Jan 2020 – Mar 2022 · 2 yrs 2 mos

• account-based marketing & win-loss: design, project management & change management
• responsible for the company-wide competitive intelligence re-boost & encouraging collaboration
• leading market sizing project

Jan 2019 – Jan 2020 · 1 yr

• leading an in-depth market sizing exercise to improve company understanding of the market, competition, installed base prior to the business unit divestiture
• several market entry projects: attractiveness assessment of the new potential segments in the existing markets

Sep 2017 – Jan 2019 · 1 yr 4 mos

• supported the management with 5Y business unit transformation plan focusing on growth
• prepared an in-depth assessment of the imaging business unit performance, fully managed the primary market research project to identify strategy blank spots, and suggested growth potential initiatives
• lead a market sizing exercise to estimate the market size & market structure and to forecast market trends in all the geographies as a preparation for the annual 5Y business plan

Nov 2015 – Sep 2017 · 1 yr 10 mos

• launched a new improved way to monitor, share & deliver news within organization and analyze information to form insights about market trends & competitive dynamics
• launched a new improved way to analyze market size/share information received from the industry organizations
• improved the overall approach to competitive intelligence: prepared and updated competition overview decks focusing on the in-depth analysis of business strategy, drivers, performance & financials

Nov 2016 – Jul 2025 · 8 yrs 8 mos · Antwerp Area, Belgium

• Building from scratch an online & offline community of 2000+ like-minded members
• More than 40+ events organized with an average attendance of 40 people 40%+ retention rate
• Developing Win-Win partnerships for the events with well-known speakers, organizations & businesses
• https://antwerpbusinesscommunity.net/

Aug 2014 – Jul 2015 · 11 mos · Brussels area, Belgium

• The Bloomberg Aptitude Test (BAT) is a global, standardized online exam that the Bloomberg
• Institute, the educational division of Bloomberg LP, has developed in partnership with premier companies, university faculty, and business professionals around the world. The test is designed for undergraduates and recent graduates who are interested in an entry-level job in the business world.
• As a BAT ambassador I was responsible for:
• Serving as the face of Bloomberg Institute, the educational division of Bloomberg L.P., on the KU Leuven University Campus in Leuven
• Building relationships with student organizations, academic staff and administrators to strengthen Bloomberg brand recognition
• Developing innovative local marketing strategy to promote Bloomberg Aptitude Test
• Hosting presentations and information sessions for varied audiences on KU Leuven Campus
• Creating an encouraging testing environment and providing test takers a positive experience
• Attending trainings from Bloomberg to expand my skills knowledge of the Bloomberg Professional service
• Networking with the global BAT Ambassador community, exchanging ideas and collaboration to optimize the processes
• Developing global marketing strategies to increase participation in the BAT on an international scale
• Successful development strategy and promotional activity resulted in 389 KU Leuven students taking the BAT test during the 2014-2015 academic year, which made KU Leuven the "EMEA SILVER University Campus" with the second largest number of test takers per year in EMEA

Jan 2014 – Aug 2014 · 7 mos · Москва, Россия

• Performing financial and operational due dilligence and financial modeling valuations of potential M&A targets