.
Google SearchGoogle Search ConsoleE-commerceSearch Engine RankingSearch EngineSearch Engines+9

Indeedseo

Team Leader

Aug 2020May 2021 · 9 mos · Sahibzada Ajit Singh Nagar, Punjab, India · On-site

  • Projects - Simsii | Tum Hi Ho Events | Koshie O | Resort Rio | Ecostan | Wireless Place
  • Managed comprehensive SEO strategies, focusing on both on-page and off-page optimization to enhance website visibility and drive organic traffic.
  • Conducted thorough keyword research to identify opportunities for content development and improvement.
  • Collaborated closely with clients to understand their requirements, providing detailed weekly performance reports and actionable insights.
  • Led a cross-functional team, fostering collaboration and innovation through regular brainstorming sessions and strategic planning.
  • Executed targeted YouTube marketing campaigns to increase brand awareness and engagement through compelling video content.
  • Directed social media marketing efforts to enhance brand presence and drive customer engagement across multiple platforms.
  • Oversaw the execution of SEO initiatives on client websites, ensuring adherence to best practices and performance optimization.
  • Utilized analytical tools to measure campaign effectiveness, making data-driven adjustments to improve overall results.
WordPressGoogle SearchGoogle Search ConsoleSearch Engine RankingSearch EngineSearch Engines+5

Thesqua.re serviced apartments

Sr. SEO Executive

Jan 2020Aug 2020 · 7 mos · Delhi, India · On-site

  • Developed and executed SEO strategies tailored for the APAC and MEA regions, enhancing market-specific visibility and engagement.
  • Managed and improved organic search engine performance, driving significant traffic growth across multiple platforms.
  • Conducted comprehensive on-page and off-page optimization for websites and blogs, including creating meta titles, meta descriptions, alt tags, and header tags.
  • Designed and implemented effective link-building strategies to enhance domain authority and increase referral traffic.
  • Collaborated with the development team to ensure the seamless integration of SEO best practices in website architecture and content.
  • Conducted ongoing keyword discovery and optimization, continually refining content for improved search performance.
  • Generated basic performance reports using Google Analytics, providing insights to enhance local search results across various markets.
  • Created landing pages and developed new content from scratch, while also optimizing existing content for better performance.
  • Regularly reviewed business content to identify improvement opportunities and innovative solutions for enhancing SEO initiatives.
WordPressGoogle Search ConsoleSearch Engine RankingSearch EngineGoogle AnalyticsOn-Page SEO+1

Instaserv india pvt ltd

Marketing Expert

Jun 2017Dec 2019 · 2 yrs 6 mos · West Delhi, Delhi, India · On-site

  • Freelancer | Upwork | Guru
  • Generated new business through effective bidding strategies on platforms such as Upwork, Freelancer, and Guru.
  • Developed and documented proposals, showcasing expertise in proposal writing to attract potential clients.
  • Interacted directly with clients to understand project scopes, propose tailored solutions, and successfully close deals.
  • Maintained daily reporting and updated CRM systems to track project progress and client interactions.
  • Leveraged experience in SEO, Google AdWords, Google Analytics, WordPress, SMO, YouTube Marketing, and Email Marketing to drive client success.
  • Managed multiple AdWords campaigns and SEO projects, optimizing strategies for maximum visibility and performance
Google SearchGoogle Search ConsoleSearch Engine RankingGoogle AdsGoogle AnalyticsOn-Page SEO+3

Verka

2 roles

Comparative analysis into sales and distribution of Verka and Amul products.

Mar 2017Apr 2017 · 1 mo · Mohali, Punjab, India · On-site

  • Determined market share of Verka and Amul products.

Marketing Intern

Jun 2016Jul 2016 · 1 mo · Mohali, Punjab · On-site

  • Studied Consumer Behavior/Perception about Verka products.

Education

Chandigarh University (CU)

Master of Business Administration (MBA) — Marketing and International Business

Jan 2015Jan 2017

Skill circle

Digital Marketing

Jan 2018Jan 2019

Sikkim Manipal University - Distance Education

Bachelor of Computer Applications — Information Technology

Jan 2011Jan 2014

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