Vanipriya Jayaraman

Founder

Chennai, Tamil Nadu, India19 yrs 6 mos experience

Key Highlights

  • Over 15 years of experience in technology leadership.
  • Founder of multiple startups with a focus on cultural storytelling.
  • Goldman Sachs 10,000 Women Entrepreneur Fellow.
Stackforce AI infers this person is a B2C SaaS entrepreneur with a strong focus on cultural and experiential products.

Contact

Skills

Other Skills

Agile MethodologiesAgile Project ManagementAngularJSApplication ArchitectureBrand BuildingBusiness AnalysisBusiness StrategyCRMCloud ComputingConsultingCustomer Relationship Management (CRM)Digital TransformationDrupalE-commerceE-commerce Consulting

About

With over 15 years of experience building and leading technology products and teams, I bring a unique blend of engineering depth, creative entrepreneurship, and strategic leadership to everything I do. After a successful corporate run—most recently as CTO at Fynxt, Xerago and earlier as Director & Head of Co-Creation at Exotel—I transitioned into full-time entrepreneurship. I now lead Aarla, an art-based lifestyle brand rooted in Indian culture, storytelling, and original design. Over the past year, I’ve grown Aarla into a joyful D2C brand that spans merchandise, workshops, books, and curated experiences—reimagining tradition through contemporary expression. At Aarla, my work blends: Cultural storytelling through products (T-shirts, tote bags, books, DIY kits) Experiential learning for children (like the Kanakangi workshop series) Community engagement (Customer Kathas, podcast series, pop-ups) End-to-end brand building—design, production, marketing, and fulfillment I’m also a Goldman Sachs 10,000 Women Entrepreneur Fellow, and a longtime advocate for diversity and inclusive hiring. My current chapter is about building with purpose, joy, and soul—crafting things that connect people to their roots in meaningful ways.

Experience

Gyvft

Founder / CEO

Nov 2025Present · 4 mos · Chennai · On-site

Fynxt

Chief Technology Officer

Apr 2024Jul 2024 · 3 mos · Chennai, Tamil Nadu, India · On-site

Xerago

Chief Technology Officer

Sep 2023Apr 2024 · 7 mos · Chennai, Tamil Nadu, India

Aarla

Founder

May 2023Present · 2 yrs 10 mos · Chennai, Tamil Nadu, India · On-site

  • Original art inspired merchandise, based on my own art.

Exotel

Director and Head of Co-Creation

Mar 2021Sep 2023 · 2 yrs 6 mos · Chennai, Tamil Nadu, India

  • Setting up Exotel's Co-Creation team to build custom solutions to meet our customer requirements on top of Exotel's core platform.
  • Leading various 3rd-party integrations for Exotel Platform to increase customer adapatability

Full potential solutions

Director - Product Management | India Country Head

Feb 2018Dec 2020 · 2 yrs 10 mos · Chennai Area, India

  • Responsible for starting the India Technology practice of US-based Full Potential Solutions Inc. including setting up of the physical infrastructure
  • Provide Leadership in Chennai across multiple teams handling Product Management, Software Development, Software Engineering and Quality Assurance
  • Put together Product Management and Software Delivery Process based on Agile Methodology across all aspects of SDLC
  • Handled, managed and advised HR team in policy definition and decisions
  • Directed multiple critical products, tracked high-level status and drove mission-critical deliverables
  • Work closely with CPO to proactively build and sustain the India team
  • Successfully hired top notch candidates for a brand new entity, purely through personal networks and social hiring and scaled rapidly
  • Prominent contributor to two new lines of business in FPS
  • Managed multiple products and delivered at short turnaround of time with minimal resources
  • High performant people manager with great track record of extremely low attrition under testing circumstances
  • Well-versed in local compliances, laws and highly connected with various agencies to get a successful start-up/enterprise up and running at extremely short turn-around
  • Excellent stakeholder manager and great listener displaying empathy to all parties to arrive at a win-win situation most times.

Zeekh

Founder

Jun 2016Dec 2024 · 8 yrs 6 mos · Greater Chennai Area

  • Zeekh is a data-based, personalized, and continuous activity management system for consumers to perform, manage and monitor their activities in order to maintain a balanced lifestyle. Mostly app driven, Zeekh also plans to offer a subset of its services on its website as well.

