Subhashish Singh

Engineering Manager

Noida, Uttar Pradesh, India19 yrs experience

Most Likely To SwitchAI ML Practitioner

Key Highlights

Optimized Google ad revenue by 400%+ year-over-year.
Led a team supporting 200M+ monthly users.
Strong knowledge of GenAI and modern web technologies.

Stackforce AI infers this person is a Full-stack Developer specializing in Adtech with a focus on revenue optimization.

Contact

subhashish.singh@timesinternet.in +919711401314 LinkedIn

Skills

Core Skills

Full-stack DevelopmentAdtech OptimizationWeb DevelopmentSoftware Development

Other Skills

AI AgentAJAXAgile MethodologiesGenAIGoogle Ad OptimizationJQueryJavaScriptMetrics AnalysisMySQLNodeJSPerlPrebidPythonReactRedux

About

Engineering Manager with 15+ years in leading adtech, programmatic revenue optimization, and full-stack development, web performance, and scalable team management. Proven leader in deploying scalable real-time header bidding solutions and driving product innovation for large media properties like Times of India, Economic Times, Navbharat Times etc. HIGHLIGHTS ------------- 1. Optimized Google ad revenue by 400%+ year-over-year through advanced header bidding strategies.. 2. Led a team supporting 200M+ monthly users across multiple publication brands. 3. Google Ad Optimization metrics, including 94% Render Rate, 70% Viewability, 1-2% Click-Through Rate (CTR), 40%+ Fill Rate, and others. 4. Strong knowledge of GenAI, AI Agent, Prebid, NodeJS, Vanilla JS, React, Redux, Webpack, Python, Perl, and XSLT and their core principles.

Experience

Times internet

2 roles

Engineering Manager

Promoted

Apr 2018 – Present · 7 yrs 11 mos · Noida Area, India

Working for Times of India, Economic Times, Navbharat Times, and several other language properties.
Responsibilities include driving technical revenue streams such as End-to-end implementation of real-time header bidding using both server-side and JavaScript client-side approaches, sponsored microsites, third-party solution integration, and Google Ad performance optimization (including metrics like render rate, viewability, and CTR). Also manage team leadership and the development of core components and plugins.
Strong proficiency in GenAI, AI Agent, Prebid, Vanilla JS, jQuery, ReactJS, NodeJS, Python, XSLT, Perl, MongoDB, Redis, etc.

GenAIAI AgentPrebidNodeJSVanilla JSReact+7

Senior Technical Lead

Aug 2013 – Apr 2018 · 4 yrs 8 mos · Noida Area, India

Yatra online pvt ltd

Tech Lead

Dec 2011 – Jul 2013 · 1 yr 7 mos · Gurgaon, India

Domain: www.yatra.com
Role: Sr. Software Engineer
Responsibility: Managing Team and Complete Development of B2B Hotel/Train portal.
Technologies using Perl, AJAX/JavaScript/JQuery, MySQL, and Apache, SVN etc on LINUX Environment.

PerlAJAXJavaScriptJQueryMySQLWeb Development

Infogain

Assistant Consultant

Aug 2009 – Dec 2011 · 2 yrs 4 mos · Infogain India Pvt Ltd

Project Name: Liveops (Virtual Callcenter Website)
Domain: https://callcenter.liveops.com
Role: Sr. Software Engineer
Responsibility: Real Time Monitor (RTM) Dashboard, Reporting Tool & Live Revenue maintenance and migration.
Technologies using Perl, AJAX/JavaScript/JQuery, MySQL, and Apache, SVN etc on LINUX Environment.

PerlAJAXJavaScriptJQueryMySQLWeb Development