Mukul Malik

Digital Marketing Specialist

New Delhi, Delhi, India17 yrs 5 mos experience

Highly Stable

Key Highlights

Proven track record in driving brand awareness.
Expert in digital marketing and lead generation.
Strong leadership in cross-functional team management.

Stackforce AI infers this person is a B2B Marketing Leader with expertise in Digital Marketing and Brand Strategy.

Contact

Skills

Core Skills

Digital MarketingMarketing StrategyBusiness Development

Other Skills

AdvertisingAnalysisAutomotiveBusiness AnalysisBusiness PlanningBusiness StrategyCompetitive AnalysisContent CreationCross-functional CollaborationsCustomer SatisfactionEntrepreneurshipKey Account ManagementLeadershipManagementMarketing

About

With a focus on creating brand awareness and loyalty, my role as Marketing Lead at Motherson UniBuild (B2B Venture) harnesses the power of both online and offline marketing platforms. In collaboration with our dedicated team, we manage and plan the organization's social media presence across multiple brands, ensuring our message reaches the target audience effectively. Our efforts have led to significant improvements in marketing results, thanks to strategic partnerships with advertising and media experts and a keen eye on emerging trends in the auto retail industry. These initiatives, coupled with evaluating key metrics, have fortified customer relationships and propelled service excellence within the UniBuild

Experience

Motherson group

4 roles

Marketing Lead - UniBuild

Nov 2023 – Present · 2 yrs 4 mos

Strategic Marketing: Developed and executed comprehensive marketing strategies to position UniBuild as a leader in MaaS.
Global Outreach: Expanded UniBuild’s presence across key markets in the India, Americas, Europe, and MENA regions.
Brand Awareness: Enhanced brand visibility through multi-channel campaigns, leveraging digital marketing, social media, and industry events.
Lead Generation: Implemented data-driven campaigns resulting in significant increases in lead generation and customer acquisition.
Content Creation: Produced compelling content highlighting UniBuild’s innovative solutions, success stories, and industry insights.

Digital MarketingCross-functional CollaborationsBusiness DevelopmentMarketing StrategyEntrepreneurship

Chief Marketing Officer - MSARIL

Promoted

Sep 2019 – Nov 2023 · 4 yrs 2 mos

Auto - Retail vertical of Motherson Group under ESPIRIT Brand; currently having dealerships of Toyota, Renault, Audi and Daimler Trucks
Responsibilities:
Focus on creating brand awareness and loyalty across online and offline marketing platforms
Design and oversee all aspects of digital marketing platforms including marketing database, email, and display advertising.
Plan and manage organisation’s social media platforms across all brands.
Coordinate with advertising and media partners to improve marketing results.
Identify the latest trends and technologies affecting auto retail industry.
Evaluate important metrics that affect website traffic, service quotas, and target audience.
Work with teams to brainstorm new and innovative growth strategies.

Senior Manager - Global Purchase ( Indirect Material) - MATE

Jan 2019 – Sep 2019 · 8 mos

MSSL Singapore - Business Development Manager

Jul 2017 – Dec 2018 · 1 yr 5 mos

Part of team responsible for international sourcing of various automotive components and raw materials to support the Motherson group companies across India, UAE, United States, Europe and Australia.
Worked with Singapore’s elite universities to explore the innovative technology solutions offered/currently worked on by these universities and identifying the ways of integrating it within Samvardhana Motherson Group (SMG) framework for expansion and growth

Unibuild.ai

Marketing Lead

Nov 2023 – Present · 2 yrs 4 mos · Noida, Uttar Pradesh, India · On-site

Competitive AnalysisDigital MarketingLeadershipMarketing StrategyNew Business DevelopmentSales & Marketing+2

Omdeep cold treads pvt ltd

Executive Director

Dec 2010 – Mar 2017 · 6 yrs 3 mos · Noida Area, India

My role requires a highly customer-centric with excellent relationship building skill, during course of my workmanship our company has added more than 300 new customer accounts in past 6 plus years.
My team has successfully simplified the existing business and operational processes and have established a digital platform for a broad range of functions including invoice management systems, inventory management, and sales systems.
Built a solid reputation for delivering high-quality, cost-efficient technological solutions and tools driving business development and the establishment of key partnerships with large organizations and Fortune 500 firms
Developed and implemented process changes aimed at increasing store revenue, reducing customer service issues and improving service station performance.
Directly responsible for overall profitability, sales and service for Tata Motors Service Station by defining long and short term objectives, oversee and control all daily operations, policy implementation, advertising and promotions.
Perform annual budgeting, including capital requirements and implement weekly forecasting and reporting. Developed, implemented, and managed the accounting operations, and procedures for the accounts receivable/credit and collections department through month end.

Genesis project, university of liverpool

Team Member

Sep 2009 – Feb 2010 · 5 mos

Worked with Molarity Group as a team member for Genesis Project and successfully completed it in Feb, 2010.

Siemens ltd

Executive Sales & Marketing

Jul 2007 – Aug 2009 · 2 yrs 1 mo · New Delhi Area, India

I was working with Siemens Automation Division as the Sales & Marketing Executive. I was responsible for selling automation solutions across Delhi & NCR (South), Faridabad and Gwalior Regions.
During the course of job I have closely worked with major customer like JK Tyres, Qadbury, Flex, Gallium and Unitech Machines.
With help of my team, I have successfully implemented a technology for automating the tube well stations for easy handling and controlling of water supply from a remote location, reduced manpower and enhanced efficiency.
Have worked with Dealers to support various panel manufacturers in designing compact electrical circuits with the use of PLCs instead of conventional technologies- Reduced cost and easy troubleshooting

Air india express

Internship At Indian Airlines

Jun 2006 – Jul 2006 · 1 mo · Delhi, India

Identified various shops involved in servicing of aircraft engines (Airbus). Participated in various workshops related to live aircraft engine testing, aircraft communication using RADAR, Autopilot Principal. Involved in various activities related to aircraft maintenance.