Jul 2025 – Present · 10 mos

• Senior Product Marketing Manager for Copilot Studio agent experiences, governance, security, deployment, and data platforms, focused on scalable, user-centric solutions that enable IT admins and developers. My scope includes top-of-funnel strategy content for agent readiness, scorecards, AI literacy and ROI, IT-led feature roadmaps, analyst relations, and more.

Nov 2023 – Aug 2025 · 1 yr 9 mos

• I launched Microsoft Copilot Studio, Microsoft’s latest Copilot product to enable organizations to both extend Microsoft Copilot, or build your own agent experiences. Copilot Studio uses Large Language Models (LLMs) and Generative AI to build end to end conversational applications.
• I work on product strategy, messaging, go-to-market, business and technical content creation for customers, field, partners, web, social, press releases, analysts, customer evidence and more.

Mar 2023 – Nov 2023 · 8 mos

• As a Global Product Marketing Manager, I lead our go-to-market strategy and activities for Power Virtual Agents, our low-code / no-code chat bot service, which is part of the rapidly growing Power Platform set of apps and services. In addition, I support Microsoft's broader Conversational AI messaging and strategy.
• Core responsibilities include business and technical content creation for customers, field, partners in addition to owning the all-up strategy and messaging for web, social, PR, analysts, customer evidence etc.
• Awards/Achievements
• FY23 SNAP Award in Corp Marketing - Power Platform Copilot Release
• FY23 SNAP Award in Corp Marketing - Power Platform Conference
• Led the marketing of the first Power Platform Conference (Sell out)
• Led the launch and disclosure of one of the Power Platform products.

Jul 2021 – Mar 2023 · 1 yr 8 mos

• As a Global Product Marketing Manager, I lead our go-to-market strategy and activities for Power Virtual Agents, our low-code / no-code chat bot service, which is part of the rapidly growing Power Platform set of apps and services. In addition, I support Microsoft's broader Conversational AI messaging and strategy.
• Core responsibilities include business and technical content creation for customers, field, partners in addition to owning the all-up strategy and messaging for web, social, PR, analysts, customer evidence etc.
• Awards/Achievements
• FY23 SNAP Award in Corp Marketing
• Led the marketing of the first Power Platform Conference (Sell out)
• Led the launch and disclosure of one of the Power Platform products

May 2020 – Jul 2021 · 1 yr 2 mos

• A Microsoft Technical Specialist enabling customers through digital transformation using low code technologies within the Financial Services industry. One of two Technical Specialists in the UK aligned to the Power Platform.
• Awards/Achievements:
• Exceeded quota by 300%+
• Microsoft Event Speaker Silver
• Power Platform Champ Silver
• Responsibilities:
• Led with FSI industry experience and discovery sessions on customers challenges, strategy and uncovering and quantifying their challenges.
• Delivered customer technical demonstrations to enterprise decision makers
• Drove and designed solution strategy as part of the overall opportunity lifecycle
• Ran 1:1 and 1: Many trainings, POCs and hackathons for the Power Platform.
• Delivered content on low code best practices, security and governance, centre of excellences.

Jul 2019 – Jun 2020 · 11 mos

• Business Applications Specialist driving digital transformation business outcomes for our customers in the Travel, Transport and Hospitality segment.
• Awards:
• 2 x Above and Beyond Award Winner - Q1 & Q4
• Core responsibilities:
• Managed the end-to-end Business Application portfolio for Travel, Transport and Hospitality Enterprise accounts.
• Led forecasting for accounts and developed a portfolio and territory plan to discover new opportunities and generate new leads
• Utilized knowledge of selling business applications including CRM, ERP and Low code platforms to demonstrate the "art of the possible".
• Drove consumption and growth of Business Applications platform across Enterprise customers through digital transformation programmes and business value led conversations.
• Built external stakeholder network and leveraged partner network.

Sep 2018 – Sep 2019 · 1 yr

• Business Applications Specialist driving digital transformation business outcomes for our customers in the Media & Telecommunications Enterprice segment.
• Core responsibilities:
• Managed the end-to-end Business Application portfolio for Media & Telecommunications Enterprise accounts.
• Led forecasting for accounts and developed a portfolio and territory plan to discover new opportunities and generate new leads
• Utilized knowledge of selling business applications including CRM, ERP and Low code platforms to demonstrate the "art of the possible".
• Drove consumption and growth of Business Applications platform across Enterprise customers through digital transformation programmes and business value led conversations.
• Built external stakeholder network and leveraged partner network.

Mar 2017 – Aug 2017 · 5 mos · London, United Kingdom

• The Account Manager serves strategic customers by applying customer obsession to what clients care about and need, ensuring our Microsoft and Bing story is valued and understood, and building and maintaining strong, trusted-advisor relationships with day-to-day practitioner contacts at advertiser/agency/tool provider. The Account Manager drives both revenue and customer satisfaction.
• As an Account Manager, I focused on driving optimizations aligned with customer needs, executing campaigns, and driving strong coordination of internal resources for excellence in execution of core tasks, account transitions, and customer account health.
• Results:
• Supporting a team of Account Managers in delivering services to Bing’s top revenue generating customers such as Google, Moneysupermarket, Expedia, Brainlabs and Dixons producing.
• Managed an extensive portfolio of customers driving engagement and opportunity management. These included two agencies Adobe, MG OMD (Virgin Group, Mitsubishi, Dacia, Renault) and a direct advertiser Money.co.uk.
• Influencing and impacting agencies who drive their decision making through consistent customer conversations, action plans and QBR’s to capitalize on opportunities.

Jul 2016 – Jul 2017 · 1 yr · London, United Kingdom

• Working in the Strategic Sales Department for Microsoft Advertising. I supported a team of Account Managers in delivering services to Microsoft Advertising’s top revenue generating Advertisers and Agencies. This includes clients such as Money/Travel Supermarket, Expedia, Google), McDonald's, Virgin (Media/Mobile).
• The Account Coordinator role included collating and analysing data, manipulating data to present it in an insightful and digestible form to clients. It also involves daily reporting to stay on top of the state of accounts and trends to ensure growth in revenue. Finally responding to ad hoc customer requests for support in back-end tools and systems.
• Projects:
• Built an accurate and effective reporting features for the Bing ads Accreditation incorporating Microsoft Teams and PowerBI. This is being rolled out to other markets across EMEA impacting 5,036 globally, 721 clients in the UK. There has been a 20% growth in strategic clients accredited contributing to 47% of accreditations in the UK.
• Creator of the Virtual EMEA Accreditation Event driving collaboration across markets and departments while getting accredited in the Bing platform.
• Extracurricular activities:
• GetOn London Lead, an initiative aiming to inspire young people into careers within the technology industry.
• Created a platform for London events reaching 150 students through 6 events. In total for the UK, we exceeded the previous year’s target with 32 events reaching 1398 people compared to the 26 events with 1058 people
• Reached over 3500 people through volunteering within the last year supporting various departments through Microsoft including Marketing, Education and Human Resources.