Ben Murray

Co-Founder

Scottsdale, Arizona, United States22 yrs 8 mos experience
Highly Stable

Key Highlights

  • Expert in SaaS finance and metrics education.
  • Proven track record in automating financial processes.
  • Strong operational background enhancing financial insights.
Stackforce AI infers this person is a SaaS finance expert with extensive operational and strategic experience.

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Skills

Other Skills

AccessAccountingAcquisition AnalysisAcquisition IntegrationAnalysisAuditingBalanced ScorecardBudgetingBudgetsBusiness Process ImprovementBusiness ValuationCPACash FlowCash ManagementCompetitive Analysis

About

WHAT I DO: I help SaaS companies via fractional SaaS CFO services, coaching, and courses in SaaS metrics and finance. I help companies achieve financial improvement and transparency via a SaaS finance framework that links operations to finance. WHO I HELP: I help SaaS founders, finance/accounting, and investors. WHY IT WORKS: Translating the operational story into consumable numbers is the key to driving corporate performance and understanding the economics of SaaS businesses. WHAT MAKES ME DIFFERENT: From debits and credits to financial forecasting to M&A, my experience has not just been silo’ed in the accounting or finance track, but both sides of the desk. My operations background at several airlines has improved my ability to translate operational performance into improved financial understanding and foresight. My on-the-job experience as a SaaS CFO has allowed me to help thousands of SaaS founders and finance teams.

Experience

Maxio

Advisor

Jan 2024Present · 2 yrs 2 mos · Denver, Colorado, United States · Remote

  • Maxio helps businesses accelerate growth efficiency with the industry’s only all-in-one billing and financial operations platform purpose-built for B2B SaaS.

Extend

Co-Founder

Sep 2022Present · 3 yrs 6 mos · Denver, Colorado, United States · Hybrid

  • At Extend, we help B2B companies collect cash faster with less manual effort. No more manual emails, Post-it notes, Outlook reminders, and reminders from your CFO.
  • B2B SaaS finance and accounting teams automate laborious, uncoordinated workflows around account receivables and payment collections. Put your cash collections on auto-pilot and free up staff time.

Saas metrics standards board

Founding Member

Apr 2022Present · 3 yrs 11 mos

Mobile solutions

Chief Financial Officer

Aug 2020Mar 2021 · 7 mos · Centennial, Colorado, United States

The saas academy

Founder

Sep 2019Present · 6 yrs 6 mos · Centennial, Colorado, United States

  • The top online and in-person academy teaching SaaS finance and metrics. 3,000+ companies and 15,000+ students enrolled. Join our SaaS community!

The saas cfo

Founder

Apr 2016Present · 9 yrs 11 mos · Centennial, Colorado, United States

  • The top source for SaaS metrics, finance, and accounting education and templates. The SaaS CFO also offers fractional SaaS CFO services and coaching.
  • Ben's SaaS templates have been downloaded 100,000+ times and counting.

Cartegraph

Vice President and Chief Financial Officer (CFO)

Aug 2013Aug 2020 · 7 yrs · Dubuque, IA · On-site

  • Revamped the finance and accounting function for a successful exit to private equity.

Mc2

Executive Vice President and Chief Financial Officer (CFO)

Oct 2012Jul 2013 · 9 mos · Memphis, TN

  • Provided finance and operational leadership to US subsidiary of German-based RIB Group – a leading global provider of ERP software solutions to the construction industry. Responsibilities include all aspects of finance, accounting, tax, treasury, human resources, research and development, services, and support. Hired to bring structure and process improvements to functional areas and execute US and Canadian expansion plan.

Pinnacle airlines corp.

Director, Financial Planning & Analysis (FP&A)

Jun 2008Oct 2012 · 4 yrs 4 mos · Memphis, TN

  • While Director of FP&A at Pinnacle Airlines Corp., Ben implemented an improved FP&A structure and process to support a rapidly growing organization. Within his first year, he sourced and implemented a new planning and reporting system to move away from an offline, Excel-based system. Through this technology and process redesign, his team reduced Pinnacle’s annual budget season from three to two month and introduced a detailed, monthly forecasting package. Other improvements included new management performance reporting through monthly close packages, leading to earlier corrective action of operating variances. With better data and analysis, his team created a new cost and revenue allocation system to determine profitability by product line and a more sophisticated process to bid on RFP’s. Ben also developed Pinnacle’s first external finance training course in partnership with the University of Memphis.

A.d.a.m., inc.

Manager, FP&A

Jan 2008Jan 2008 · 0 mo · Atlanta, GA

  • As the first financial planning and analysis hire, Ben created many "firsts." This included a weekly revenue forecast for the CEO using bookings data while applying software revenue recognition standards and a complex financial statement forecasting model. Ben partnered with product managers on investment decision analysis and product pricing reviews to align R&D and related operating expenses with projected product revenues. He also decoded customer pricing plans from a previously off-shored process.

Mckesson provider technologies

Finance Lead

Jan 2004Jan 2008 · 4 yrs · Alpharetta, GA

  • In the software division of a Fortune 20 company, Ben partnered with general managers and their executive teams to provide overall financial leadership and operational support to four software business units. This included budgeting, forecasting, strategic planning, pricing, and monthly variance analysis. In support of the general managers, Ben created new financial insights into the businesses. He developed the first product P&L which assigned appropriate revenues and costs to each product line through a cost allocation model. Based on this new information, he designed a new, recurring pricing model that was later adopted at the corporate level. Each business unit presented unique challenges based on their business life cycle with some in the high-growth, start-up phase that required extensive analysis of sales and marketing to mature, market leaders that required strategic analysis around maintaining competitive advantages.

Mesa airlines

Sr. Financial Analyst

Jan 2003Jan 2004 · 1 yr · Phoenix, Arizona

America west airlines

Sr. Financial Analyst - Corporate FP&A

Jan 2001Jan 2003 · 2 yrs · Tempe, Arizona

John deere

MBA Intern - Cost Management

Jan 2000Jan 2001 · 1 yr

Proalliance

Consultant/Mainframe Programmer

Jan 1998Jan 1999 · 1 yr

Andersen consulting

Analyst

Jan 1997Jan 1998 · 1 yr

Education

The University of Iowa Tippie College of Business

MBA

Jan 1999Jan 2001

DePaul University

Certificate — Mainframe Programming and Systems Design

Jan 1998Jan 1998

Goethe Institut

Intensive German Language Studies

Jan 1996Jan 1996

University of Colorado Boulder

B.S. — International Business

Jan 1992Jan 1996

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