The code place technology solutions

2 roles

Business / Technology Consultant

Promoted

Oct 2015Feb 2018 · 2 yrs 4 mos · Greater Chennai Area

  • Provide Technology Consulting Services and process re-engineering solutions as an independent consultant across domains.
  • Services include :
  • 1. Process due-diligence, process re-engineering and automation - Convert currently manual processes into an automated workflow through efficient and optimal use of Information Technology
  • 2. Business Analysis, Technology Due Diligence - Studying Processes and current IT systems in organizations.
  • 3. Open Source Software Implementation Strategies to cut down IT costs - Suggesting better and cheaper alternatives - Application & License Consolidation
  • 4. Custom Application Development - Content Management Systems, Workflow Automation, MIS systems across Desktop, Web and Mobile
  • 5. Web-enabling decentralized systems in large organizations
  • 6. Recruiting, team building, training and mentoring of IT teams in non-IT organizations.
  • Skills and experience
  • 1. Deep understanding of application development across multiple technical platforms (.NET, Java, PHP), across different domains (IT, HR, Publishing, Risk Management, Auditing, Financial Services, Commodity Trading, Media & Entertainment)
  • 2. High impact data understanding and architecture based on the business and application needs
  • 3. Communication and liasoning with clients throughout the hierarchy and presenting to top management on the best technology strategy for a given problem.
  • 4. Requirements Gathering, Project Planning, Project Management following Agile Methodology of SDLC, Scope Definition and Effort Estimation
  • Notable Clients:
  • 1. Laserwords Pvt. Ltd.
  • 2. Aptara
  • 3. Olam Information Services
  • 4. Cholamandalam Finance
  • 5. RVK Associates

Managing Partner

Apr 2015Feb 2018 · 2 yrs 10 mos · Greater Chennai Area

Born group

Technical Architect / Technical Project Manager

Apr 2014Mar 2015 · 11 mos · Greater Chennai Area

Rcr wireless news

2 roles

Head - Technology R&D

Promoted

Oct 2011Jan 2012 · 3 mos · Greater Chennai Area

Technology Journalist

Sep 2011Jan 2012 · 4 mos · Greater Chennai Area

Proyojana business consulting

Director

Oct 2011Oct 2015 · 4 yrs · Greater Chennai Area

  • Founded Proyojana Business Consulting and have been managing it till date ever since its conception.
  • I'm solely responsible for all technology decisions and strategy of Proyojana's products and projects.
  • I handle all new business development, client management and day-to-day operations of Proyojana.

Laserwords

2 roles

Product Manager - Open Source Technology & Mobile Application Development

Jun 2009Oct 2011 · 2 yrs 4 mos

  • Lead Mobile application development efforts and enterprise product development ; Manage and lead teams handling Sales/Pre-Sales Support

Project Manager

May 2009Jun 2009 · 1 mo

The score magazine

Journalist

Jan 2008Jan 2009 · 1 yr

  • Written Articles on Indian Classical Music - these include previews, reviews, interviews with top musicians and general articles on music.

Self employed

Web Developer/Web Designer/Content Development

Aug 2006Apr 2009 · 2 yrs 8 mos

  • Brand development, web site traffic growth, web site UI. Developed the logo, content and design of the website.Also designing for print media , viz. brochures, invites.
  • Clients include :
  • KNS Dance Company - MD,USA
  • SM Chempower Pvt Ltd - Chennai
  • Modurm Furniture Art - Chennai
  • Delhi P.Sunder Rajan - Violin Artiste , Chennai

Education

Indian School of Business

Goldman Sachs 10

Jan 2013Jan 2013

Sri Venkateswara College of Engineering

MCA — Computer Applications

Jan 2006Jan 2009

Annamalai University

B.Sc — Visual Communication

Jan 2005Jan 2006

M.O.P. Vaishnav College For Women - India

B.Sc — Mathematics

Jan 2002Jan 2005

University of Madras

Certificate Course in Carnatic Music — Carnatic Music

Jan 2004Jan 2004

Jawahar Vidyalaya - CBSE

Schooling

Jan 1988Jan 2002

Anna University Chennai

Anna University Chennai

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