Vanipriya Jayaraman — Founder
With over 15 years of experience building and leading technology products and teams, I bring a unique blend of engineering depth, creative entrepreneurship, and strategic leadership to everything I do. After a successful corporate run—most recently as CTO at Fynxt, Xerago and earlier as Director & Head of Co-Creation at Exotel—I transitioned into full-time entrepreneurship. I now lead Aarla, an art-based lifestyle brand rooted in Indian culture, storytelling, and original design. Over the past year, I’ve grown Aarla into a joyful D2C brand that spans merchandise, workshops, books, and curated experiences—reimagining tradition through contemporary expression. At Aarla, my work blends: Cultural storytelling through products (T-shirts, tote bags, books, DIY kits) Experiential learning for children (like the Kanakangi workshop series) Community engagement (Customer Kathas, podcast series, pop-ups) End-to-end brand building—design, production, marketing, and fulfillment I’m also a Goldman Sachs 10,000 Women Entrepreneur Fellow, and a longtime advocate for diversity and inclusive hiring. My current chapter is about building with purpose, joy, and soul—crafting things that connect people to their roots in meaningful ways.
Stackforce AI infers this person is a B2C SaaS entrepreneur with a strong focus on cultural and experiential products.
Location: Chennai, Tamil Nadu, India
Experience: 19 yrs 6 mos
Career Highlights
- Over 15 years of experience in technology leadership.
- Founder of multiple startups with a focus on cultural storytelling.
- Goldman Sachs 10,000 Women Entrepreneur Fellow.
Work Experience
GYVFT
Founder / CEO (4 mos)
FYNXT
Chief Technology Officer (3 mos)
Xerago
Chief Technology Officer (7 mos)
Aarla
Founder (2 yrs 10 mos)
Exotel
Director and Head of Co-Creation (2 yrs 6 mos)
Full Potential Solutions
Director - Product Management | India Country Head (2 yrs 10 mos)
Zeekh
Founder (8 yrs 6 mos)
The Code Place Technology Solutions
Business / Technology Consultant (2 yrs 4 mos)
Managing Partner (2 yrs 10 mos)
BORN Group
Technical Architect / Technical Project Manager (11 mos)
RCR Wireless News
Head - Technology R&D (3 mos)
Technology Journalist (4 mos)
Proyojana Business Consulting
Director (4 yrs)
Laserwords
Product Manager - Open Source Technology & Mobile Application Development (2 yrs 4 mos)
Project Manager (1 mo)
The Score Magazine
Journalist (1 yr)
Self Employed
Web Developer/Web Designer/Content Development (2 yrs 8 mos)
Education
Goldman Sachs 10 at Indian School of Business
MCA at Sri Venkateswara College of Engineering
B.Sc at Annamalai University
B.Sc at M.O.P. Vaishnav College For Women - India
Certificate Course in Carnatic Music at University of Madras
Schooling at Jawahar Vidyalaya - CBSE
at Anna University Chennai
at Anna University Chennai