Apr 2025 – Jun 2025 · 2 mos · Gurugram, Haryana, India · On-site

• Developed creative strategies for brand campaigns and content systems across digital and offline platforms. Collaborated closely with marketing, product, and growth teams to align visual storytelling with brand positioning and business outcomes.
• Led the execution of high-conversion assets for product marketing, landing pages, and customer engagement campaigns.
• In my final week, co-led the design of AiSensy’s first-ever physical billboard, placed near Cyber City, Gurugram — a milestone moment that reached thousands and reflected the team’s creative ambition.
• Helped maintain design consistency across 10+ brand touchpoints while optimizing workflows across design and marketing.

Oct 2024 – Mar 2025 · 5 mos · Gurugram, Haryana, India · On-site

• Led the development of brand visuals and digital identity for a growing D2C-focused community.
• Designed user journeys for the website and brand storytelling assets, ensuring alignment with engagement goals. Produced video content and high-impact campaigns for events, improving brand recall and social engagement. Managed project timelines and collaborated cross-functionally across design, marketing, and events teams.

Dec 2023 – Aug 2024 · 8 mos · Ranchi, Jharkhand, India · Hybrid

• Roles and Responsibilities:
• 1. Promote Bfactory's Annual event – MPAT 2024 across various social media platforms and the unofficial WhatsApp group of Marwari College's students.
• 2. Share important announcements, posters, and event-related messages to enhance engagement and awareness.
• 3. Drive growth by targeting a weekly addition of 35 to 40 new members to Bfactory's Instagram page.
• 4. Execute on-campus promotion of Bfactory's Annual event – MPAT 2024 within Marwari College, involving the strategic display of posters, unofficial student registrations for MPAT 24, and ensuring a minimum participation of 150 students.

May 2023 – Oct 2023 · 5 mos · United States

• Responsibility as a Subject Matter Expert:
• 1. Monitor and address student queries on the platform, ensuring timely responses.
• 2. Provide assistance by offering well-informed and helpful answers to students' questions.
• 3. Share precise and accurate information related to the questions and answers, maintaining a commitment to quality.
• 4. Collaborate within a team to collectively meet the requirements and enhance the overall learning experience.

Oct 2022 – Sep 2024 · 1 yr 11 mos · Gurugram, Haryana, India · On-site

• Roles and Responsibilities
• 1. Strategic Creative Decision-Making: Make informed and creative decisions to enhance the visual identity and impact of the brand.
• 2. Channel Oversight: Monitor and handle requests from various channels such as marketplace, captive, and social media.
• 3. Compelling Offer Banners: Design attention-grabbing banners for promotional offers, ensuring visual appeal and effective messaging.
• 4. Marketplace SKU Optimization: Create strategically optimized product listings for various marketplaces, including Amazon, Flipkart, Myntra, Cred, Bewakoof.
• 5. Creative Request Management: Efficiently handle requests and coordinate the online delivery of creative assets, maintaining a smooth workflow.

Oct 2018 – Sep 2019 · 11 mos · Thane, Maharashtra, India

• Contributions:
• 1. Collaborated with the team to develop impactful advertisement creatives for diverse platforms.
• 2. Conducted thorough analyses of multiple case studies, leveraging insights to enhance our brand strategies.
• 3. Thrived in a positive work culture, contributing to a conducive and enjoyable professional environment.
• 4. Acquired valuable skills in project management and teamwork, fostering personal and professional growth.

Aug 2018 – Mar 2025 · 6 yrs 7 mos · Ranchi, Jharkhand, India · Hybrid

• Founded and built a media agency from the ground up, overseeing brand strategy, team building, and creative direction across 25+ projects. Developed brand frameworks, visual identities, and GTM creative strategies for early-stage startups and local businesses. Spearheaded client acquisition, led brand discovery workshops, and built a team of creatives and marketers. Acted as the bridge between business vision and creative execution, ensuring client satisfaction and project scalability.